MeetingsNet

NOVEMBER 1, 2017

whitepapers. • Massachusetts General Hospital did a simple 10-question email survey to area hospitals and used the survey data to create a free whitepaper download. They instantly became prospects to upsell into other fee-based education,” Laudenslager said. how-to guides. infographics. • top 10 (or whatever number) lists.

Marketing 67

Marketing Marketing Meeting Website 67

Stova

MARCH 16, 2023

Promote : Promotional tools provided by event intelligence give event organizers the ability to track progress and engagement throughout the promotional period, allowing them to assess how and when attendees are interacting with the event. According to Aberdeen : “Prospective buyers emit signals of their purchase intent.

Events 40

Events Technology Technology Consulting 40

Gavel International

NOVEMBER 25, 2024

The Impact: Content strategies built around a rigid, predetermined buyer journey often fail to meet prospects where they are in their unique decision-making process. Additionally, each stakeholder may bring in five pieces of information to the decision-making table for discussion( 8 ).

B2B 52

B2B Marketing Marketing Prospect 52