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Gamification should help planners achieve their event goals. For example, planners can aim to improve networking opportunities , sponsor and exhibitor engagement , session attendance , or brand recognition. You can also use gamified challenges to highlight your sponsors or show your audience what matters to you.
This is great news for eventmarketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.
It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. Why asynchronous events?
What would the Brew Crew have event planners do to plan better events? This is a well-rounded and pragmatic episode that touches upon the reality of event planning, budgeting, eventmarketing, event strategy, proving event ROI, and more. Event Planners Have To Prove Event ROI.
Eventmarketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales.
Agents of Hybrid welcomed speakers and thought leaders from the most well-respected events and brands in the industry: Money 20/20, Peloton, HubSpot, and Bloomberg - just to name a few. Here’s what you need to know about how the world’s top brands are approaching their own hybrid event strategies in 2021 and 2022.
Looking ahead to the dynamic landscape of 2024, eventmarketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of eventmarketing can give your brand the competitive edge it needs.
you’re looking for the most comprehensive list of eventmarketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Bizzabo , 2020).
If you’re looking for the most comprehensive list of eventmarketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.
Mark Fisher has been a marketer for over 25 years, and he’s created eventmarketing plans for some of the largest high-tech tradeshows, meetings and events in the industry. And then I’ll go on a site visit with the client, and we’ll walk through the experience for the sponsor. Tue, 06/08/2021 - 09:31.
In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. But let’s talk about the elephant on the trade show floor: sponsorship and sponsor ROI. However, sponsorship remains one of the biggest challenges for the most seasoned event organizers. What Event Sponsorship Is.
According to Grandview Research , the industry is estimated to grow to $14.48B in 2028 — up from $6.36B in 2021). It’s no surprise, then, that Capterra has a whopping 841 event management solutions, and G2 features 220. Here are some telling statistics about event tech: 68.9% wearable event technology) ( Bizzabo , 2023) 67.5%
That exercise “completely changed the way” Global Pet Expo “scored” its leads for its fully digital event in 2021, he said. The leads became less about geographical analysis and more about looking for newer entrants into the industry as an untapped market. Data Insights. Data and DEI.
Here’s how to confidently communicate with your attendees, sponsors, and partners. Eventmarketers are no strangers to last-minute changes and crises. Best practices for maintaining an update log on your event website: Provide a date for your updates to demonstrate that you are actively monitoring the situation.
Event teams must be ready to respond to a variety of unexpected issues, such as last-minute changes, technical difficulties, and weather disruptions. What Are the Benefits of Using Event Scheduling Software? By 2026, the event management software market is expected to eclipse $14.1 According to Bizzabo data , 86.4%
I have found that the men at the event treat me differently once they’re under the influence—and it’s not a good difference,” in the words of Rachel Dobbs, director of global events at HelmsBriscoe. That means liability falls most heavily on the venue, not the planner.
When comparing alternatives to Bizzabo, we’ll look at crucial features like online registration, attendee management, eventmarketing, on-site check-in, mobile app, engagement tools, networking, virtual and hybrid event support, and data analytics. Aligning these with your event goals is key for success.
Event teams must be ready to respond to a variety of unexpected issues, such as last-minute changes, technical difficulties, and weather disruptions. What Are the Benefits of Using Event Scheduling Software? By 2026, the event management software market is expected to eclipse $14.1 According to Bizzabo data , 86.4%
Features Eventtia offers one of the market’s most customizable event management platforms, featuring a back-office web portal for event organizers and a suite of web and mobile interfaces for attendees. Their tools cater to events of various scales, from intimate gatherings to large conferences and exhibitions.
Headquartered in Tysons, Virginia, the company underwent its second initial public offering in December 2021 following a multi-billion merger with San Francisco-based SPAC Dragoneer Growth Opportunities Corp. Understanding each provider’s expertise is crucial to find the best Cvent competitors.
Features The features provided by an event management platform are integral to its overall functionality and user experience, profoundly influencing the success of event planning endeavors. Discover more details on Eventtia’s pricing page. Cvent Established in 1999, Cvent boasts a global workforce.
