Endless Events

NOVEMBER 29, 2021

And so naturally, the market followed. A note to planners : Not the solution currently meant to manage onsite elements for your event, but offers the unique opportunity to incorporate Topia onsite at your event to connect the virtual audience. . Building events since : 2016. Which virtual event platform features to look for?

Platform 334

Platform Registration Sponsors Events 334

Smart Meetings

JUNE 15, 2024

It is a place that is expanding its airport, convention center (reopened in 2016) and its downtown while preserving its history and amenities such as the famed San Antonio River Walk. He pointed to global profiles that will allow planners to draw on deeper data sets to deliver personalized event follow-up and marketing.

Registration 264

Registration Meeting Proposal Trade Show 264

Smart Meetings

JANUARY 16, 2019

Our Brand Marketer/Event Marketer research study released in November coupled with Freeman Show Organizer Data Pulse Survey released at PCMA Convening Leaders 2019 confirm the enormity of the demand for these offerings, “said Ken Holsinger, vice president of data solutions for Freeman.

Technology 200

Technology Technology Event Technology Sponsors 200

Endless Events

FEBRUARY 22, 2019

It would be like a presenter throwing a CatchBox mic into the audience, without telling them why or how to use it. To gamify means to take the mechanics of a game (like challenges, point systems, completion bars and narratives) and give them non-gaming applications in workplaces, marketing strategies, or events, for example.

Attendee 310

Attendee Social Media Event Apps Sponsors 310

Endless Events

JANUARY 25, 2019

By acquiring arguably their biggest competitor in the United States there is no question they stand to dominate the market. December 2016. PSAV acquires Southern Audio Visual , with the acquisition came valuable partnerships with luxury hotels and strengthened their hold on key markets. major markets. November 2018.

Event Technology 275

Event Technology Technology Technology Planner 275

Smart Meetings

FEBRUARY 21, 2023

The incentive market will continue to lead the way in presenting new locations, unique experiences and immersive programming,” said new CEO Annette Gregg, who joined the organization in November after serving as chief revenue officer for MPI. Andre Norman danced out the emotions from his presentation with the audience onstage.

Conference 246

Conference Incentives Education Certification 246

The MICE Blog

JANUARY 15, 2024

In 2015, the first ‘big Summit’ took place on the campus, and in 2016, the event relocated to the Olma Messen St.Gallen, the biggest exhibition hall in the city. Their approach to organising and marketing this event differs from how my generation approaches event management.

Conference 264

Conference Advertising Speakers Communications 264

Smart Meetings

OCTOBER 26, 2018

More : From Distraction to Engagement Supercharger: Putting Your Audiences’ Phones to Use. Phil Aldax, director of event management at Anaheim Marriott in California, filled this market void by purchasing Ramler International’s revolutionary Connect Chair. What to do? Drumroll, please. The hotel has 169,662 sq. of meeting space.

Meeting 194

Meeting Trade Show Production Platform 194

Endless Events

MAY 19, 2020

They have breakout tracks where there are suggested sessions for each track such as a marketing and customer service tracks. With 377 sessions this year spanning everything from entry-level marketing, software deep-dives, leadership, and inspirational chats the options were limitless allowing attendees to get the value they desired. .

Virtual Events 334

Virtual Events Trends Events Communications 334

Bizzaboo

JULY 7, 2021

Does your brand need to connect with your audience in a more meaningful and fun way? It may be time to add experiential marketing to your budget. Experiential marketing brings your brand to life with unique experiences—in-person or using virtual event technology. What is Experiential Marketing? Table of Contents.

Marketing 105

Marketing Marketing Social Media Media 105

Endless Events

JUNE 28, 2018

It all rolls down to marketing and building brand awareness. The 2016 Experiential Marketing Content Report states “Seventy-two percent of consumers say they positively view brands that provide quality event content opportunities and experiences. If the purpose of your event is to sell a product, who is your target audience?

Conference 204

Conference Entertainment Events Social Media 204

Smart Meetings

AUGUST 23, 2023

– Technology and innovation – Trends and research – People and planet – Business practices – Experience design – Event marketing “That’s on purpose,” Endean said. “We I planned an event with (computer scientist) Ray Kurzweil to talk about what is now AI in 2016,” she recalled. “We’re

Trade Show 246

Trade Show Panel Technology Technology 246

Social Tables

OCTOBER 6, 2018

In 2016, millennials became the largest segment in the U.S. In 2016, millennials became the largest segment in the U.S. The only thing I wish I could do on the software but can’t, is to show where each water bottle is to be placed on stage,” jokes Cathi Culbertson, VP of Event Marketing & Conferences for the company.

