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In July 2024 I visited UEFA EURO 2024 in Stuttgart to get insights into the sustainability initiatives in place. I spoke to Ellen Schmid, Deputy Head of Sustainability @ UEFA Euro 2024 – Host City Stuttgart. What are the key sustainability initiatives UEFA Euro 2024 is implementing to minimise the environmental impact?
This economic influx can provide tremendous benefits to sustainability, conservation and cultural preservation efforts in those areas, ensuring their protection for generations of visitors. Onshore activity options, location variety and luxury accommodations are additional draws, as are the sustainability benefits of smaller seacraft.
Sustainability isn’t going anywhere. Sustainable events are one of our top choices for 2018 Event Trends.The sustainable event trend is continuing to grow with no signs of stopping so it’s time to get on board! So, what does it even mean to be “sustainable”? Why Become Sustainable? . Go Paperless.
An empowering takeaway from MarComm Strategist Sherron Washington is that when it comes to socialmedia, sometimes less is more. Content at embedded stages on the trade show floor included sustainability tips in ASMs Redefining Convention Experiences Theatre and OVG/EICs Innovation Theatre.
The ‘Destination of Sustainable Cultural Tourism’ Awards enhance the visibility of European cultural tourism destinations, create a platform for sharing experience and knowledge and promotes networking between destinations. 2 nd prize: Feel Good – Campaign to promote sustainable tourism products and services in Germany 2020.
Making CSR Events More Sustainable Incorporating sustainability into CSR events encourages environmental consciousness and reinforces responsible practices within the organization. Educate Employees: Provide resources and information on sustainable practices that employees can apply at work and home.
Surprisingly enough, socialmedia isn’t the main driver. A solid majority (63 percent) of respondents said that word of mouth was the best way to reach potential attendees, while socialmedia marketing came in second place, at 49 percent. percent used video.
But the explosion of socialmedia platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under socialmedia marketing. Read on to learn the history of how socialmedia changed the tourism industry. Let’s rewind to 2004.
We’ve broken them down by overall event KPIs and KPIs for sessions, creative, budgeting, and sustainability. . SocialMedia Mentions. To measure your success, look at socialmedia. Sustainability KPIs. If you take sustainability seriously, you should work to reduce your emissions over time.
Sure, landing pages, socialmedia, and content are common, basic knowledge. Anybody who hasn’t been living under a rock knows about the power of socialmedia in marketing. However, there’s more to incorporating socialmedia into your marketing strategy than just sharing videos and pictures.
Leveraging SocialMedia: Utilize socialmedia platforms to create buzz, share updates, and engage with potential attendees. Automate posting schedules and monitor socialmedia performance metrics with analytics tools. How can I make my conference more sustainable?
Thiago Araujo Thiago Araujo, BCD Meetings & Events BCD Meetings & Events welcomes Araujo as global sustainability director. He brings over 15 years of experience working at the intersection of sustainability, business development and strategic leadership.
10 Steps to Successfully Promote your Tourism Event on SocialMedia. If so, socialmedia is a fantastic low cost way to let people know about and book tickets for your event. However, too often we see smaller events not making full use of socialmedia to inspire new people to attend their events.
The post TIS reveals travel trends for the coming years: socialmedia, sustainability and frictionless experiences appeared first on TD (Travel Daily Media) Travel Daily. The post TIS reveals travel trends for the coming years: socialmedia, sustainability and frictionless experiences appeared first on Travel Daily.
Its 2021 DestinationNEXT Futures Study points the way for these destination organizations to rebuild their visitor economies while creating “more sustainable destinations and enriching their communities.”. Sustainable development: destination and product development to marry people, planet, profit and policy.
And I think it’s because of the equality and compression specifically too” How SocialMedia Shaped A Decade of Technology. But I mean just how much socialmedia has changed, how people view why to go to events. “And if it wasn’t for Twitter and socialmedia, no one would have known who I was. .
While a live shooter may be what comes to mind first when considering worst-case scenarios, today’s planners also have to be on the lookout for a mistimed socialmedia post or optics that are not aligned with the DEI or sustainability goals of the company. But those buckets have become more complex and new areas have emerged.
There is also value in measuring psychographics and valuegraphics (for example, to assess how much your attendees value sustainability or how they feel about attending an in-person event). Socialmedia mentions: create your own event hashtag or socialmedia profiles. Engagement KPIs.
Promote Sustainable Tourism Practices. Another approach you can take during busy times is marketing sustainable tourism. Socialmedia hashtags like #RecreateResponsibly and outdoor ethics principles like Leave No Trace can have a considerable impact. Including a sign-up form on your socialmedia accounts and website.
” Sustainability in Event Spaces: Explore what makes a venue ‘green’ and why sustainability is key in today’s event planning industry. .” ” Sustainability in Event Spaces: Explore what makes a venue ‘green’ and why sustainability is key in today’s event planning industry.
3 Story Ideas for SocialMedia Posts and Blog Articles. Are you looking for ideas of content to share on SocialMedia or your Blog? Are you wondering what you should be posting on your destination or business SocialMedia channels as you emerge from Covid-19 restrictions? By Rebecca White. Inspiring Stories.
Sustainable Foods. Menu choices are more varied and sustainable than ever before. And they must be socialmedia shareable. They will post it on Instagram to ensure the venue’s delivery is worthy of socialmedia. Satisfy special requests by following this checklist Vegetarian. Gluten-Free.
