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So, how can marketers create impactful hybrid events that resonate with physical and virtual attendees while delivering ROI for hosts, sponsors and exhibitors? Integrating Emerging Technology. For example, if you are selling or presenting a product through a barcode, you can have the entire product in a physical room—even virtually.
Today’s episode of the Event Tech Podcast was inspired by a recent Event Leadership Institute summit where Brandt and Will did a fast rundown on ten event technology trends. What are they, what’s their use in the events industry, and are they the next big event technology trend? Tune in and find out. NFTs: Hype.
And that’s why it’s time to talk about virtual event production -again. For those who might not know: Socio is an event technology company that helps enterprises and SMBs optimize their events in more than 40 countries. The Virtual Production (R)evolution. ” Virtual Production: Event Planner As A TV Producer.
However, there are still quite a few misconceptions flying around regarding the differences between a virtual event platform and a virtual event production company. Well, in the scope of producing your virtual event, this would be your virtual event production partner. How Can A Virtual Event Production Company Support Your Needs?
Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
If you’re planning a virtual event, you’ll want to have a meeting with a virtual event production company ASAP. But going into a meeting with a virtual event production company unprepared will only drag on the process. So imagine that anything was possible for your event, without technological or budgetary constraints.
You need to get sponsors to foot part of the bill for the event. Secure Your Sponsors through Marketing. Getting sponsors is one of the most important parts of the event’s pre-production. However, recruiting sponsors requires an entirely different marketing campaign. A Productivity Masterclass.
But how much attention have you actually paid to the virtual event production aspect? So today, in order to enlighten you on the topic of virtual event production, we’ll be walking you through the behind the scenes action. What exactly can a production company do for you, and why should you bother hiring one?
Rather than having a regular conversation about event technology, Will and Brandt are sharing the contents of a session they led at the FICP Annual Conference in Phoenix, Arizona back in November 2021. Introducing Event Technology Trends 2022. Brandt and Will give the audience a one-hour rundown of event technology trends of 2022.
Whether they’re exhibitors, sponsors, vendors, the B2B partners that are interested in these live events, how to better match them with the live event organizers and with the event properties” “The other piece of what we do is, we have a marketplace”, he continues. And then break it into production, ops, back of house.
Some 180 education sessions throughout the week will keep you up to date on 10 hot-topic tracks, including technology, personal development, sustainability, research and trends. IMEXrun on Wednesday, sponsored by LVCVA, and Caesars Forum Walking Challenge by Heka Health can help you get a healthy start. Moving Opportunities.
Thanks to an absolute boom of event technology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. Website traffic by promo codes: see which sponsors or promo codes drove the most traffic to your event website. Booth visits/product views. Sponsor revenue.
Just because we live in the 21st century and technology is pretty much ubiquitous, that doesn’t mean every attendee is tech-savvy. Owning a phone and a computer doesn’t equate being a master at all things technology-related! How well do they deal with technology? 6 Wrong Sponsors. Who are your personas?
Truth is, a digital experience can cost anywhere from $3,000 to $300,000, and even reach seven figures depending on several aspects, from the technology employed to how much labor is necessary to get things going. The latter in particular can be either a big cost-saver or spender when you factor in studio time and pre/post-production needs.
Here at Endless, we frequently produce virtual events managing all of our clients’ technology (from cameras to software, when I say ALL). Will you need demos of products? And what will you do to keep your sponsors happy? Consider Your Sponsors and Exhibitors . Virtual Sponsors. We understand your concerns.
Create a Launch Plan Leading Up to Your Big Event Treat your event like it’s the biggest product launch of the decade for your company. This is your tribe: these are the people who want to chat about your business, attend your events, and buy products. Source Event Sponsors One of the biggest hurdles for event planners is cost.
In one of our recent blog posts, we explained why event technology should be the building block of your event strategy. The pandemic ushered in changes that many event planners are still getting adjusted to, such as the normalization of virtual events, futuristic event technology, and new ways of delivering content.
Simultaneously, planners learned how to harness the power of technology to continuously deliver exciting events. Opting For The Wrong Sponsors. The importance of sponsors can’t be overstated, but rushing to choose anyone that’ll have you isn’t the best way to go about it. What type of sponsors would make sense in this scenario?
Virtual attendees are not going to sit through long sessions; they’re going to want more bite-sized content with more dynamic production created for their screen viewership. Technology is also going to allow you to take an adaptable approach to space planning that can keep up with these constant changes in policy and protocol.”.
But with news of the Omicron variant changing day-to-day, conference organizers and sponsors are using the skills they’ve acquired in Covid times: flexibility and leveraging virtual options to replace some face-to-face experiences. At CTA, we believe passionately that innovation and technology will make a better world,” he said.
Ponder this – in a world where technology develops and improves at an impressive speed, it’s our job as events profs to keep up with the motions. Determine Your AV And Production Needs. Virtual events have their own set of AV and production needs that have to be met. Be Mindful Of Your Technology. Conclusions.
Ditch the misconception that these experiences take less time to plan, fewer resources, fewer headaches, and a lot less money and production. As a production company, Endless has pretty much seen it all. and get in touch with a production company. Why Should I Worry About A Virtual Event Timeline?
