Advanced Travel and Tourism

FEBRUARY 3, 2022

Cisco predicts that over 82% of consumer online traffic will be in video form in 2022. Social media advertising and marketing campaigns are including video now more than ever, in part due to the rise in consumer video consumption since the pandemic. From small to large budgets, video can and should play a part in your content strategy.

Trends 245

Trends Marketing Marketing Social Media 245

Motivation Excellence

JANUARY 26, 2019

An effective promotional campaign driven by a rock-solid marketing communications strategy helps make this connection. The Make-Up of Marketing Communications. So what does marketing communications entail, exactly? Just keep them in mind as you read on and learn how to create your own marketing communications strategy.

Communications 130

Communications Communications Marketing Marketing 130

Smart Meetings

JANUARY 1, 2019

More than four billion people are online and more than three billion people are active on several social media platforms. Smart Meetings contacted Sharlet Brennan, a content marketing consultant and president of Brennan Communications, for tips on how to leverage all that traffic for events. That’s a mistake,” Burns says. percent.

Social Media 279

Social Media Media Consulting Sponsors 279

Smart Meetings

MARCH 3, 2023

Formerly a postgraduate in public relations and advertising, working with technology clients as a PR executive, a vacation to the Cayman Islands was all it took to change Pereira’s career trajectory forever. “I Like Pereira, Goodman also worked in marketing and advertising. So, it comes down to communication and organizational skills.”

Event Planning 246

Event Planning Advertising Hospitality Public Relations 246

Advanced Travel and Tourism

AUGUST 22, 2023

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 246

Marketing Marketing Social Media Communications 246

AltexSoft Travel

JANUARY 31, 2020

Just a couple of examples: electronic tickets were first developed for fare ticketing, while one of the first online booking systems was built by airline distribution company SABRE. Airline companies were also the first to practice eCommerce by founding and operating online travel agencies (OTA). Data loss on indirect channels.

Airlines 121

Airlines Advertising Marketing Marketing 121

Smart Meetings

JULY 12, 2024

Najera has honed his skills in marketing throughout his two decade career, working across various sectors, including advertising and hospitality. Her dedication and expertise is apparent through her previous work in marketing communications success of the Westin Anaheim Resort and their many local venues under Wincome Hospitality.

eCommerce 265

eCommerce Public Relations Site Selection Hospitality 265

Smart Meetings

SEPTEMBER 29, 2023

She earned a bachelor’s degree in advertising and design. To manage the team communication necessary to execute a great event, Dolecki develops a staff playbook. Today, applicants can track their continuing education process through EIC’s online portal. By junior college, she began studying graphic design.

Certification 246

Certification Preparation Sponsors Education 246

Traveler's Q

SEPTEMBER 14, 2023

In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. An event website serves as a centralized platform for the promotion, registration, and communication of all event-related information to the attendees. Why Do You Need an Event Website?

Website 130

Website Online Social Media Registration 130

Endless Events

APRIL 22, 2020

Instead of checking out virtual event pricing from other events, take a look at online course platforms. A great way to get a benchmark is to see how these online courses are priced. Let’s say you did your research and found that the average price for a five-hour course on crisis communication is $350.

Virtual Events 292

Virtual Events Affiliate Events Speakers 292

Smart Meetings

MAY 3, 2024

Read More: CMP Spotlight Series Entering the Events Industry Connell graduated from Stephens College, a woman’s liberal arts institution, with a degree in TV, Radio and Film (now dubbed Communications). But now, she says, resources are everywhere, from texts and classes, to online materials and study groups.

Affiliate 264

Affiliate Human Resources Medical Meetings Advertising 264

Endless Events

JUNE 10, 2022

It’s also how many sponsorships and advertisers you were able to get. There are a few ways to measure engagement for your event: Online mentions. It also means they want to continue the conversation, further boosting your event’s brand and online engagement. Create a thriving online community.

Meeting 348

Meeting Sponsors Audience Events 348

Social Tables

JUNE 1, 2023

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. Link online event resources Connect all of your event pages and content together to widen your audience reach and keep track of online engagement.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Convene by PCMA

OCTOBER 23, 2024

Paula Brantner That starts with setting and communicating a code of conduct, something many event professionals already employ. Advertising these resources frequently — online and in-person — can act as gentle reminders. Advertising these resources frequently — online and in-person — can act as gentle reminders.

Registration 52

Registration Advertising Events Communications 52

Dana Communications

JUNE 20, 2022

But your branding effort has to go deeper than just high visibility external branding—you need to think beyond your website, marketing communications and advertising campaign. The post Our Top Tips On How To Make Your Hotel/Resort Employees Brand Ambassadors appeared first on Dana Communications. Create The Culture.

Social Media 130

Social Media Training Advertising Communications 130

Conferences that Work

NOVEMBER 13, 2022

But often, explicit communication — saying or writing what’s needed to guide or influence desired behavior — improves matters over staying silent or beating around the bush. Here are five examples of how explicit communication improves meetings. A little explicit pre-party communication will improve your meeting.

Communications 62

Communications Communications Meeting Sponsors 62

Social Tables

AUGUST 13, 2021

Mix it up by hosting quidditch matches in the park or advertise a community-wide LARPing (live action role play) competition on campus. Host tournaments for classic and online gamers. Promote prizes, online recognition, and some serious bragging rights. Screen the films at a local theater or on campus.

Social Media 35

Social Media Events Promotion Online 35

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. Developing a targeted customer relationship management plan is the most effective way to increase repeat customers.

Tourism 98

Tourism Tourism Marketing Marketing 98

Advanced Travel and Tourism

AUGUST 22, 2023

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 130

Marketing Marketing Social Media Communications 130

Travel Daily Media

AUGUST 23, 2022

Post the conference you will become aware of the best practices in resort digital marketing and online presence. It is a unique opportunity to be in the same room with hotel and industry leaders in digital marketing/ advertising, sales, commercial, and revenue management.

