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governing body, geopolitical conflict worldwide, and an erratic stock market. Only 8% of North American corporate and agency buyers report decreased activity over 2024 and 2025, and only 6% have reported decreases for 2026. Rising costs and recruitment are challenges facing many employers today, as are sustainability and climate.
I recently visited Lucerne to attend the ‘Go Sustainable’ study trip, organised by the Lucerne Convention Bureau in collaboration with the Zurich Convention Bureau. This event brought together both destinations to showcase to event planners the extensive possibilities for organising sustainable events.
Brand USA, a public-private partnership focused on increasing international travel, reported that in 2026, the U.S. That spending directly supports local jobs, sustains small businesses, and fuels the economymaking inbound travel the largest service export for the United States. Global meeting planners are exceeding expectations.
You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?
In-market managing directors for countries all over the world reported on trends in consumer sentiment, government policies and all-important airlift limitations. The luxury China market wants personalized and outdoor, active experiences. Authentic encounters, sustainability and premium travel are growing trends.
Business concerns from retention to sustainability are being met with business travel solutions. GBT suggested focusing on building internal team relationships at off-sites and within off-site programming, and having an active company communication channel that markets travel programming effectively.
Business travel will reach 483 million trips by 2026, and cities worldwide are adapting to welcome more travelers. The refreshed South Street Seaport offers waterfront relaxation where you can enjoy live music and seasonal farmers’ markets. Companies just need to book the best business travel destinations, as shown by their $269.3
State of the Market Based on the current state of the market, Payne has seen a shift occur due to the events that transpired during Covid-19. Read More : Gen Z Meeting Planners Navigate Post-Covid Job Market “It’s going to be difficult to contract with hotels or destinations that you want to be in for the foreseeable future.
In keeping with global megatrends, country’s capacity and the Bureau’s strategic plans, Thailand Conventions aim for 2023 to be the year of “Creativity, Sustainability, and Infinite Possibilities”. The goal is to reduce carbon footprint in a measurable and significant manner and for Thailand to become a sustainable conventions destination.
The more than one-million-square-foot Pennsylvania Convention Center sits at the crux of Philadelphias downtown, neighboring landmarks like the Reading Terminal Market and Philadelphia Academy of the Fine Arts. Now, Philadelphia is gearing up to honor the results of that gathering with a massive 250th anniversary celebration in 2026.
Nearly every major airline has outlined plans for increasing its use of sustainable aviation fuel, or SAF. United Airlines, for example, is investing in carbon capture technology and sustainable fuels to propel it toward a pledge of carbon neutrality by 2050. The aircraft have an expected delivery date of 2026. Fly Electric.
MICE tourism also attracted more international tourists too, as seen by how half of overnight MICE visitors came from international markets, compared to 25% of regular overnight travellers. The post Hong Kong MICE sector shows strong recovery appeared first on Travel Daily Media.
The goal is to reduce carbon footprint in a measurable and significant manner and for Thailand to become a sustainable conventions destination. Supports also include bid assistance, convention planning service, promotion and marketing support and financial support and bonus subventions.
From 2023 onwards, Thailand will be the host destination of multiple world-class events such as ICCA Congress 2023, Thailand International Air Show in 2025 and Udon Thani International Horticultural Expo 2026, to name a few. So far, TCEB has hosted seven carbon-neutral events and 40 sustainable events.
From 2023 onwards, Thailand will be the host destination of multiple world-class events such as ICCA Congress 2023, Thailand International Air Show in 2025 and Udon Thani International Horticultural Expo 2026, to name a few. So far, TCEB has hosted seven carbon-neutral events and 40 sustainable events. New Partnerships.
The post Destination DC unveils New Marketing Campaign appeared first on TD (Travel Daily Media) Travel Daily Media. Destination DC (DDC), the official destination marketing organization for Washington, DC, shared its ongoing commitment to attracting international groups at IMEX America. McClain, chief marketing officer.
Opening in 2026, this will include a hotel, commercial spaces, a plenary venue, and 3,700 square metres of multipurpose space on Geelong’s waterfront. Sustainability, inclusion and diversity will continue to be a focus. We’ll introduce the industry to the Geelong Convention and Exhibition Centre this year.
This involves embracing global trends mirrored in their sector, such as sustainability and personalization. He mentioned they are looking forward to exceeding their targets this year, with some markets already showing positive signs. This diversified approach allows them to tap into the opportunities from each market.
