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2018 Event Marketing Trends

Endless Events

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. Three Event Trends to Boom This 2018. And because these breakthroughs are made in-house, they could tailor-fit it to their prospective audiences. This is definitely one of the 2018 event marketing trends to watch!

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How Hospitality Hiring Trends Can Improve Your Hotel Experience

Smart Meetings

McKinsey & Company has found the biggest trends in hiring for the hospitality industry and developed a method for choosing the best employees. Prospective workers have high expectations—if hotels give them an offer they can’t refuse, meeting planners will reap the benefits of a smoother hospitality experience. Accountant.

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6 Creative Ideas To Promote Your Brand During A Virtual Event

Endless Events

Branded gifts are ubiquitous at industry events of all sizes, and there is no reason for this trend to be overlooked in a virtual context. Use Social Media Effectively. To help out, here are just six ideas that could inspire your own promotional efforts. Send In The Swag! Leverage Storytelling To Your Advantage.

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Unlocking The Secrets Of Social Media Marketing: A Comprehensive Guide To Promoting Your Event

Traveler's Q

In today’s digital age, social media has become the most powerful and influential tool for marketing and promoting events. In this comprehensive guide, we will delve deeper into social media marketing and provide valuable insights, practical tips, and proven strategies to effectively promote your event and maximize its exposure.

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Is Travel Sentiment Shifting Among Higher Gas Prices & Inflation?

Advanced Travel and Tourism

And according to Statusbrew , 39 percent of social media users expect to a brand to reply to them within 60 minutes. The average response rate for brands on social media is five hours. How Marketers Should Respond to Temporary Decreasing Travel Trends. Most other consumers expect a response within 24 hours.

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Why Event-led Growth Is the Key to Long-term Success

Smart Meetings

Here is how each one of these components plays a role: Connecting: Events help source new prospects and source valuable feedback about your products and the challenges your customers are facing. Virtual trends have been rising over the last few years as an extension of a trend that started pre-pandemic.

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6 Ways to Drive Success with ROI Technology

Smart Meetings

They use basic metrics like number of attendees, leads generated and social media mentions. Then, they conduct customized outreach that converts more prospects and keeps customers engaged year-round. CMOs earmark 24 percent of their annual budget to live events, so not understanding ROI is a major missed opportunity.