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With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers.
Included below are several key takeaways from pandemic-era events that meeting organizers will want to strongly consider as they plan the remainder of their 2022 events. Just because you’re hosting a trade show in an exciting new hybrid format doesn’t mean you can’t rely on traditional virtualevent elements.
Virtualevents are here to stay, but with in-person coming back in a big way, you’re probably stress-Googling, “What are some exciting virtualevents ideas for companies?” We’ve accepted that virtualevent experiences will never replicate the in-person event experience.
Virtualevents are here to stay. In a recent survey, we found that 68% of organizers plan to have a virtual component at their next in-person event, and 53% of organizers are “focused” or “very focused” on a virtualevents strategy for 2023. What type of virtualevent software will you use?
In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. But let’s talk about the elephant on the trade show floor: sponsorship and sponsor ROI. However, sponsorship remains one of the biggest challenges for the most seasoned event organizers. 4 Ways To Prove ROI to Sponsors.
Searching for the top tech events to attend in 2023? This carefully curated conference directory features more than 100 tech conferences happening worldwide in 2023. To better navigate this list, let’s briefly review the different events you’ll see. Is your event missing from this page? January 2023.
Ready for the most authoritative list of 2023 women-in-tech events on the internet? Read on to find an event built for you. The number of women-in-tech events has been increasing year over year, further highlighting the importance of a more inclusive culture in tech. Apply to have your event featured ! March 2023.
They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning. Events have never been more critical.
We’ve compiled a list of marketing and event statistics to inspire your event strategy or as fodder for your next event marketing presentation to get buy-in from key stakeholders. On the Bizzabo platform, 75% of events in May 2023 are scheduled to be in-person events!
Virtualevents are nothing new, but the world is pivoting back to in-person in a big way. Even still, our survey found that 68% of event organizers plan to have a virtual component at their next onsite event. Note : As 2023 goes on, we plan on updating this post quarterly. January 2023. February 2023.
Organizing virtualevents has become a popular way of connecting with people and sharing information. With the advancement of technology, there are now several sophisticated platforms that have all the features necessary to successfully organize, host and manage virtualevents. What Is VirtualEvent Software?
Chris Adderton, vice president of the Council of Supply Chain Management Professionals, says one of the most popular features of his last event was an area on the show floor where participants could pet — and adopt — puppies. And all the puppies were adopted by show end! Experiential expectations increase.
These event management software features fall across seven categories: Event Management. Event Engagement. Event Networking. Event Marketing. Sponsor and Exhibitor. Consider this your event software features checklist. Event Management. The best events are interactive. Media and Video.
By the end of this article, you’ll have a clearer idea of which event management software is the right fit for you and your next event in 2023. What is Brella: an overview Brella is an event management platform designed to help event planners and organizations plan, execute, and organize events of virtually any type and size.
Over the past 10 years, Hilarity for Charity — now rebranded as simply HFC — has raised more than $17 million for the cause partly by hosting a variety of in-person events, including a 10th birthday “extravaganza” on Oct. But CareCon has never been planned as an in-person event. But now it is an annual virtualevent.”.
Looking ahead, 85% of event organizers plan to host at least three in-person events in 2023, with 35% planning to host at least 10, according to a recent Bizzabo survey. As in-person events gain momentum, attendee expectations are higher than ever: . The Power of Wearable Event Technology .
Reed on the Convene Live stage at Convening Leaders 2023. Curt Wagner/Convene) As face-to-face meetings have returned, seven out of 10 event professionals we surveyed late last year for our Recovery Dashboard said they were planning in-person events only in 2023. Each registrant is a lead for the sponsor.
Dynamic Registration In today’s age of hybrid events and virtualevents , event organizers are offering all different kinds of event experiences. For example, some attendees might want to experience the event in person, while others might want to participate virtually.
According to our State of In-person Events survey , 68% of event organizers plan to have a virtual component at their next in-person event, and 53% of organizers are “focused” or “very focused” on a virtualevents strategy for 2023. But virtualevents aren’t without impact on the environment.
It’s no surprise, then, that Capterra has a whopping 841 event management solutions, and G2 features 220. These numbers are current as of August 2023.) To help you vet a software partner and make the right decision, we’ve curated more than 20 questions to ask event management software providers during your next demo.
With the rise of virtual and hybrid events in popularity during and after the COVID-19 pandemic, Swapcard has also grown to be a very popular virtualevent platform and event management solution in recent years. So let’s dive into this guide right away. with transparent and affordable pricing.
According to our State of In-person Events survey , 68% of event organizers plan to have a virtual component at their next in-person event, and 53% of organizers are “focused” or “very focused” on a virtualevents strategy for 2023. But virtualevents aren’t without impact on the environment.
By the end of this article, you’ll have a clearer idea of which event management software is the right fit for you and your next event in 2023. What is Brella: an overview Brella is an event management platform designed to help event planners and organizations plan, execute, and organize events of virtually any type and size.
Segment Your Audience Getting the best results from your post-event email initiatives is only possible when you personalize your outreach. Event marketers must segment audiences by role (e.g., attendee, vendor, speaker, and sponsor) to ensure a personalized and meaningful experience for every attendee and registrant.