Trends 157

Trends Meeting Trade Show Events 157

Convene by PCMA

MAY 3, 2023

In a recent webinar, author and marketing professor Jonah Berger shared pointers on how people can make their communications more effective. Convene has written about Berger , a marketing professor at the University of Pennsylvania’s Wharton School of Business, before.

Communications 126

Communications Communications Booking Speakers 126

Social Tables

OCTOBER 6, 2018

In 2016, millennials became the largest segment in the U.S. In 2016, millennials became the largest segment in the U.S. These technologies empower event teams to market better, manage guests more efficiently, map out their events in detail, engage with the audience in real-time, track ROI, and more. labor force at 35%.

Meeting 158

Meeting Trade Show Events Social Media 158

Convene by PCMA

JUNE 18, 2022

One way to market a destination is by highlighting such attractions as its theater, dining, or music scenes. When it comes to event marketing, it’s always been not just who and what that matters, but where — and since the pandemic, the destination plays an even larger role in attracting an audience. Know Your Group.

Public Relations 99

Public Relations Sports Prospect Audience 99

Endless Events

JUNE 21, 2018

Spreading out the audience, and having additional event security to cover the larger area can reduce some of that risk. It starts from the marketing of the event, through and beyond the event lifecycle. Focus on lighting for event safety and security. But, that also means it’s becoming more complicated to manage and consolidate it.

Vendor 265

Vendor Events Planner Certification 265

Convene by PCMA

MARCH 25, 2024

Before Evangeline Leong founded Kobe Global Technologies, an international creator marketing agency based in Singapore, she had to “unlearn” a lot of what she thought she knew about digital marketing. How did you get started in marketing? How can event marketers harness the power of influencers?

Event Marketing 59

Event Marketing Marketing Marketing Social Media 59

Crowdriff

AUGUST 24, 2016

In this interview, he shares how he got into destination marketing and communications, gives advice on making the most of visual influence and reveals his favorite secret beach! When did you get into destination marketing and how did it happen? Well that depends on how we’re defining being a destination marketer… Ha!

Marketing 52

Marketing Marketing Social Media Audience 52

Crowdriff

JANUARY 21, 2019

While it remains the primary endpoint for most customer interactions, it’s no longer the only venue where marketers can provide information, market their destination or attraction and convert sales. Instead, you need to meet audiences where they are. One of particular importance to tourism marketers is Google Maps.

Website 52

Website Tourism Tourism Marketing 52

The Abbi Agency

JANUARY 31, 2023

Identifying key audiences and demographics Capturing the attention of the “ideal consumer” can sometimes feel like the white whale of marketing, but website analytics make it easier than ever to identify who is visiting your website, and why they may have found themselves there. or “which topic clusters are resonating with my audience?”

Website 26

Website SEO Public Relations Platform 26

The Abbi Agency

JANUARY 31, 2023

Identifying key audiences and demographics Capturing the attention of the “ideal consumer” can sometimes feel like the white whale of marketing, but website analytics make it easier than ever to identify who is visiting your website, and why they may have found themselves there. or “which topic clusters are resonating with my audience?”

Website 26

Website SEO Public Relations Platform 26

Smart Meetings

AUGUST 16, 2021

This reinvention story actually starts back in 2016. In 2017, when the market changed and the company offered buyouts , she decided it was the ideal time to create those sorts of moments for more companies that were open to creative collaboration. “I Here is her story of reinventing joy. In the Beginning. Lisa Marks.

Global Events 130

Global Events Banking Consulting Government 130

Crowdriff

AUGUST 31, 2016

Before destination marketing, Dave worked in advertising with CPG and tech brands. In this interview, he tells us about his transition into destination marketing, shares his tips on making the most of social media trends and reveals his secret skill (hint: you don’t want to get caught with him inside a boxing ring)!

Marketing 52

Marketing Marketing Social Media Advertising 52

Convene by PCMA

NOVEMBER 27, 2023

LinkedIn’s growth spurt is evident in the business events industry as well: When we asked meeting organizers what new social media channels they were using to promote events in Convene ’s 2023 Meetings Market Survey , the leading response — chosen by three out of five respondents — was LinkedIn. Barbara Palmer is deputy editor of Convene.

