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We’ve compiled a list of marketing and event statistics to inspire your event strategy or as fodder for your next event marketing presentation to get buy-in from key stakeholders. On the Bizzabo platform, 75% of events in May 2023 are scheduled to be in-person events!
They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning. Events have never been more critical.
However, sponsorship remains one of the biggest challenges for the most seasoned event organizers. Although most event organizers say their top priorities right now are attendee engagement and attendance, 29% said they’re prioritizing sponsorships for 2023. . 3 Reasons Why Event Sponsorships Are Valuable.
Organizing virtualevents has become a popular way of connecting with people and sharing information. With the advancement of technology, there are now several sophisticated platforms that have all the features necessary to successfully organize, host and manage virtualevents. What Is VirtualEvent Software?
In today’s episode of the Event Tech podcast , Will and Brandt tackle cybersecurity, driven by the recent and controversial data breach at LastPass and a listener question. asked, what steps would you give to a new event planner to help protect against cybersecurity threats for virtualevents? I’ll add a tip.
Looking ahead, 85% of event organizers plan to host at least three in-person events in 2023, with 35% planning to host at least 10, according to a recent Bizzabo survey. As in-person events gain momentum, attendee expectations are higher than ever: . Onsite check-in should be painless. .
It’s no surprise, then, that Capterra has a whopping 841 event management solutions, and G2 features 220. These numbers are current as of August 2023.) To help you vet a software partner and make the right decision, we’ve curated more than 20 questions to ask event management software providers during your next demo.
By the end of this article, you’ll have a clearer idea of which event management software is the right fit for you and your next event in 2023. What is Brella: an overview Brella is an event management platform designed to help event planners and organizations plan, execute, and organize events of virtually any type and size.
According to our State of In-person Events survey , 68% of event organizers plan to have a virtual component at their next in-person event, and 53% of organizers are “focused” or “very focused” on a virtualevents strategy for 2023. But virtualevents aren’t without impact on the environment.
With the rise of virtual and hybrid events in popularity during and after the COVID-19 pandemic, Swapcard has also grown to be a very popular virtualevent platform and event management solution in recent years. So let’s dive into this guide right away. with transparent and affordable pricing.
Read on to learn how to leverage technology to bypass the hurdles and thrive in 2023 and beyond. #1. More than a third of marketers say virtualevents are one of their main engagement tactics, according to the 2022 Demand Generation Benchmark Survey. Next-level mobile eventapps drive meaningful connections.
At events, they present fun opportunities to build relationships. For example, Skift reports the Experiential Marketing Summit 2023 hosted a Brick Building Activation Challenge on the show floor. Collaborate with an audio-visual vendor for in-person and virtualevents. Enliven your event with a social media wall.
By the end of this article, you’ll have a clearer idea of which event management software is the right fit for you and your next event in 2023. What is Brella: an overview Brella is an event management platform designed to help event planners and organizations plan, execute, and organize events of virtually any type and size.
Event planners became extremely creative during the pandemic with virtualevents. However, most agree that in-person networking was the most difficult part to replicate virtually. That’s why industry research continues to find networking is among attendee’s top reasons to attend an in-person conference in 2023 and beyond.
This follows Forrester’s pioneering steps in introducing its first Forrester Wave™ for event tech in 2021, with a new analysis in 2023. These in-depth evaluations and analyses reflect the importance and maturity of marketing events and event technology. Our evolution didn’t stop there.
Mobile Apps - Your Attendees’ Personal Pocket Planner More likely than not, you’re using a mobile eventapp to organize some aspect of your meeting or event. A mobile eventapp helps planners reach out to participants before, during, and after the event.
Networking is now the main driver of in-person event success. Industry expert Julius Solaris highlighted the “new rules of event networking” on LinkedIn in June 2023. Connection is the name of the event game in the ‘20s,” he said. Start early: Amplify in-person with virtual networking events.
Dynamic Registration In today’s age of hybrid events and virtualevents , event organizers are offering all different kinds of event experiences. For example, some attendees might want to experience the event in person, while others might want to participate virtually.
The Gartner Magic Quadrant Process: A Timeline to Success In September 2023, Gartner notified us they’d be undertaking an inaugural Magic Quadrant evaluation for the event technology industry. and eventually chose Bizzabo after being impressed by the Event Experience OS and Klik wearable tech. Too legacy and too clunky.”
Continue reading for best practices on how to: Skyrocket engagement with immersive, bespoke virtual experiences Produce successful Super Bowl-inspired hybrid events Simplify planner workflows Stretch your budget What’s the difference between virtual and hybrid events? Choose your virtual/hybrid event technology.
In January 2023, Microsoft confirmed plans to invest $10 billion in ChatGPT creator Open AI. AI technology is a game changer – especially in labor-intensive, customer-facing industries like meetings and events. This is one way AI event tech shines. Let your eventapp free you up to focus on more complex, strategic tasks.
Great events are able to prove their weight in gold by demonstrating clear ROI and their role in achieving an organization’s overall goals. In this guide, learn how to combine online and onsite event data, so you can easily compare your virtualevent metrics alongside in-person and hybrid events to get a complete picture of the buyer journey.
To get you started, here are some powerful strategies that can help scale your event registration strategy. Use Social Media and Email Marketing Social media and email marketing are two essential tools to promote onsite and virtualevent registration. billion in 2023 and grow by 9.7%
Start with Research To Find Outstanding Event Speakers Did you know that 53% of speakers say their fees are increasing in 2023? Researching event speakers is not just a preparatory task. To help you get started, here’s a list of the 13 best conference speakers to book in 2023.
Welcome to the 2023event technology guide! Not sure you need event technology? of their marketing program budget to hosted and sponsored events. . Event intelligence tools : registration, networking, engagement, and cross-event analytics . Event tech also leads to a better user experience.
Event technology is any tool, app, or software that helps you plan, execute, and measure an event. Depending on whether you’re hosting an event in-person, are planning a virtualevent, or are combining the best of both with a hybrid event, your event tech stack might look slightly different.
Disclaimer: This analysis is based on information available from company websites, as well as ratings from Capterra and G2 as of October 2023. We recommend conducting your own thorough research before selecting the best event management software for your needs. Event Calendar : Manage multiple events with ease.
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