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In the COVID-19 era , it becomes increasingly important to discuss the ins and outs of virtualevents. And most importantly, virtualevent marketing ideas. Now that a few months have passed, and virtualevents have increased in popularity, dangers related to webinar fatigue are more real than ever.
Last week, we explained how to deal and package your virtualevent sponsorships. And today, we continue, with a second article about virtualevent sponsorship ideas. Yes, convincing sponsors to be a part of your virtualevent might seem like too daunting of a task.
This week we’re diving into the dozy topic of how to plan a virtualevent. And we’re not strangers to futuristic events here at Endless! We’ve covered topics such as how to plan an event without visiting the venue , how Virtual Reality can impact the events industry , and much more.
Finding a virtualevent sponsorship idea that suits you can seem hard at first. And the concept of a virtualevent sponsorship fits right into this category. Our incredible host Will Curran has not 10, not 20, but 28 exciting ideas to get the ball rolling on your next virtualevent. Event Website.
To kick off a new week, we’re going to lay out the most common virtualevent mistakes. Even though virtualevents are set to become the new normal, not many planners have experience with this paradigm. There are still plenty of misconceptions flying around in regards to virtualevents.
Virtualevent planning is taking the stage as the next big thing in the industry. Ponder this – in a world where technology develops and improves at an impressive speed, it’s our job as events profs to keep up with the motions. So to help you, we put together the ultimate virtualevent planning checklist!
So, let’s talk about virtualevent sponsorships, shall we? Now that virtualevents are the norm , and with hybrid events set to become increasingly more common as life slowly returns to what it used to be, it’s in everyone’s best interest to learn about virtualevent sponsorships.
In today’s post, we’re discussing virtualevent pricing. So, you decided to take the jump from in-person to virtual. And you hired the best virtualevent production company out there to help you put together an amazing experience. One of the hardest things to figure out is the virtualevent pricing model.
If you’re planning a virtualevent, you’ll want to have a meeting with a virtualevent production company ASAP. Most planners are now scrambling to figure out how to replicate the in-person experience in a virtual environment. Virtualevents offer a lot of brand new possibilities.
Creating your virtualevent budget might feel like a complex task. Sure, you’re probably more than used to create budgets for in-person events. But how do you go about it in the scope of virtualevents? Simultaneously, new things that are inherent to virtualevents will have to be accounted for.
Let’s talk about how to promote your virtualevent. So, you already talked to the best virtualevent production company. You now have partners that can help you turn your in-person experience into a virtual one. Brought to you by Endless Events and Design Pickle! Social Graphics.
It’s safe to assume you’ve been thinking a lot about virtualevent possibilities. Because let’s be fair, virtualevents will be the norm for a while. And surprisingly enough, not many event profs have experience with this format. VirtualEvent Possibilities: The Simplest Versions.
Events need to consider new business models and revenue streams to keep themselves diversified and stable. Virtualevents are one solution to the problem, but sponsors are rarely willing to pay the same rates for virtualevents as they do for in-person events. Seek Out Sponsors. Don’t worry.
It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Most event platforms on the market offer both in-person as well as virtualevent gamification solutions.
Attendee retention : how many attendees have attended the event before (loyalty rate); 4. Turnout percentage : how many people attended the event out of all that registered (in case of virtualevents, how many people logged into the event platform). Active people in the event platform each hour. CTA clicks.
Make sure you promote your event via the following: Organic and paid socialmedia Email marketing Webinars Custom landing pages Influencer partnerships The tricky part is finding a balance between your company’s typical marketing content and your event promotions. To find eventsponsors, you must start your search ASAP.
With a pandemic sweeping the world and in-person events canceled, it seemed like all was lost. But if there’s one thing event professionals are known for it’s being flexible. Simultaneously, planners learned how to harness the power of technology to continuously deliver exciting events. Opting For The Wrong Sponsors.
Zoom isn’t designed for large-scale events, so opting for Zoom instead of a proper event platform won’t do you any favors. Let’s look at why video conferencing platforms like Zoom aren’t a fit for virtual and hybrid events and why quality virtualevents require a paid platform. Advanced Analytics.
Now that virtualevents are the talk of the town , it’s time to consider a virtual emcee. Especially because one of the biggest concerns with virtualevents is audience engagement. So considering a virtual emcee is definitely something you want to do. Helping Speakers In VirtualEvents.
While shifts in consumer behavior have been one of the biggest concerns for marketers over the past few years, never before did event profs have to pay so much attention to it. Patterns of consumption have indeed changed drastically when compared to a pre-socialmedia world. Let’s begin, shall we?
Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. We’re talking about 365 community engagement: one of the most exciting event trends of 2022!
And the events industry has now finally caught up with it. The pandemic normalized virtualevents , improved their production quality, and sped up the adoption of event platforms. Audience Engagement Stretches Beyond Singular Events. Enter event platforms: everything is stored in one place.
