Smart Meetings

APRIL 4, 2025

Analytics Platforms: Tools like Google Analytics 4 provide insights into website visitor behavior, conversion paths, and campaign performance. Convert Webinar Content to Multiple Formats : Extract key insights from webinars to create blog posts, social media content, and email campaigns. Le Parc Suite found that 94.5%

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Proposal Prospect Booking Sustainability 130

Traveler's Q

SEPTEMBER 7, 2023

In today’s digital age, social media has become the most powerful and influential tool for marketing and promoting events. In this comprehensive guide, we will delve deeper into social media marketing and provide valuable insights, practical tips, and proven strategies to effectively promote your event and maximize its exposure.

Social Media 130

Social Media Promotion Media Marketing 130

Tourism Tiger

OCTOBER 9, 2024

Discover why a dedicated website is essential for travel operators beyond social media. Contact us for expert tourism websites. Learn how SEO, control, and detailed offerings drive bookings.

Social Media 105

Social Media Media SEO Travel 105

Smart Meetings

MAY 24, 2021

A key performance indicator (KPI) that can help analyze event success is the number of visits you have on your website after the event. Doing so will help identify whether the event left an impression on your attendees and that they are searching your website for more information. Social Media Metrics.

Virtual Events 312

Virtual Events Social Media Online Registration 312

Dana Communications

AUGUST 20, 2024

According to DigitalMarketingInstitute.com , 49% of consumers depend on influencer recommendations and, even better, 40% have purchased something after seeing it on social media. Their tone on social media should be aligned with your brand’s voice. This is how powerful influencer partnerships can be.

Social Media 246

Social Media Audience Media Communications 246

Dana Communications

JANUARY 31, 2022

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Social media influencers used to be the most trusted brand ambassadors, but user-generated content has outpaced them. UGC in action.

Benefits 244

Benefits Tourism Tourism Social Media 244

Dana Communications

JANUARY 31, 2022

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Social media influencers used to be the most trusted brand ambassadors, but user-generated content has outpaced them. UGC in action.

Benefits 242

Benefits Tourism Tourism Social Media 242

Smart Meetings

JANUARY 4, 2024

Social Media Advertising Social media channels are also key for getting digital events in front of the right audience and keeping these audiences updated on news related to the event. Testing posts and graphics can help marketers gauge audience response and help determine the best performing content for ad spend.

Marketing 264

Marketing Marketing Social Media Advertising 264

Solimar International

DECEMBER 2, 2022

But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. Read on to learn the history of how social media changed the tourism industry. Let’s rewind to 2004.

Social Media 98

Social Media Media Tourism Tourism 98

Smart Meetings

APRIL 1, 2025

Optimize for SEO: Use search terms like outdoor meeting spaces in [your city] or best hotel garden venues for events throughout your website, especially on pages featuring your outdoor spaces. Offering 360-degree virtual tours or video walkthroughs can provide an immersive experience, helping clients see how your venue fits their needs.

Booking 130

Booking Social Media SEO Affiliate 130

Smart Meetings

JANUARY 28, 2019

Marketing content can be divided into three types: earned media, owned media and paid media. Earned media refers to content others publish or share about you. Owned media is simply any content you generate yourself. This can include your blog, website, email campaigns and more. Optimize Your Website.

SEO 245

SEO Marketing Marketing Website 245

The Abbi Agency

MARCH 23, 2021

In July, The Abbi Agency acquired UK-based digital shop Made by Chance, and that focus and investment on digital marketing is on display with two Gold wins for website development. Edgewood Tahoe Resort – Consumer Website. Nine Dot Arts – Consumer Website. Discover Kalispell – Single Execution Social Media.

Advertising 246

Advertising Social Media Healthcare Website 246

Advanced Travel and Tourism

FEBRUARY 3, 2022

Further, 93% of those using video saw it as a vital part of their marketing strategy, and 86% say video has increased their website traffic. Social media advertising and marketing campaigns are including video now more than ever, in part due to the rise in consumer video consumption since the pandemic. Like what you see?

