Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Endless Events

JULY 10, 2020

?? The Best of the Best: Event Marketing: 11 Actionable Virtual Event Marketing Ideas. Safety First: CDC Guidelines For Events. ? We are known for our yearly event trends guide, but this year we stepped it up a notch and created a 2020 Virtual Event Trends Webinar!

Marketing 240

Marketing Marketing Virtual Events Trends 240

Endless Events

MAY 12, 2022

What would the Brew Crew have event planners do to plan better events? This is a well-rounded and pragmatic episode that touches upon the reality of event planning, budgeting, event marketing, event strategy, proving event ROI, and more. “I planned a conference in 2020 that got canceled.

Planner 320

Planner Events Virtual Events Trade Show 320

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.

Marketing 296

Marketing Marketing Audience Social Media 296

Endless Events

NOVEMBER 15, 2022

It’s also a sign of a returned confidence in event planning. Of course, our event marketing budgets will need to be higher in 2023 than in 2021 or 2020. After all, most events were virtual and demanded lower budgets. Event Technology: A Worthy Investment.

Event Technology 306

Event Technology Events Production Panel 306

Endless Events

MAY 5, 2022

Event technology solves many common event planning pain points. It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data. Event Tech Assists Event Professionals.

Event Technology 317

Event Technology Benefits Technology Technology 317

Smart Meetings

JANUARY 5, 2022

The global event marketing agency Hamilton has been recognized with an EDDIE award for an exceptionally smart move in February. The company transitioned from immersive brand events to vaccination events. Event on Ivy Tech Community College campus in Sellersburg; Photo credit: Courtney Cantor.

Events 244

Events Vendor Government Networking 244

Endless Events

JULY 5, 2022

the biggest lessons over the last 15 years in the events industry, predictions about the future of Endless Events and the events industry in general, the difference between event marketers and event planners, and many more miscellaneous fun facts about the Endless team. Event Marketer Or Event Planner?

Events 317

Events Audience Social Media Planner 317

Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Eventtia

FEBRUARY 4, 2020

It should come as no shock that brands such as Salesforce, Apple, and Tesla are investing big in events ????. Every year we see these events, with their own dedicated followers, capture the headlines with product launches, speakers, and exclusive brand elements.

Event Marketing 71

Event Marketing Marketing Marketing Speakers 71

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Marketing Platforms.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Endless Events

OCTOBER 23, 2020

Wellness: Retreats For Event Profs: Do We Need Them? ? Learn about every aspect of virtual in our Virtual Events Handbook! As the sun sets on 2020 ???. Maybe something about events in the medical field? Maybe you just want a guide about event marketing? Tomorrowland 2020: The Virtual Event of The Year? ??

Virtual Events 232

Virtual Events Retreat Events Remote 232

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Bizzaboo

MAY 24, 2023

That said, email marketing success is possible when you craft an email around a goal, such as generating event registrations or downloading a new piece of content. More than ever, event marketers are challenged to stand out. Take a look at these next-level event invitation email examples.

Event Marketing 98

Event Marketing Marketing Marketing Affiliate 98

Endless Events

APRIL 24, 2020

Well, that’s why we came out with a graphic guide to show you exactly how to promote your virtual event! ? How to Measure Event Marketing Success. The Ultimate Event Marketing Plan: A Six-Step System. ?? Did you know Endless can help convert your in-person event into a virtual one? ( see what we do ).

Virtual Events 240

Virtual Events Promotion Events Remote 240

Convene by PCMA

AUGUST 29, 2022

But their session, “Research Exposed: CMO Council Explores the Future of the Event Industry,” had data to support their statement about 2022 being the year of experimentation. At least in my marketing budget for next year, I’ve allocated close to 1.8x for hybrid events.”.

Event Marketing 84

Event Marketing Marketing Marketing Healthcare 84

Bizzaboo

APRIL 3, 2023

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Bizzaboo

JULY 12, 2022

you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Bizzabo , 2020).

Marketing 105

Marketing Marketing Trends Virtual Events 105

Conferences that Work

JANUARY 10, 2022

Most of the event industry and our clients continue to assume that if you can make the meeting bigger it’s a good thing. The massive disruption of in-person events since March 2020 has shaken our industry to the core. We have also seen the emergence of new forms of online events, supported by solid business models.

Meeting 147

Meeting Meeting Design Online Sponsors 147

Smart Meetings

APRIL 27, 2021

In Smart Meetings ’ webinar, “ Hybrid How-To: A Step-by-Step Guide to Hosting a Successful Hybrid Event ,” Alyssa Peltier, senior event marketing manager for Cvent , shared strategies to get us there with fewer hiccups. You try, try and try again until you find the formula for that perfect in-person-virtual concoction.

Sponsors 279

Sponsors Audience Online Attendee 279

Endless Events

AUGUST 24, 2020

Matthew is the Managing Director and co-founder of Your Stand Builder , an award-winning company that “revolutionizes the way companies all around the world prepare for their exhibitions” So who better than him to teach us how to create amazing exhibitor experiences for virtual and hybrid events? Press play and join the chat!

