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Greenwashing example: A DMO uses vague or ambiguous language like “eco-friendly” or “sustainable” without clarifying what those terms actually mean in the context of the services it provides and the destination it serves. Are sustainability goals material to the organization’s operations and supported by a clear roadmap?
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Home A Guide to Sustainability Accreditations for Australian Tourism Businesses By Nic Cooper Published on February 24, 2023 Becoming a Sustainable Tourism Accredited business is one of the best ways to communicate to the ever-growing conscious traveller that your business is the right one to book. From $610 up to $2000.
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Shifting the Goal Posts We know that visitors infiltrate destinations across many and varied touchpoints, having the ability to impact many if not all facets of local communities - including social, economic, cultural and environmental touchpoints. This means that each part of the community feels, to a degree, the impact of visitors.
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Additionally, the country has shown a notable focus on sustainability and long-term legacy, implementing sustainable practices in the construction and management of events. The “Saudi Vision 2030” includes sports as a key tool to reposition the country in the global tourism market and attract investments.
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