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2018eventmarketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Where Is Video Going This 2018?
Up-And-Coming Rules for EventMarketing. With the rapid evolution of the events industry, are you aware of the new rules when it comes to eventmarketing? For example, events are no longer one-off affairs and a constant connection with your community is a must. Understanding Engagement for 2018.
But recent years have seen an increasing number of event management applications, culminating in six of 2018’s nine finalists specializing in behind the scenes management or booking. As part of the run up to IBTM World 2018 in Barcelona Nov. 27-29, IBTM announced the full list of 2018’s finalists.
Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise eventmarketing and take your management, analytics, and execution to a higher level. A Primer to Enterprise EventMarketing.
The stage featured a humble rug and sofa on a platform. If you want to grab the attention of people, if you want to promote your event, if you want to delight people at your event—you need to take the time to do it well. 2018 in Events: Predictions from Experts. Personalization Reigns Supreme in 2018.
This week’s iconic guest is the knowledgeable Gianna Gaudini , an eventmarketing strategist who understands events inside and out. She worked as MarketingEvents Lead at Google for nine years and Head of Events at AWS for nearly two years. ” From event planning to eventmarketing.
This ensures future events offer more engaging and valuable programming. Feedback uncovers pain points — like registration issues or problems with a virtual eventplatform — that can be addressed to improve the attendee journey. These insights are essential for optimizing future events. Identify improvement opportunities.
Time and time again event profs have found themselves on the list for most stressful jobs. In fact, CareerCast listed Event Coordinators as the 5th most stressful jobs of 2018. Event Coordinators were right up there with military personnel, police, and firefighters in terms of stress. Saves Planners Time.
Here are a couple more tools to reduce your event stress: our helpful event planning checklist and our handy event production guide. Stats All Event Professionals Should Know This 2018. Did you know that 77% of marketers say experiential marketing is already a key component in their advertising strategy?
In this past episode, our very own Will Curran joins their hosts Corey Moss, Katye McGregor Bennett, Michelle Loret, Brittney Lanni (their amazing new live events host) to talk about emerging technologies in the event industry, along with creating and augmenting live event experiences. Check-In Tip for a Headache-Free Event.
Facebook Finds a New Event Rival in Pinterest. Facebook has long been known as a major platform for planning and promoting events, but a new challenger now wants in on the action. Pinterest has just launched new tools that allow professionals to plan events on the platform. Get More People in Your Free Events.
Technology is starting to play a big role in event planner networking. And that trend is expected to continue in 2018. From event apps to and matching software to wearable technology and private social media groups, there are a ton of different ways to use technology to enhance your events.
Cvent Global Planner Sourcing Infographic 2018 Global Event Planner Sourcing Infographic from Cvent While it’s not an event management ppt in the traditional sense, this infographic from Cvent’s Global Planner Sourcing Report packs as much important information into an infographic as you’ll find in any slideshare. (i.e.
The people that frequently attend events are those that want to learn and be a part of the process. They are people that are actively engaged in conversations on social media platforms and use technology to further their learning. These attendees feel comfortable speaking up and using their voices to better understand new ideas.
If you’re looking for the most comprehensive list of eventmarketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.
Overall, email marketing has demonstrated significant potential in driving sales, nurturing customer relationships, and generating brand loyalty, making it an indispensable part of any comprehensive digital marketing strategy. The timing of your marketing efforts is crucial to the success of your event.
Event Industry News An online magazine delivering the latest event industry news, Event Industry News (EIN) is a go-to source for event organizers across industries edited by the one and only Adam Parry. Experiential Marketing Summit , Ex Awards , and Experience Design & Technology awards).
Chloe McAlpin | The Simple Joy Of Being (@chloe_mcalpin) May 7, 2018. There are two particularly effective UGC strategies for boosting attendee engagement with merch: Ask for t-shirt design submissions ahead of your event, then either choose a winner or allow members to vote on their favorite to then print and offer for sale.
The 2016 Experiential Marketing Content Report states “Seventy-two percent of consumers say they positively view brands that provide quality event content opportunities and experiences. A larger percentage of consumers (74%) say engaging with branded eventmarketing experiences makes them more likely to buy the products being promoted.”
you’re looking for the most comprehensive list of eventmarketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Bizzabo , 2020).
