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In approximately 2014, with the consolidation of Instagram, brands began to bet unambiguously on influencers to promote their products. A growing audience Socialnetworks grow exponentially. In addition, its content is perfectly adapted to consumption on smartphones, and who does not have a phone at hand today?
In approximately 2014, with the consolidation of Instagram, brands began to bet unambiguously on influencers to promote their products. A growing audience Socialnetworks are growing exponentially. On the other hand, influencers have the visual factor on their side.
The right socialnetwork. In 2014, the coffee chain asked customers to draw on their white cups and create a new design that would then be turned into a limited-edition tumbler — generating almost 4,000 entries in three weeks. We're casting the face of Marc by Marc FW14 via social! 2 | #TheUPSStoreCustomer.
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