Trade Show 320

Trade Show Virtual Events Events Proposal 320

Smart Meetings

MAY 26, 2023

Refocus on Attendee Experience Over the last few years, innovation has focused more on building value and investment returns for event organizers than attendees. In 2020, it was (and still is) all about platforms. Kim Kopetz is a results-oriented leader with over 20 years of global brand and event marketing experience.

Healthcare 221

Healthcare Panel Technology Technology 221

Smart Meetings

JUNE 15, 2021

One of Faustine first encounters was with Cvent’s 2020 Connect. “I Defining the Ambiguous. Peltier began the webinar by asking what the word “content” even means.

Audience 248

Audience Virtual Events Planner Production 248

Smart Meetings

APRIL 25, 2024

Insights resource Crunchbase estimated that in 2020 and 2021, more than $1.5 billion was invested in virtual and hybrid event companies. Over the last two years, event platform companies Bizzabo and Hubilo each laid off double-digit percentages of staff. Where Does Event Tech Consolidation Leave Virtual Experience Planners?

Platform 130

Platform Production Audience Speakers 130

Endless Events

FEBRUARY 6, 2023

If you have the same pricing you had in 2020, chances are you’re paying three times more. In 2020, we had massive overpricing because demand was so high, but it’s dropped significantly. That’s why, in 2020, I was screaming not to get locked into a multi-year contract. Brandt agrees.

Contracts 177

Contracts Contracts Events Vendor 177

Endless Events

MARCH 11, 2022

Event profs have heard it time and time again: hybrid events are the way of the future in the events industry. They’ve risen from relative anonymity to stardom in 2020. Two years later, they are one of the most important event trends of 2022. And finally, hybrid events require teamwork. Are you in?

Benefits 194

Benefits Sponsors Platform Events 194

Travel Daily Media

AUGUST 23, 2020

B-Concept wins Luxury Lifestyle Awards 2020 appeared first on TD (Travel Daily Media) Travel Daily. B-Concept received the award for their excellence and impeccable performance in the event industry across Thailand and Asia. It won the Luxury Lifestyle Awards 2020 in the category for ‘The Best Luxury Event Agencies in Thailand’.

Social Media 40

Social Media Promotion Media Online 40

The MICE Blog

AUGUST 11, 2021

In March 2020, when they had to shut down due to COVID-19, five days later, they developed the virtual experience. Virtual event tech helped to scale the business, ‘The virtual world started for us in March 2020, in a big way.’. ‘We What did you learn from 2020 and virtual events? . One example is expenses.

Trends 173

Trends Events Virtual Events Audience 173

Convene by PCMA

DECEMBER 13, 2021

Perspectives from four event marketing pros who spoke at an executive roundtable Freeman hosted in November in conjunction with Lippman Connects’ Exhibition & Convention Executives Forum (ECEF). According to Freeman research, about half of pre-COVID event attendees haven’t returned to in-person events. Courtesy mdg).

Logistics 105

Logistics Online Events Virtual Events 105

Bizzaboo

MARCH 4, 2020

Event marketers are no strangers to last-minute changes and crises. Below are updates on how the coronavirus is impacting RSA Conference and what attendees should know and do while at the event. Here’s an example of how SaaStr’s founder updated attendees on Twitter: [link] 2020 is a GO! March 3, 2020.

Conference 128

Conference Speakers Vendor Registration 128

Unique World Global Destinations

NOVEMBER 4, 2024

Combining both in-person and virtual components, hybrid events provide the flexibility that modern businesses need. According to a report by Statista, the global virtual events market is expected to grow at a compound annual growth rate (CAGR) of 23.2%

Sustainability 52

Sustainability Trends Events Venue 52

Convene by PCMA

FEBRUARY 13, 2023

The National Restaurant Association Show used industry professionals and past attendees to market the 2020 show. And that’s what makes social proof such an effective tool for marketers, including event marketers.

Marketing 98

Marketing Marketing Prospect Affiliate 98

Social Tables

OCTOBER 20, 2022

Look for a webinar platform that allows the host to share screens dynamically, engage in back-and-forth conversations with webinar attendees, log attendee history, and track virtual event engagement. Remind them of the webinar date, start time, and schedule of events, but don’t spam registrants’ inboxes.

Registration 158

Registration Virtual Events Advertising Social Media 158

Eventtia

MAY 28, 2020

Online events are slowly becoming the norm. And it's easy to understand why.

Online 71

Online Events Event Marketing Marketing 71

Convene by PCMA

OCTOBER 22, 2021

With that in mind, we are dedicating the upcoming edition of Convene fully — our first single-topic issue — to the climate crisis, and what the business events industry is doing to address this global challenge. By shifting our focus from short- to long-term, event marketers can do more than react to change.

Sustainability 98

Sustainability Public Relations Events Event Marketing 98

Social Tables

NOVEMBER 12, 2021

Step and repeat backdrops usually include repeating images, such as emblems or logos, related to the event and event sponsors. Street art like murals, painted roads, and graffiti have become a hot trend in the world of event marketing. Frequently asked questions about event signage.

Advertising 148

Advertising Trade Show Events Event Design 148