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This week we’re diving into the dozy topic of how to plan a virtualevent. And we’re not strangers to futuristic events here at Endless! We’ve covered topics such as how to plan an event without visiting the venue , how Virtual Reality can impact the events industry , and much more.
With the threat of COVID-19 planners are facing mandates and calls to cancel events globally. Event profs around the world are facing the challenge of turning their in-person event into a virtualevent and fast. After all, how do you switch your in-person event to a virtualevent? .
And back at the beginning of the pandemic madness, webinars, live streams, and virtualevents, in general, were welcomed by pretty much everyone. But as the market became saturated with poorly delivered experiences, a new phenomenon in consumer behavior emerged – webinar fatigue. Let’s begin, shall we?
It’s time to talk strategy – and virtualevent strategy, at that! And our lovely host today, Sarah Christl, is one of the amazing people who hop on calls with people to learn more about their events. She noticed that most people seem to be completely forgetting about the strategy side of virtualevents!
To kick off a new week, we’re going to lay out the most common virtualevent mistakes. Even though virtualevents are set to become the new normal, not many planners have experience with this paradigm. There are still plenty of misconceptions flying around in regards to virtualevents.
Preparations for your event might be in full swing, but there are still virtualevent concerns you must address! A quest to help you dive into the world of virtualevents as seamlessly as possible. For instance, we gave you an overview of how to convert an in-person experience into a virtual one.
In the COVID-19 era , it becomes increasingly important to discuss the ins and outs of virtualevents. And most importantly, virtualevent marketing ideas. Now that a few months have passed, and virtualevents have increased in popularity, dangers related to webinar fatigue are more real than ever.
Understandably, the advent of virtualevents came to shake the very core of the industry. With countries shutting down and social distancing measures put in place, virtual experiences are the only choice planners have to stay afloat. Thankfully, most event profs seem to be handling the transition quite well.
Virtualevent planning is taking the stage as the next big thing in the industry. Ponder this – in a world where technology develops and improves at an impressive speed, it’s our job as events profs to keep up with the motions. So to help you, we put together the ultimate virtualevent planning checklist!
Virtualevents were all the rage last year, whether we liked it or not. While some adapted fast and organized extraordinary virtualevents in 2020 , many are still grappling with the new reality. Liz King Caruso is the CEO of Liz King Events and techsytalk. It has to be more interesting.
Today we want to tackle the issues pertaining to a virtualevent timeline. In the case of our industry, it translated into v irtual events being put together in a haze, an uneducated frenzy, a collective hallucination of Zoom webinars that led absolutely nowhere. Why Should I Worry About A VirtualEvent Timeline?
In today’s post, we’re discussing virtualevent pricing. So, you decided to take the jump from in-person to virtual. And you hired the best virtualevent production company out there to help you put together an amazing experience. One of the hardest things to figure out is the virtualevent pricing model.
In this week’s episode, Will and Brandt move away from pure tech talk and talk about virtualevents for exhibitors. Unlike many would like to believe, the key to driving value in digital and virtualevents is not necessarily cutting-edge technology. Involve Exhibitors In The Process Of Planning The VirtualEvent.
There is only one thing that seems to be certain in these trying times in the events industry: virtualevents are here to stay , no matter the state of the pandemic and our personal preferences. And that’s why it’s time to talk about virtualevent production -again. ” Ask All The Questions!
It’s safe to assume you’ve been thinking a lot about virtualevent possibilities. Because let’s be fair, virtualevents will be the norm for a while. And surprisingly enough, not many event profs have experience with this format. VirtualEvent Possibilities: The Simplest Versions.
The Best of the Best: Telling Stories: Back To The Basics – Storytelling For VirtualEvents. Spice It Up: Unique & Exciting Virtual Trade Show Ideas. ? Speaking of virtual trade shows. This webinar is here to help: So Many Options, So Little Time: Choosing A Digital Event Platform!
With the acquisition of digital event platform Run The World, EventMobi wants the industry to know that virtualevents are a more powerful tool than we realize. There were a few things that were revolutionary in terms of virtualevents during the pandemic, first of all because we couldn’t go anywhere.
Event platforms like Eventbrite are also popular. These platforms offer a single digital access point for people to attend webinars, read exclusive content, and network with others. And you can’t host your event and community in the same place, either. Source EventSponsors One of the biggest hurdles for event planners is cost.
People used Zoom to host virtualevents as well as catch up with their loved ones. Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. Zoom also poses a challenge for event video storage.
Attendee retention : how many attendees have attended the event before (loyalty rate); 4. Turnout percentage : how many people attended the event out of all that registered (in case of virtualevents, how many people logged into the event platform). Active people in the event platform each hour. CTA clicks.
Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. We’re talking about 365 community engagement: one of the most exciting event trends of 2022!
It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtualevents put together. Higher Event ROI.