At events, they present fun opportunities to build relationships. For example, Skift reports the Experiential Marketing Summit 2023 hosted a Brick Building Activation Challenge on the show floor. Consider gamifying sessions and offering your products or those of your sponsors as prizes. Learn from participants.
Don’t see your 2024 women-in-tech event on this page? Apply to have your event featured ! December 2023 Women-in-tech EventsEvent Name Event Date Event Location More Information Women-in-tech LevelUp Summit 2023 Dec. Harvard WECode 2024 Feb. 17-18, 2024 Harvard University Feb.
In the example above, HubSpot created a montage of clips from INBOUND 2022 to highlight the event attendees, speakers, amazing activations, and venue specs — plus Bizzabo’s Klik Experiential SmartBadges™. This video helped capture the energy and creativity behind their event to drive registrations for the 2023event.
In the example above, HubSpot created a montage of clips from INBOUND 2022 to highlight the event attendees, speakers, amazing activations, and venue specs — plus Bizzabo’s Klik Experiential SmartBadges™. This video helped capture the energy and creativity behind their event to drive registrations for the 2023event.
In-person events are regaining dominance in the events space at a rapid clip. To supercharge your event strategy for 2023 and beyond, you must reprioritize your in-person conference strategy. 7 Benefits of In-Person Events In-person events can provide various benefits that are difficult to replicate through virtual means.
The Complete Guide to Event Sponsorship Many event professionals understand the importance of putting on an event with sponsorships but still struggle with developing a strategic approach to securing sponsors. Introduction For an organization, good events are good culture and good business.
Is foot traffic to a platinum sponsor light trending down? Identify Key Influencers No two participants are the same, and they interact with our events in unique ways. This includes building their event agendas, scheduling one-on-one meetings, private messaging, and so much more.
The Gartner Magic Quadrant Process: A Timeline to Success In September 2023, Gartner notified us they’d be undertaking an inaugural Magic Quadrant evaluation for the event technology industry. and eventually chose Bizzabo after being impressed by the Event Experience OS and Klik wearable tech. Tried to upsell us.”)
This follows Forrester’s pioneering steps in introducing its first Forrester Wave™ for event tech in 2021, with a new analysis in 2023. These in-depth evaluations and analyses reflect the importance and maturity of marketing events and event technology. Our evolution didn’t stop there.
Continue reading for best practices on how to: Skyrocket engagement with immersive, bespoke virtual experiences Produce successful Super Bowl-inspired hybrid events Simplify planner workflows Stretch your budget What’s the difference between virtual and hybrid events? Do sponsor placements appear where they should?
sizzle reels, on-demand video) Not sure where to start researching the best event website builder? Right off the bat, visitors know this is a live event hosted by the leading global customer contact event series. The website also makes it easy to access an event brochure, sign up, and reserve a spot.
sizzle reels, on-demand video) Not sure where to start researching the best event website builder? Right off the bat, visitors know this is a live event hosted by the leading global customer contact event series. The website also makes it easy to access an event brochure, sign up, and reserve a spot.
Dates Attendees Location/venue Target audience Unique Value Proposition (UVP) Marketing plan Event agenda (schedule) Revenue model Team roles and responsibilities Develop an event budget. Equipment rental and related costs Licences and permits Insurance costs Establish your event team. Securing event sponsorships.
Event planning includes logistics that can vary wildly depending on the duration and scope that needs to be covered. It may require coordination with attendees, vendors, caterers, sponsors, corporate leadership, and even fire safety or law enforcement, officials. We wish you well in your pursuit of great meetings and events!
Networking is now the main driver of in-person event success. Industry expert Julius Solaris highlighted the “new rules of event networking” on LinkedIn in June 2023. Connection is the name of the event game in the ‘20s,” he said. Start early: Amplify in-person with virtual networking events.
In January 2023, Microsoft confirmed plans to invest $10 billion in ChatGPT creator Open AI. AI technology is a game changer – especially in labor-intensive, customer-facing industries like meetings and events. Suggest possible sponsors for a new conference about AI and machine learning in event management.
The tech events featured in this list take place throughout the year and cover a wide range of different industries — from SaaS and FinTech to startup events and more. To better navigate this list, let’s briefly review the different events you’ll see. Is your event missing from this page?
Interactive networking features: Hopin offers modern interactive tools like one-on-one video conferencing, chat rooms, and virtual networking rooms, to improve the quality of virtual interactions among attendees, speakers, and sponsors/exhibitors. This makes Hopin an ideal option for smaller events.
Great events are able to prove their weight in gold by demonstrating clear ROI and their role in achieving an organization’s overall goals. In this guide, learn how to combine online and onsite event data, so you can easily compare your virtualevent metrics alongside in-person and hybrid events to get a complete picture of the buyer journey.
The sheer abundance of choices can overwhelm even the most seasoned events teams. From registration and ticketing platforms to virtualevent tools and lead retrieval solutions, there’s a seemingly endless number of offerings on the market, each promising to revolutionize how your team plans and orchestrates events.
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