Trends 245

Trends Marketing Marketing Social Media 245

Endless Events

MARCH 24, 2022

Website traffic by promo codes: see which sponsors or promo codes drove the most traffic to your event website. Social media mentions: create your own event hashtag or social media profiles. Discount codes used by attendees. Engagement KPIs.

Platform 334

Platform Sponsors Events Social Media 334

Advanced Travel and Tourism

JUNE 30, 2021

Grow Your Social Media Channels. billion people used social media, and that number is growing astronomically. As a result, social media is a fantastic place for destinations to reach past, current, and future visitors through UGC campaigns. Social media stats can tell you a lot about your target audience.

Benefits 246

Benefits Marketing Marketing Social Media 246

Eventtia

DECEMBER 30, 2022

While our focus on this guide is how to use social media to promote our events, we’ll also need to consider the other available channels and best practices. Have a Professional Event Website. When discussing various social media event promotion strategies below, we’ll also use these phases as the foundation.

Social Media 91

Social Media Promotion Media Registration 91

Traveler's Q

SEPTEMBER 14, 2023

In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. An event website serves as a centralized location for all information related to the event, from event details and registration to agenda and speaker bios. Why Do You Need an Event Website?

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Website Online Social Media Registration 130

DCI

JUNE 20, 2023

In today’s digital age, social media has become an integral part of our lives. Social media platforms like Instagram, LinkedIn and YouTube have algorithms that prioritize accessible content. So, how can you make your social media marketing accessible? Here are a few reasons why. 1.

Social Media 86

Social Media Media SEO Publishing 86

Motivation Excellence

FEBRUARY 13, 2024

Allie Barke, of Allie Barke Social Media Marketing , has made a business out of her own branding, and also helps other companies capture that deliberate marketing space. She’s our social media partner, in fact! “I I started a fashion blog back in high school (15 years ago!).

Social Media 241

Social Media Online Fashion Website 241

Advanced Travel and Tourism

JULY 7, 2021

on video content… and then only post it to social media. You can deploy videos on your company’s YouTube channel or distribute five-, 15-, or 30-second ads that bring traffic to your website from other media. Website Landing Pages. Social Media Videos. That thing is video deployment. Explainer videos.

Marketing 246

Marketing Marketing Social Media Advertising 246

Dana Communications

NOVEMBER 5, 2024

Social media, influencers and expert website marketing should come into play, in addition to other advertising efforts including print and radio. Followers of the Jersey Brews Trail and Jersey State Parks Passport earn points for visiting participating locations which in turn entitle them to free Jersey merch and gear.

Tourism 130

Tourism Tourism Advertising Regulations 130

Smart Meetings

MAY 5, 2021

Hashtags across social media platforms for cohesion and to aggregate conversations. Social media: Promote the event across your social media channels , including reminders of which sessions are upcoming, where attendees can access critical resources, and highlights from the sessions. How to Spread the Word.

Virtual Events 279

Virtual Events Attendee Social Media Speakers 279

Advanced Travel and Tourism

SEPTEMBER 19, 2024

Local SEO for the Travel Industry Local SEO is crucial for travel and tourism websites because potential visitors often search for specific locations. Build Your Local Citations Ensure your business name, address, and phone number (NAP) are consistent across your website, social media profiles, and online directories.

SEO 246

SEO Tourism Tourism Travel 246

Smart Meetings

JANUARY 17, 2019

Want to promote your conference on social media? Filming your event means you can create a video to suit every one of your needs, from the typical event video that summarizes your event succinctly, to shorter clips for social media, to more promotional content and beyond. Repurpose Footage. More product purchases?

Conference 242

Conference Social Media Promotion Website 242

Dana Communications

AUGUST 8, 2023

To engage younger demographics, try promoting cause marketing campaigns on social media. Resorts can easily connect with their guests and organically spread the word socially about their philanthropic initiatives this way. DO use social media to promote your charitable cause.