2022 is going to be our best year yet; we’ve embraced exciting new event technology and hybrid events as the way of the future! What we’ve been preaching instead is a radical shift in your event planning mindset: putting event technology at the center of your event strategy. And so naturally, the market followed.
This exciting event trend has been around for ages, but thanks to the speedy development of event technology solutions, it has now reached brand new heights. Gamification statistics show that these processes do wonders for productivity, profitability, and engagement at the workplace and learning institutions. Why Event Gamification?
Foster Lasting Relationships Events are really all about relationships, so your event plan should prioritize fostering lasting connections with attendees, sponsors and partners. Showing up once a year to ask for money isn’t the best way to ensure you have valuable sponsors each year. With that said, don’t just change for change’s sake.
In this special edition of Smart Moves, get to know Kim Niederman, the new CEO of GlobalMeet GlobalMeet , a leader in virtual event technology, announces Kim Niederman will serve as the company’s CEO. GlobalMeet’s event technology makes fully interactive, live events available for audiences numbering over 100,000.
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events.
Additionally, they are much more likely to spend money on experiences rather than products. The job of an experiential marketer is to make that experience unforgettable and enjoyable, prompting the customer to develop an emotional bond with the product or brand. Give them a chance to try your product or interact with it tangibly.
The launch this week of Bizzabo’s SmartBadge technology, branded as Klik Experiential wearables, is the next step in delivering virtual meeting-level data at in-person events. Smart Meetings looked at the range of ways meeting professionals are elevating the productivity of the humble name badge. Organizer/Sponsor Benefits.
Speakers want to present remotely, and attendees and sponsors are starting to drop off. The following tips will allow you to leverage technology to: Improve Covid safety. What if travel policies change, and speakers, attendees and sponsors start to cancel? Put your production crew in the limelight, too.
That’s because technology is merely the tool for gamification, it isn’t the strategy or the solution. You see, gamification has a lot more to do with psychology than technology. These include: Productivity with instant feedback: when one plays a game, he or she is given a clear purpose, a sense of autonomy and feedback on progress.
Welcome to the golden age of event technology! How is my current event technology stack helping me achieve my goals? If you’re looking to get a better understanding of your tech stack, we recommend taking an event technology assessment. Piggybacking off your goals and event technology, different events require different needs.
Now and then, the Event Tech Podcast reviews a certain product or service. Also, it’s very easy to please your sponsors with the tools that they give you.” And the best show for our attendees, partners, and sponsors.” Presentation mode is more of a production style where you’ve got a speaker on stage.
“Planners have to worry about their sponsors, stakeholders, executives, and attendees. How can they know whether an event technology solution will be well-supported? Post-event follow-up is another important aspect of great customer support in event technology. Customer Support Spotlight: Hubspot.
The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Post-Event Debrief Questions For Sponsors. How do we boost interactivity for the event?
At Endless Events, we believe that event platforms and technology should be the basis of a modern event strategy. As Kara Gladish from Socio pointed out in an #EventIcons episode about virtual event production , gamification can also be used to streamline communication. “Give extra points if people get there early.
From camera operators to event hosts, make sure that each team member who has a hand in launching a meeting is fully trained on the technology and any applicable apps, understands what the goals are, knows the end-to-end agenda, and is invested in seamlessly connecting the virtual and live components. Preparation matters.
Events have evolved significantly over the years, and technology has been at the forefront. Event technology has become an essential aspect of planning and executing successful events. However, mastering the art of event technology is critical to planning and hosting a successful event.
And obviously, this is all possible thanks to technology and a quality Internet connection. And secondly, reach out to your virtual event production company and ask them how you can keep everyone safe. Activating Exhibitors And Sponsors. Sponsors will continue to be a big part of events, even as they shift to virtual.
And quite frankly, even if you know what you want to do, the technology doesn’t really exist on the level that we want it to. If you get that live engagement, it makes your sponsors happy and you can get more sponsored dollars. I think stuff is coming, but we are desperately needing some better technology right now.”
Along the way, I started running into challenges that I thought technology could help with,” Ryan says. My sponsor dollars went through the roof.” . Very quickly the brands that were sponsoring our event wanted it at their other Capitol Hill events. We ended up landing on NFC and RFID technology to do that. Will agrees.
Attendees crave better experiences each time they tune into a virtual event, something that is on par with the technology we have available in the year 2020. Technology has never been better or afforded us more potential for creativity. Never before have we lived in a world as exciting and filled with possibilities as right now.
After two years of testing streaming platforms, meeting professionals are asking for more comprehensive solutions and a number of event technology companies have risen to the challenge. How it impacts you: Automated back-end processes allow you to better manage speakers, sponsors, staff and meetings. Cadmium: Lead Retrieval Solution.
One way in and out, which provided max safety and visibility for sponsors. Ballpark digital signage for conference logo and sponsor info. Technology help desk behind the curtain in central location. The group used every last stitch of digital signage and jumbotron for endless sponsor branding and visibility. 2-day show.
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