Remove 2017 Remove Audience Remove Event Marketing
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2018 Event Marketing Trends

Endless Events

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Event Professionals Go Back to the Lab.

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Tips for Increasing Audience Engagement at Events

Endless Events

Increasing audience engagement can be a challenge even for the best #eventprofs. In order to increase audience engagement, you need to first capture their attention. Start with your event invite emails by using killer subject lines. The Stress behind Event Management. Make Your Audience Pay Attention.

Audience 263
MICE professionals

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Create an Experience via Innovative Stage Design Ideas, and More

Endless Events

We all want our audiences to feel special when they come to our events. MTV’s 2017 Video Music Awards would be the perfect inspiration. It merged technology with new ways to connect the performers to the audience. That’s why are always innovating and trying new stage design ideas, new tools, and new tech.

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5 Tips for Planning Franchise Conventions

Endless Events

For example, event sessions that are too long can be draining or exhausting for their audiences. Even an event without complex, expensive staging can be engaging with a clear and focused message that resonates with your audience. That gives event marketing a powerful message to share.

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Influencer Marketing – #EventIcons Episode 112

Endless Events

Many brands and events use influencer marketing that are looking to become more well known or position themselves with a certain audience. Influencers have a strong understanding of their audience. They can help brands and events alike launch their businesses to new heights. Get Smarter With Your Event Marketing!

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The Return to Innovation Is On the Horizon

Smart Meetings

Two forces driving innovation are (1) the demand for something new and interesting, and (2) the shift from tech designed for the event organizer to tech designed for the audience experience. Kim Kopetz is a results-oriented leader with over 20 years of global brand and event marketing experience.

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Conference Events Think Outside the Ballroom

Endless Events

The 2016 Experiential Marketing Content Report states “Seventy-two percent of consumers say they positively view brands that provide quality event content opportunities and experiences. A larger percentage of consumers (74%) say engaging with branded event marketing experiences makes them more likely to buy the products being promoted.”