Some parts of an in-person event are actually rather easy to replicate in a hybrid or virtual setting. However, when it comes down to sponsors and exhibitors, the name of the game is hardly the same. Because this week, we’re bringing back the Event Tech Podcast. Well, not anymore!
2022 is going to be our best year yet; we’ve embraced exciting new event technology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtualevents, 2021 was a year of putting that knowledge to the test. Which virtualevent platform features to look for?
Today we’re introducing a success story about a virtual product launch. Socio managed to elevate their virtualevent and turn it into a full-scale virtual hackathon. And not only did they manage to do that, but they became such a success, that the levels of engagement are still up over a month after the event.
And while events have always been about creating meaningful and lasting connections, our rush to find sponsors every year somewhat goes against this ideal. And this causes planners to not be as creative, forward-thinking, or successful as they could be within the scope of event sponsorships. What can you give them?
” The Value Of VirtualEvents. ” “2020 was when people had to forcefully move towards virtualevents,” he says. “They’d already taken money from their sponsors and their attendees. Virtualevents became a new channel for marketing folks. That sounds like magic.”
Whether you’re looking to keep people interested after the fact, trying to create hype for an upcoming event, or simply want to keep engaging with your attendees once the event is over, video assets are your new BFF. Better post-event marketing is not the only reason why we encourage you to think about event video storage.
In-person events have a notoriously big carbon footprint and produce a lot of waste. Planners who strive to plan truly sustainable events can use technology solutions to curb the effect that the events industry has on the environment. . Virtualevents are far more environmentally-friendly than in-person events.
“We live in a hybrid world where almost every major event has a virtual component, even if we don’t call it that,” said Bizzabo Chief Marketing Officer Alon Alroy. Yes, hybrid meetings are more complicated and costly, but virtual is here to stay without a doubt,” he said. There are many reasons for the residual digital.
There are all kinds of questions going through event planners’ heads right now. How do I keep a virtual audience engaged ? How do I create my virtualevent budget ? And what are some virtual trade show ideas I can use? It’s been our goal here at Endless to hold your hand through the virtual world.
You’re not investing in chicken at events, you’re investing in lead qualification and customer lifetime value.” ” “Not to throw a wrench in the whole data thing, but I was listening to Chris Walker, the founder and CEO of Refine Labs , on a webinar,” replies Deanna. Make that your focus.”
The virtual component is here to stay as is the price difference between the in-person and the virtualevent. “There’s competition now with virtual and therefore you have to put up or shut up,” says Nick. So I look at virtual and smaller events as opportunities to make more money,” he explains.
” Will advises event planners to watch Endless Events’ webinar on cyberattacks to learn more about this highly important topic. Attendee tracking has become a hot subject when the events industry realized the potential that virtualevents hold. It’s simply reality.”
And as outlined above, feedback helps immensely when building your event marketing strategy. Additionally, you can host webinars, virtualevents, and giveaways or create ambassador programs tailored to their wants, needs, and interests. BUILDING AN EVENT MARKETING STRATEGY . Will you offer sessions on-demand?
Virtualevents are here to stay. In a recent survey, we found that 68% of organizers plan to have a virtual component at their next in-person event, and 53% of organizers are “focused” or “very focused” on a virtualevents strategy for 2023. What type of virtualevent software will you use?
The events industry space has witnessed a major advancement in event technology solutions throughout the pandemic. In an all-virtual world, event platforms became the new venues. Attendees can also communicate and interact with content or exhibitors after the event has already finished.
Good news: Event gamification — or incorporating game-like elements such as points, leaderboards, and rewards into events — can be a compelling solution to this challenge. If you’re interested in increasing engagement at your next virtualevent, gamification may be just what the doctor ordered. Here’s how to get started.
. “Are you saying that someone shouldn’t just pick the number one event platform on this list? It’s really about putting on the shoes of your attendee or sponsor,” says Kyle. “As you’re demoing this event technology, ask yourself: is it simple? ” “Yes, 100%.
One year after COVID, hundreds of new engagement tools have popped up to help virtualevent planners keep their audiences’ attention and let them participate in creative ways. We’ve seen it all this year — from goats hopping into Zoom to elaborate, drive-through corporate events. Are you planning a virtualevent with sponsors?
Here’s a recap of all the best practices we’ve learned in the last two years as an event management company. Promote the Event on Several Channels. The first step to planning a successful virtualevent is to create a solid marketing plan. However, virtualevents can also have a spatial element.
Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. We’re talking about the community model: one of the most exciting event trends of 2022!
Despite the return of in-person events, virtualevents are here to stay. In fact, 93% of event professionals plan to invest in virtualevents moving forward. In large part, that’s because more than 80% of event organizers agree that virtualevents help them reach a wider audience.
webinars and join us at Smart Meetings Experiences. Learn about Marin Bright’s top lessons learned in this exclusive interview from the 20 th Anniversary Event. Big Head Cartoon Caricature Art and Entertainment and Allseated’s sponsored video booth captured the moment. Monterey Bay Aquarium brought the penguin-cute.
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