In this article you’ll find tried-and-true themes, enterprise level events, and never-thought-of-before corporate events. Think of events that feature everything from mundane items like dishwashers and containers, to uber-modern eventmarketing with drones and augmented reality. Photo source: EventiveMarketing.
The Complete Guide to EventMarketing This guide will tell you what matters now and what will matter going forward in eventmarketing. To succeed, the eventmarketer of the future needs to stay on top of the eventmarketing game. What is EventMarketing?
With so many all-in-one event management platforms available today, selecting the best one for your company or organization has become a complex and time-consuming challenge. Whether you’re an experienced event planner or just starting out, discover the best platforms to elevate your events and achieve greater success.
Disclaimer: This Cvent competitors analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2 score. We encourage you to conduct your own extensive research before choosing the best event management software. Is Cvent a CRM?
Previously, Snow worked as senior tourism marketing and sales supervisor at Visit Central Florida, where he played an important role in recruiting and executing meetings, conferences, and events, and as director of tourism at Warren County NY Tourism, where he secured comprehensive sponsorship programs and managed eventmarketing.
Disclaimer: This analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2. We encourage you to conduct your own extensive research before choosing the best event management software.
With so many trade shows and in-person events put on pause throughout 2020 and much of 2021, the way of doing business has forever changed. . Only 12% of respondents said sales calls are effective, down from 36% in 2018. In 2018, 47% of respondents had more than 20 years in the bank, but this year only 16% were similarly experienced.
Disclaimer: This analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2. We encourage you to conduct your own extensive research before choosing the best event management software.
Disclaimer: This analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2. We encourage you to conduct your own extensive research before choosing the best event management software.
Disclaimer: This analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2. We encourage you to conduct your own extensive research before choosing the best event management software.
Disclaimer: This analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2. We encourage you to conduct your own extensive research before choosing the best event management software.
Event Industry News An online magazine delivering the latest event industry news, Event Industry News (EIN) is a go-to source for event organizers across industries edited by the one and only Adam Parry. Experiential Marketing Summit , Ex Awards , and Experience Design & Technology awards).
As a bonus, this format also seems to encourage much higher usage of digital engagement tools as a unifying platform which means as a planner, there is more data to help you improve the next meeting. For evidence, take Cvent’s big acquisitions in 2018 and the PSAV / Encore merger just this past month.
Disclaimer: This analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2. We encourage you to conduct your own extensive research before choosing the best event management software.
Disclaimer: This analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2. We encourage you to conduct your own extensive research before choosing the best event management software.
Disclaimer: This analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2. We encourage you to conduct your own extensive research before choosing the best event management software.
Disclaimer: This analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2. We encourage you to conduct your own extensive research before choosing the best event management software.
The premiere for those looking to utilize new technologies and digital capabilities within their mobile team, whilst learning how to implement an effective platform strategy. The premier event for digital marketing professionals, Summit has the latest insights from the world’s leading digital marketing experts.
Disclaimer: This analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2. We encourage you to conduct your own extensive research before choosing the best event management software.
Ability to sell tickets directly via event ticketing platform (such as Eventbrite ). No dedicated social media "home" for your event. You event is more “hidden” because it is part of your brand’s main social media page. Publish your Event info on a Relevant Website. Over to You.
Are eventmarketing and event promotion the same thing? Eventmarketing typically includes event branding, advertising, analytics and success metrics, and more. Think of eventmarketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.
Are eventmarketing and event promotion the same thing? Eventmarketing typically includes event branding, advertising, analytics and success metrics, and more. Think of eventmarketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.
You can nail this step by following these strategies: Visit online platforms: Leverage platforms such as TED Talks, YouTube, and industry-specific websites to discover speakers who have made a mark in your field. They can provide you with a curated list of speakers who align with your event’s goals.
CMO Inspired Summit | Dublin 4/18/24 Dublin, Ireland The CMO Inspired Summit is an immersive business experience for high-level executives from the industry of Marketing. 18 to 19—Be a part of DigiMarCon East 2024 and discover how to thrive and succeed as a marketer in a rapidly evolving digital world.
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