Conference 100

Conference Marketing Marketing Advertising 100

AltexSoft Travel

SEPTEMBER 3, 2020

Online travel agencies are some of the youngest players in the travel market. Having worked with numerous travel businesses , we can tell that we know a thing or two about building and growing a successful online travel agency. What is the Online Travel Agency? Online Travel Agency building blocks and technology.

Online 72

Online Travel Travel Airlines 72

The MICE Blog

SEPTEMBER 15, 2022

PwC Gaming Masters uses esports, short for electronic sports, played as an online video game with competitors which spectators can watch for entertainment. The community has a very strong sense of ownership and commitment, and has a deep sense of loyalty to those esports athletes. And it’s all around the publicity.

Advertising 130

Advertising Sports Audience Entertainment 130

Social Tables

MARCH 24, 2021

If you have direct communication with your target audience now, put out a poll or survey that allows them to share suggestions. Learn from competition Research similar events online to get an idea of what planners typically do and how you can improve on it. How can you provide value beyond advertising your workshop?

Audience 158

Audience Training Planner Speakers 158

Tourism eSchool

MARCH 3, 2021

What is their visitor journey and online + offline touchpoints ? Visitors love it, and are raving about it to other visitors, as you can see online ! They also continue to work with the local Indigenous community to bring more of their stories into the Centre. What gaps can our Organisation address? Social Media.

Retail 98

Retail Social Media Website Tourism 98

Endless Events

MARCH 30, 2020

More like something you’re used to interacting with online already. And communicate times where the presenter will come back and answer the questions in that platform. You can now have your sponsors advertising in your conference videos. And the mixed impact of it, depending on how engaging the sponsor is.

Virtual Events 265

Virtual Events Events Platform Sponsors 265

Open Destinations

APRIL 20, 2023

Fulfilling expectations for a vintage rail experience comes with the territory as visitors increasingly expect to find all the information they need and to book and pay for their excursions online. If they cannot organise their outing and secure their tickets online when they look at your attraction, they will move on to another option.

Online 52

Online Training Booking Advertising 52

Tourism eSchool

AUGUST 31, 2021

By having your own event social media channel means people can link to or tag your event's social media pages when talking about the event online. Let people know about the event #hashtag on all your online and offline customer touch points: Offline: Event maps and guides, signage around the event (such as back of toilet doors!).

Social Media 91

Social Media Media Promotion Tourism 91

ITA Group

SEPTEMBER 30, 2021

Due to social media and countless review sites, customers have more power than ever before to impact your company’s online reputation. They’ll voluntarily do much of your advertising for you, which is ideal since most consumers trust other consumers more than they trust brands. Turning customers into brand advocates is important.

Social Media 88

Social Media Advertising Promotion Online 88

Social Tables

MARCH 14, 2024

Advertising is one of the most important jobs any planning team undertakes, whether organizing an online or in-person event. Like event marketing, digital marketing is just one part of the advertising industry. brand or product videos) Digital advertisements/Pay-per-Click ads (e.g., What is digital marketing?

Marketing 78

Marketing Marketing Social Media Advertising 78

Advanced Travel and Tourism

AUGUST 22, 2023

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 100

Marketing Marketing Social Media Communications 100

Sojern

AUGUST 24, 2021

Many of the channels hoteliers traditionally relied on for acquiring guests – OTAs, metasearch channels, Google, Facebook – are placing a heightened emphasis on customer privacy, creating hurdles for how hotel marketers track the traveler’s online booking journey. Hashed emails and first-party cookies work together on your site.

Website 110

Website Booking Advertising Promotion 110

Convene by PCMA

AUGUST 12, 2021

One multi-field study inspired behavioral designer Kat Matfield to create an online tool called Gender Decoder in 2011, which allows users to paste in the text of a job advertisement, to quickly determine the possible presence of subtle gender bias. This phenomenon is not specific to finance jobs.

Advertising 98

Advertising Online Communications Communications 98

Social Tables

NOVEMBER 21, 2017

So you’re going to need some great communication and people skills to shepherd such a large team, especially in the hustle-bustle of high-stakes situations. But be prepared: Hotel’s don’t always have a large budget for print or online advertising. Better events, no stress. You plan the events.

Planner 114

Planner Advertising Events Vendor 114

Tourism eSchool

NOVEMBER 30, 2022

You can attract your Ideal Customers without a strong brand, however it makes your marketing efforts so much easier and more successful if you have a clear and consistently communicated brand message throughout your business. Public Relations (including Famils) and Advertising. What elements make up a Brand? Your Value Proposition.

Tourism 93

Tourism Tourism Social Media Website 93

Social Tables

JUNE 17, 2021

By knowing your ideal customer, you can determine the images to feature on your website, the social media channels to focus on, where to spend your advertising budget, and which event trends will be important for your business. How will you communicate the value proposition through your website?

Planner 148

Planner Marketing Marketing Social Media 148

Social Tables

JUNE 29, 2023

From online community awareness campaigns to out-of-the-box nonprofit event planning ideas, thoughtful preparation can help increase the success of fundraising activities. Communications Manager: The communications manager is in charge of marketing for the event.

Event Planning 78

Event Planning Social Media Vendor Advertising 78

Sojern

JULY 16, 2021

Since 2019, they’ve partnered with Sojern on a commission model which utilized Search Engine Marketing (SEM), display advertising, and Facebook that resulted in a 6X return on investment (ROI). 24/7 access to reporting and insights through your online Sojern account.

Marketing 106

Marketing Marketing Advertising Travel 106