Don’t rely on a cookie-cutter approach to creating RFPs, especially when you are in need of an event platform or mobile app to facilitate a virtualevent. Your technology can make or break your event. Type of Event. What is the purpose of the event? SocialMedia.
What do your attendees think about your event? How about sponsors? Are they likely to support your event next year? What was the experience like for in-person versus virtual attendees at your hybrid event? These insights are essential for optimizing future events. Measure ROI for sponsors and exhibitors.
Whether you’re looking to keep people interested after the fact, trying to create hype for an upcoming event, or simply want to keep engaging with your attendees once the event is over, video assets are your new BFF. If you listen closely, every SocialMedia Manager within a 500-mile radius has sighed in joyous relief.
It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtualevents put together. Higher Event ROI.
Included below are several key takeaways from pandemic-era events that meeting organizers will want to strongly consider as they plan the remainder of their 2022 events. Just because you’re hosting a trade show in an exciting new hybrid format doesn’t mean you can’t rely on traditional virtualevent elements.
Leveraging SocialMedia: Utilize socialmedia platforms to create buzz, share updates, and engage with potential attendees. Automate posting schedules and monitor socialmedia performance metrics with analytics tools. Use tools to automate scheduling and distribution across multiple platforms.
Few industries were more impacted by the COVID-19 pandemic than the events industry. Event planners, speakers and attendees all saw their calendars cleared out last March, returning slowly with virtualevents and only now showing a glimmer of hope for the return of live conferences. What’s At Stake.
And while events have always been about creating meaningful and lasting connections, our rush to find sponsors every year somewhat goes against this ideal. And this causes planners to not be as creative, forward-thinking, or successful as they could be within the scope of event sponsorships. What can you give them?
And as outlined above, feedback helps immensely when building your event marketing strategy. Additionally, you can host webinars, virtualevents, and giveaways or create ambassador programs tailored to their wants, needs, and interests. BUILDING AN EVENT MARKETING STRATEGY . Promote Your Event. Paid search.
The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.
In-person events have a notoriously big carbon footprint and produce a lot of waste. Planners who strive to plan truly sustainable events can use technology solutions to curb the effect that the events industry has on the environment. . Virtualevents are far more environmentally-friendly than in-person events.
Modern communities live online , either on socialmedia and communication platforms or most recently, on event platforms. Where & How To Build An Event Community. When tackling the question of how to build an event community, we first need to define the online space where it can live.
2022 is going to be our best year yet; we’ve embraced exciting new event technology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtualevents, 2021 was a year of putting that knowledge to the test. Which virtualevent platform features to look for?
Increase your presence on socialmedia. Experiential events can be a goldmine for user-generated content. socialmedia wall). Highlight your sponsors in organic ways. Think of ways you can join forces with your sponsors and have the attendees interact with both your products at the same time.
This week, we have a few tips for making your trade show booth stand out and managing your socialmedia better. We also have a special treat: learn the origin story of Endless Events straight from our Chief Event Einstein himself. Virtual Meetings Need to Take It up a Notch. Mission Control For Your SocialMedia.
There are all kinds of questions going through event planners’ heads right now. How do I keep a virtual audience engaged ? How do I create my virtualevent budget ? And what are some virtual trade show ideas I can use? It’s been our goal here at Endless to hold your hand through the virtual world.
The evolving VR technology supports experiences that teach and connect people—a practice at the heart of event planning. Parallel , a partner platform that works in tandem with Bluewater as one, unified support for entirely virtualevents, says it isn’t about “[replacing] real-world events,” but extending them.
But today, let’s take a few steps back and think about where do our events truly begin. Is it when your attendee walks through the doors of your venue or logs on to your virtualevent platform? Or is it much earlier, at event registration? In the 21st century, data is king. Get your RFIDs and join the royal feast.
If you want to have the 2019 event plus the things you’ve learned, you have to be able to determine where the resources are.” ” For instance, why do marketers have resources whereas event planners don’t? “When the internet came, marketers hired socialmedia people, graphic designers, videographers, etc.
One year after COVID, hundreds of new engagement tools have popped up to help virtualevent planners keep their audiences’ attention and let them participate in creative ways. We’ve seen it all this year — from goats hopping into Zoom to elaborate, drive-through corporate events. Are you planning a virtualevent with sponsors?
Good news: Event gamification — or incorporating game-like elements such as points, leaderboards, and rewards into events — can be a compelling solution to this challenge. If you’re interested in increasing engagement at your next virtualevent, gamification may be just what the doctor ordered. Here’s how to get started.
Here’s a recap of all the best practices we’ve learned in the last two years as an event management company. Promote the Event on Several Channels. The first step to planning a successful virtualevent is to create a solid marketing plan. However, virtualevents can also have a spatial element.
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