Convene by PCMA

FEBRUARY 7, 2024

Yes to all of the above, according to Kimberly Hardcastle-Geddes, CEM, president of the marketing and public relations firm, mdg, who offered 20 real-world examples of personalization in her presentation, “ Facilitating Curated Event Experiences: How Thinking Small Delivers Big Returns ,” at Convening Leaders 2024. Humanize your brand.

Attendee 116

Attendee Trade Show Registration Certification 116

Convene by PCMA

DECEMBER 11, 2024

And soon, a new year will bring even more new tools, tactics, and technologies that will enable us to better reach and communicate with our trade-show and conference audience and participants. Networking at scale is a key strength of trade shows and conferences something no local gathering or online option can match.

Trade Show 52

Trade Show Social Media Events Trends 52

Bizzaboo

APRIL 19, 2023

For example, if you are hosting a trade show, you might want to set a goal of generating 100 leads. Prospective registrants will want to know how they will benefit from attending the event, and the clearer their understanding, the more likely they will attend. Identify your target audience. Choose the right marketing channels.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Convene by PCMA

JANUARY 12, 2023

Fortunately, trade shows and conferences are largely back after the devastating pandemic that forced countless cancellations over the past couple of years. Kimberly Hardcastle-Geddes is president and chief marketing strategist at mdg , a Freeman Company, a full-service marketing and public relations firm specializing in B2B events.

Logistics 105

Logistics Events Public Relations B2B 105

Convene by PCMA

JANUARY 8, 2024

(Whatever Media Group) From Netflix recommendations to targeted emails, “we live in a world of mass personalization,” said Kimberly Hardcastle-Geddes, CEM, president of mdg, a marketing and public relations firm specializing in B2B events. Create a welcoming registration area. “I

Trade Show 52

Trade Show Registration Public Relations B2B 52

Bizzaboo

JANUARY 10, 2024

Capitol Heights, MD 21st Century Expo Group is a nationally renowned general contractor, specializes in trade shows, events, and exhibits. We specialize in corporate meetings and trade shows, consumer brand activations, and custom fabrication. 21st Century Expo Group, Inc.

Management 98

Management Advertising Events Consulting 98