Marketing 246

Marketing Marketing Travel Travel 246

Traveler's Q

DECEMBER 7, 2023

A user-friendly website is key to a successful event. From the moment a potential attendee lands on your website, they should feel comfortable navigating and finding the information they need quickly and easily. A well-designed event website not only attracts attendees but also helps build anticipation and excitement.

Website 130

Website Platform Registration Social Media 130

Endless Events

JUNE 24, 2020

Event Website. Very basic stuff when it comes to digital marketing for your event website, but also inside your platform. Social Media. Leading up to the conference, you communicate with people via social. So one of the best things that you can do is giving your sponsors shout outs on social media.

Virtual Events 290

Virtual Events Sponsors Social Media Events 290

Endless Events

APRIL 1, 2020

Craft an email and social media strategy that focuses on answering all of these questions. And in the age of social media, promoting this kind of connection will be one of your biggest strengths. Don’t Forget To Monitor Social Media. What cool features will you offer that make your event stand-out?

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Remote Audience Attendee Virtual Events 311

Endless Events

OCTOBER 11, 2022

Social media and press coverage. Promoting the heck out of your sponsors on social media. . To generate interest, you can announce a call for sponsors on social media, your website, and your email list. Try to quantify the value of event sponsorship in terms of the following: . Financial ROI.

Sponsors 296

Sponsors Social Media Events Online 296

Endless Events

NOVEMBER 29, 2022

Poll your social media followers or previous event attendees to ask why they don’t download event apps. Don’t forget to promote the app via social media, email, and your website, so you reach as many attendees as possible. . Try these 11 tips to persuade more attendees to try your event app.

Platform 334

Platform Event Apps Social Media Events 334

Endless Events

OCTOBER 18, 2022

Decide your marketing channels to promote your event: social media, email marketing, podcasts, blogs, ads, etc. These may include: Social media. Website (B2B blog). Follow the SMART goals tool and decide your criteria for event success. Choose the best way to deliver your content. Paid search. Press release.

Event Marketing 347

Event Marketing Marketing Marketing Events 347

Dana Communications

MARCH 28, 2022

It can be used in a variety of contexts, like on a website, in emails, social media, etc. And social media usage is prolific—Facebook, Instagram, TikTok and Twitter all have millions of active users. For simple day-to-day visuals or social media sharing, cell phones can make video a convenient and viable option.

Marketing 246

Marketing Marketing Social Media Manufacturing 246

Smart Meetings

JUNE 28, 2022

Social Media. Is social sharing within the event app encouraged, or restricted? Is this a public event with links to social media platforms, or is this a private event that should only be held within the event app? Read More : Beware the Public Wi-Fi Network: 6 Ways to Practice Cybersecurity While Traveling.

Technology 264

Technology Technology Event Apps Social Media 264

Smart Meetings

MARCH 21, 2022

The basic frameworks for websites, pamphlets or handouts, signage, social media graphics, fonts, or anything else associated with the event should be identical across different platforms. This includes having consistent and cohesive brand elements, ensuring that attendees can see the relationship between everything.

Social Media 264

Social Media Events Audience Proposal 264

Endless Events

MARCH 10, 2020

And she will then make sure that it gets up on our website. Let’s just say even if it’s just a hundred people on your virtual event, but your recording is going to live on our website for five years. As opposed to free social media days and things like that.

Virtual Events 398

Virtual Events Speakers Rehearsal Events 398

Smart Meetings

FEBRUARY 27, 2023

One of the easiest ways to kill your upsell opportunities is to make participants visit your website’s multiple locations. Ensure your website has recent blogs, videos, and podcasts highlighting your event. “Members tend to walk right by them,” stated Corporate Partnership and Sponsorship Consultant Bruce Rosenthal.

Conference 279

Conference Sponsors Trade Show SEO 279

Smart Meetings

MAY 17, 2021

Communication channels include the event website, registration page, confirmation/welcome emails, pre-event instructions, event signage, nametags, programs and table tents. This makes it easier for those of us who love live-tweeting events as a means of taking notes and sharing key takeaways with our social media followers.

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Speakers Social Media Sponsors Communications 299