The company’s comprehensive suite of tools and features addresses the needs of various event types, from small gatherings to large-scale conferences and exhibitions. Whova Whova is an all-in-one event management software founded in 2013 by Yuanyuan (YY) Zhou, a Chinese-American computer scientist and entrepreneur.
The company’s comprehensive suite of tools and features addresses the needs of various event types, from small gatherings to large-scale conferences and exhibitions. Whova Whova is an all-in-one event management software founded in 2013 by Yuanyuan (YY) Zhou, a Chinese-American computer scientist and entrepreneur.
Features Features play a crucial role in the overall functionality and user experience, directly impacting the success of event planning endeavors. The company’s comprehensive suite of tools and features addresses the needs of various event types, from small gatherings to large-scale conferences and exhibitions.
Since then, companies have continued exploring different ways to create a perfect virtual event. According to Bizzabo, as much as 93 % of eventmarketers have incorporated virtual events into their strategy for 2021. Once you’ve come up with a solid concept and theme, it’s time to bring your idea to a sponsor.
Ultimately, it’s about providing a better experience for everyone involved in planning, managing, and hosting the event. This includes event planners, event team, volunteers, attendees, vendors, and sponsors, among other parties. Eventmarketing management tools: automating and personalising marketing efforts.
Sponsor/exhibitor information Your event mobile app should also make it simple for attendees to track down information on sponsors and exhibitors. That way, if they see something that catches their eye during the event, they’ll know exactly where to find the information they need.
Features Features play a crucial role in the overall functionality and user experience, directly impacting the success of event planning endeavors. The company’s comprehensive suite of tools and features addresses the needs of various event types, from small gatherings to large-scale conferences and exhibitions.
To say the event industry has undergone a significant transformation over the last five years would still be an understatement. Overcoming Budget Constraints by Making Events Worthwhile Event budgets are tightening as travel expenses, material costs, labor costs, and venue prices have all inflated heavily since the pandemic.
When exploring alternatives to Splash, we will evaluate essential features such as online registration, attendee management, eventmarketing, on-site check-in, mobile app, attendee engagement, networking tools, matchmaking, virtual and hybrid event support, and event analytics.
When researching Eventbrite alternatives, we will assess essential features like online registration, attendee management, eventmarketing, on-site check-in, mobile app, attendee engagement, networking tools, matchmaking, virtual and hybrid event support, and event analytics.
When exploring alternatives to Splash, we will evaluate essential features such as online registration, attendee management, eventmarketing, on-site check-in, mobile app, attendee engagement, networking tools, matchmaking, virtual and hybrid event support, and event analytics.
When researching Eventbrite alternatives, we will assess essential features like online registration, attendee management, eventmarketing, on-site check-in, mobile app, attendee engagement, networking tools, matchmaking, virtual and hybrid event support, and event analytics.
Event planning is a lucrative and evergreen career choice. The global event management market is estimated to be worth $6.36 between 2021 and 2028, according to Grand View Research. With the rapid growth in the event industry, now is the time to get certified and propel your career.
From up-and-coming talent to established voices, these event influencers have emerged as the Top Event Experience Leaders of 2022 based on your votes. Whether their title is event professional, eventmarketer, or event influencer, these leaders are redefining the events industry from top to bottom.
Attracting many attendees to an event won’t really bring too much value if they aren’t a good fit for the event, your business, and your sponsors. For example, if your event is intended to support a product launch, there’s no use in attracting 1,000 attendees, but only 10 of them would actually buy the product.
And while virtual events have many benefits in their own right, it was never a question of if live events would come back, but when. For a deep dive into how eventmarketers are approaching virtual in 2021, check out these virtual event benchmarks. Vendors, Sponsors, and Staff. Sanitization Stations.
Disclaimer: This analysis is based on leading event management platforms, with information sourced from their websites, Capterra, and G2 scores. Voilà Analysis Voilà, launched in 2021 by Orange and Publicis, is a specialized platform created to meet the demands of virtual events.
Eventtia offers one of the market’s most customizable event management platforms, featuring a Back-office web portal for event organizers and a suite of web and mobile interfaces designed to enhance the experience for event attendees. Contact us today to see how Eventtia can elevate your events and attendee experiences.
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