He brings over 25 years of experience in the travel industry, most recently serving as assistant airport director, strategy and development at Pensacola International airport, where he implemented strategic planning initiatives to foster local economic growth and sustainable tourism practices.
Event Technology Supports Sustainability. Planners who strive to plan truly sustainable events can use technology solutions to curb the effect that the events industry has on the environment. . But face-to-face events, too, can be more sustainable thanks to the benefits of event technology.
A Sustainable Focus. A major emphasis in partnership with HILTI was on sustainability with product and equipment updates to reduce a project’s carbon footprint and increase contractor productivity. Know your audience and communicate frequently with them using email and socialmedia, however your group interacts, she said.
Most brands have socialmedia managers to keep the company in the public consciousness. Roles that can be performed remotely include: Socialmedia manager. They want to be part of a company that respects its employees, supports social issues and takes care of the environment. Event planning consultant. Accountant.
” Sustainability in Event Spaces: Explore what makes a venue ‘green’ and why sustainability is key in today’s event planning industry. ” Sustainability in Event Spaces: Explore what makes a venue ‘green’ and why sustainability is key in today’s event planning industry.
The firm, which monitors themes on socialmedia, says Millennials this spring were using the terms “summer vacation” and “summer holidays” even more than they were talking about vaccine-makers Pfizer and Moderna.
The need for change in travel and tourism The hospitality industry is continuing its efforts towards improving sustainability, Diversity, Equity and Inclusion (DEI) and Environmental, Social and Governance (ESG) with cross-sector discussions and in-person activities. The Travel Foundation and the U.S.
Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using event apps to stay organized, and leveraging socialmedia to reach your audience. Keep the buzz going online with socialmedia. Create experiences that people enjoy and remember.
Earlier this month, The Abbi Agency had the opportunity to attend the Outdoor Media Summit in North Lake Tahoe, Nevada. Over 175 media, content creators, marketers and big-name brands came together to collaborate and discuss the state of sustainable tourism. Let’s Get Political. Consider History of the Land.
SocialMedia. Leading up to the conference, you communicate with people via social. So one of the best things that you can do is giving your sponsors shout outs on socialmedia. The important thing to know when it comes to this though is let’s think sustainably.
And as sustainability remains a crucial element for an increasing number of event profs and destinations, small meetings make sustainable practices a bit easier to implement, as smaller groups require a little less of, well, everything. This has required them to change how they reach out to prospects. “We
In the dynamic landscape of 21st-century tourism, the forces of climate change, socialmedia, and a major post-pandemic travel resurgence are shaping the industry. As such, the significance of storytelling in sustainable destination and tourism marketing has never been greater.
2020 Virtual Event Trend: A Continued Focus on Sustainability. Sustainability cannot be an afterthought. Not only can this save planners time but also is more sustainable. Immersive experiences can take many forms from instagrammable socialmedia moments to virtual escape rooms and interactive cooking classes.
Instead of advertising its brand, Amazon chose to use its naming rights to spotlight its pledge to reach net-zero carbon emissions by calling the Seattle venue Climate Pledge Arena — just one example how sustainability has become top of mind for organizations and consumers. Michael Dyerland/Visit Seattle). ” — Shawna McKinley.
How chat AI and event apps can tie in with your socialmedia strategy. We’re excited that this technology is a much greener and sustainable choice than printed materials for attendees – replacing things like schedules, maps, survey cards and more. What are event apps and their perks? Understanding chatbots.
Read More: How IMEX Frankfurt Answered Critical Questions for a Sustainable Event. In Frankfurt, the team produced lots of short videos and socialmedia. “We “Generally, we offer 10 tracks, but we are narrowing that down with lots of exciting speakers and topics to help give people more clarity,” she said.
Hill, also as corporate hotel marketing manager, will zone in on public relations, promotions, brand partnerships and socialmedia for Ensemble’s hotel portfolio. Andrew Cifa Andrew Cifa, The Logan Hotel The Logan Hotel appoints Cifa as director of sales and marketing.
“It was love from the first event,” says Meg Strahle of her career path from a wedding planner’s assistant to an assistant sustainability advisor for a consultancy focused on helping events with their sustainability strategies. in sustainability and events. She is currently working for The Bulb, a U.K.-based
On the positive side, Gen Z is incredibly work-focused and engages with social initiatives such as sustainability, diversity and inclusion when the initiative is more than lip service. Gen Z activists are likely to use their socialmedia accounts to influence others on topics they care about. Flexible Schedules.
OmniBartonCreek @visitmilwaukee #meetsmart pic.twitter.com/tXAXgXAvMA — JT Long (@SmartMtgsJT) June 26, 2023 Plan Sustainable Gifting Experiences: As anxious as we all are, no one needs another stress ball. We love the buzz of business getting done @SmartMeetings Extraordinary Experiences.
When a business communicates its practices of corporate social responsibility via socialmedia platforms, how effective and impactful is this communication on its audience?
Not only will you save money, but you’ll also be doing a lot for sustainability. Also, 83% of exhibitors have purchased at least one sponsorship from 2017-19. “Members tend to walk right by them,” stated Corporate Partnership and Sponsorship Consultant Bruce Rosenthal. Create a zero-waste meeting. Get rid of swag bags.
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