MICE Suppliers – Sustainability and Tech Solutions Thailand now boasts 52 MICE entrepreneurs certified with Thailand Sustainable Event Management Standard (TSEM). This means planners have a larger pool of qualified local partners who can guide them in selecting and implementing a variety of impactful sustainability practices.
These sessions explored passion-point travel categories — cruise, adventure, family, culinary, wellness, ultra-luxe and sustainability — each designed to boost expertise and propel sales. Saturday also included Virtuoso’s third annual Tech Summit, led by tech entrepreneur, investor and Virtuoso board member, Gilad Berenstein.
The New South Wales state government has invested in major developments that will enhance the foreshores of Sydney Harbour and develop sustainable city hubs in Western Sydney. Sydney Fish Markets Sydney’s working fish market has long been a drawcard for locals and visitors alike, with more than three million people visiting each year.
Set to open in 2026, these two properties will sit side by side with the JW Marriott being the family-friendly resort option and the W being geared towards adults-only. Curiously enough, Marriott just announced their plans to open an all-inclusive take on the familiar brands with the JW Marriott and W Costa Mujeres.
Attendees meeting at the Summit will find some of Seattle’s most popular sights, including Pike Place Market, within easy walking distance. Currently, the Summit has 32 national conventions scheduled from 2023 to 2026. billion Summit building in January 2023. LMN Architects).
The Ritz-Carlton Beijing, North artist impression Since its construction in 2019, CNCC II has adhered to the concept of “international vision, global resources, technological advancement and sustainability” and operated in line with the national goal of achieving a low-carbon, eco-friendly and green transformation in the China MICE industry.
In this article, we explore how airlines can approach carbon offsetting to achieve their sustainability goals. As a company (especially if committed to a net-zero goal), an airline calculates its carbon footprint and buys offsets from carbon market providers to compensate for it. What is carbon offset? They include. Source: ICAO.
According to an article published in Hosteltur , based on Ipsos data, only 17% of Britons – one of the main source markets for Spain – have enjoyed a holiday in Europe this year, while 65% have decided to opt for a destination in the United Kingdom and/or close to home.
Cycling is often seen as a critical aspect of sustainable cities. according to Walk Score, diving into their infrastructure, amenities, and market trends. As part of the NYC Streets Plan , 250 miles of protected bike lanes are slated to be installed by 2026, along with numerous other car-alternative improvements.
Plug-and-play platforms have many hidden limitations, preventing you from standing out in a saturated travel market. At the same time, OTAs seem to have lost market share in some regions, particularly in North America. The projected OTA market growth. Four largest players on the OTA market and their subsidiaries.
Field Marketing Events Are on the Rise: Smaller, localized events are gaining popularity for their agility and relevance. Sustainability is Top of Mind: More programs are being built with environmental and social impact in mind. From carbon offsets to local sourcing, sustainability is no longer optional.
A new associated experience for marketing executives was a boutique Brand Experience Summit created in partnership with InVision, LVCVA and Allegiant Stadium Private Events. There is often a disconnect between marketing and business events and we’re aiming to close the gap,” she said. San Antonio will host WEC June 1-4, 2026.
Whether youre flying long-haul for a one-of-a-kind adventure or crafting a sustainable getaway closer to home, the future of incentive travel is anything but ordinary. Must-Visit Venue: Taj Exotica Resort & Spa | Havelock Island | A hidden gem with luxury villas inspired by the indigenous Jarawa tribes sustainable living.
Areas of Focus in 2025 and 2026 When asked to identify the three key priorities for their organization this year and next, event organizers put their community audience engagement, growth, and next-gen involvement as their top focus. Rapid changes in technology and marketing trends that require constant adaptation.
Grappling with how to rectify sustainability goals with those long-distance flights to meetings? JetZero and Delta Partner on a Bold New Era of Sustainable Air Travel JetZero and Delta Air Lines are looking to reshape the future of aviation with a game-changing aircraft design that looks and feels unlike anything flying today.
You’re in luckthree exciting new options just hit the market this week. Singapore is leading in innovation and sustainability. Its dedication to sustainability aligns with growing trends toward responsible tourisman ideal setting for groups seeking both adventure and a lighter environmental footprint. Youre not alone.
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