Social Media 105

Social Media Consulting Platform Remote 105

Social Tables

SEPTEMBER 1, 2017

Few marketing channels are as low-cost as email, making it a popular vehicle for hotel owners and operators. Don’t let your email find its way to the spam folder with these five basics in email marketing for hotels. While this is an extreme example, email marketing for hotels is very similar to this scenario.

Marketing 60

Marketing Marketing Automation Prospect 60

Crowdriff

SEPTEMBER 14, 2016

How long have you been a destination marketer and how did you get into this industry? During the 2016 Powwow, our #GON16ABQ campaign hashtag achieved over 182,668 impressions and 7,067 likes, and the photos that came out of that collaboration with @IGersABQ were just incredible. Talk about visual influence!

Marketing 52

Marketing Marketing Social Media Automation 52

Social Tables

MAY 14, 2019

For small events where you know your audience, putting together and reaching a guest list can be simple. The larger and more complex the audience, the more helpful it can be to bucket potential attendees into personas based on commonalities. Plus, something like say, digital marketing might not exactly be your forté.

SEO 141

SEO Proposal Sponsors Events 141

AltexSoft Travel

JULY 20, 2021

You will further see that marketing is the most influential tool big hotels brands use. After acquiring Starwood Hotels in 2016, the brand became the world’s largest hotel company, and now combines the membership bases of three hugely popular rewards programs: Ritz-Carlton Rewards, Starwood Preferred Guest, and Marriott Rewards.

Booking 98

Booking Social Media Website Audience 98

Solimar International

NOVEMBER 15, 2023

Why is this, the audience may ask? FDI can foster and maintain economic growth in those countries and expand the recipient countries’ job market. earned 61% of its revenue from managed hotels in the international market. in 2013 to an average of about 4% between 2014 and 2016.

Tourism 86

Tourism Tourism Banking Sustainability 86

Maritz Global Events

MAY 2, 2019

There’s big news for event marketers from Edison Research in their latest Infinite Dial study: Podcasts have now achieved 50 percent reach. As event marketing experts seek out richer digital channels to connect and convince their audiences to attend their events, podcasts offer a smooth and seamless way to reach busy professionals on the go.

Event Marketing 45

Event Marketing Marketing Marketing Speakers 45

Social Tables

DECEMBER 27, 2018

A huge piece of the expected 5-10% increase in meetings and events demand is the escalating willingness of brands to invest in events as a marketing channel. In fact, in a recent event marketing survey , 52% of survey respondents said that event marketing drove more business value than other marketing channels. (To

Trends 167

Trends Meeting Planner Venue 167

Crowdriff

NOVEMBER 14, 2016

Digital marketing and engagement for museums is an art form in and of itself. Though there are plenty of creative ways for museums and galleries to grow their audience online, doing so takes dedication, patience — and a willingness to learn from the best! — adamrozan (@adamrozan) November 10, 2016.

Social Media 52

Social Media Audience Media Consulting 52

Crowdriff

JANUARY 16, 2019

At CrowdRiff, we’re proud of the wealth of tourism marketing knowledge that we shared on our blog and in our resource centre in 2018, but are keen to reflect on what our readers enjoyed the most. I hiked the Grand Canyon, discovered my love for Korean BBQ, and hopped on the CrowdRiff rocket ship as the new content marketing manager.

Tourism 52

Tourism Tourism Marketing Marketing 52

MeetingsNet

MAY 18, 2017

From marketing to scheduling to formatting, here’s how you can get the most people to get the most out of the webinars your organization produces. Market them the same way you do your in-person events. If your conversion rate is below 35 percent, it’s time to check your marketing strategy (see numbers 1 and 2).

Promotion 60

Promotion Registration Platform Social Media 60

Bizzaboo

DECEMBER 19, 2018

Looking for an event or experiential marketing agency? According to the Event Marketing 2019 Report , events are the single-most effective marketing channel. While numerous brands have adapted their own in-house event marketing teams and others haven't—sometimes a specialized agency is needed. ACTIVENT MARKETING.

Advertising 105

Advertising Sports Events Trade Show 105

Convene by PCMA

MARCH 3, 2022

Clarion Events North America has promoted Liz Irving, executive vice president, to the newly created position of chief marketing officer. Irving has been with Clarion Events since 2016, overseeing event and media marketing, strategy and insights, audience acquisition, digital products, and data and analytics.

Corporate Meeting 52

Corporate Meeting Promotion Production Audience 52