Endless Events

FEBRUARY 28, 2023

And you can’t host your event and community in the same place, either. That’s why it’s usually better to opt for an event marketing technology platform to do your promotions, community, and events in one place. Track Your Performance With Event Marketing Metrics You need to justify every dime you spend on event marketing.

Sponsors 304

Sponsors Fashion Virtual Events Promotion 304

Eventtia

JANUARY 2, 2023

In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. Get your event planning template and checklist.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Eventtia

FEBRUARY 28, 2018

Are you redirecting all of your actions to inbound marketing? Do you pour money into creating sophisticated advertising? La entrada How to Use Event Marketing and Promote Your Products aparece primero en Eventtia | Event management software. Good—all of this counts.

Promotion 91

Promotion Event Marketing Production Marketing 91

Convene by PCMA

DECEMBER 7, 2021

Throughout the disruptions brought on by COVID-19, event marketers have not only persevered but learned some important lessons along the way. There are many moving pieces that comprise a digital marketing campaign: websites, email, SMS, search, social media, targeted advertisements.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Endless Events

OCTOBER 1, 2018

And now for the main topic in the episode below, cyber security at events! Transportation can be a really useful tool for advertisement. You know when you are playing a video on your Bus and your passengers are like a captive audience for the advertisement. EventTrans Click To Tweet. Emergency planning is really important.

Transportation 209

Transportation Advertising Logistics Panel 209

Endless Events

JUNE 1, 2018

Here are some tried-and-tested ways to keep people coming to your events. B2B Event Marketing Reloaded. In a Bizzabo study, around 87% of executives believe that live events will be instrumental in their B2B marketing strategy. You can even try unorthodox tricks like charging a small fee.

Event Planning 214

Event Planning B2B Event Apps Registration 214

Social Tables

JULY 31, 2021

Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. Are you hosting a lecture?

Registration 174

Registration Advertising Retail Events 174

Social Tables

NOVEMBER 12, 2021

How should I use event signage? . Event signage is used in a variety of ways. It can be used to advertise a brand, business, or product, as well as direct people to a physical location. . Incorporating branded staff t-shirts is a simple, effective way to turn people into walking advertisements for a business or event.

Advertising 148

Advertising Trade Show Events Event Design 148

Convene by PCMA

FEBRUARY 24, 2025

Unlike traditional media, digital advertising allows for immediate adjustments. Sara Fellows is the senior director of social media and influencer strategy and Keith Campbell is the paid media manager at mdg , a Freeman Company, a full-service marketing and public relations firm specializing in B2B events.

Social Media 101

Social Media Media Platform Public Relations 101

Convene by PCMA

JANUARY 6, 2025

The publicity frenzy was strategically masterminded by Universal Chief Marketing Officer Michael Moses, whose mission was to be just short of obnoxious, as he told theater owners at the films screening. If they dont see an event on LinkedIn or Facebook, they can see it on Instagram or display ads, in email, or even via direct mail.

Marketing 59

Marketing Marketing Social Media Public Relations 59

Convene by PCMA

DECEMBER 26, 2023

What are your event marketing resolutions for the new year? this year’s disruptors were largely positive for event marketers — like AI and new audiences with changing values. Disruption was the name of the game in 2023.

Event Marketing 72

Event Marketing Marketing Marketing B2B 72

Convene by PCMA

SEPTEMBER 9, 2021

So, how can event marketers use visuals to drive audience engagement and event attendance? Advertising a diverse event that isn’t is disingenuous and potentially detrimental to your brand. Ninety-five percent of B2B buyers said they wanted shorter, highly visual content. Calm Health and Safety Anxieties.

Event Marketing 81

Event Marketing Marketing Marketing B2B 81

Endless Events

FEBRUARY 21, 2018

In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

Promotion 214

Promotion Marketing Marketing Automation 214

Endless Events

OCTOBER 11, 2022

Event sponsors. . Sponsors get the limelight at your event in exchange for cutting you a check. That might mean giving your sponsors advertisements, sponsored sessions, or shoutouts during the event. . If you’re a small brand or creating a new event, you likely don’t have sponsorship requests flooding your inbox.

Sponsors 296

Sponsors Social Media Events Online 296

Social Tables

OCTOBER 20, 2022

Continually connect with members of your audience by sharing behind-the-scenes video clips, sending reminder emails, offering exclusive promotions, advertising additional purchases, and sharing free content (templates, how-to articles, etc.) leading up to the event. Use industry-leading virtual event technology when hosting a webinar.

Registration 158

Registration Virtual Events Advertising Social Media 158

Bizzaboo

SEPTEMBER 13, 2023

Ultimately, the networks you choose for event promotion will depend on who you’re trying to reach (more on that later!). Why Social Media Event Marketing is Important Social media platforms have billions of active users, providing event organizers with an opportunity to reach a vast audience. With more than 4.62

Social Media 59

Social Media Promotion Media Event Marketing 59

Smart Meetings

MARCH 12, 2019

Another (Maggie Tuitele, director of event sales and marketing, Keep Memory Alive Event Center) was held up as a model because she is “driven by a desire to connect with people in a meaningful way, with the proceeds benefiting the research, treatment and clinical studies of neurological diseases.” advertisement.

Meeting 159

Meeting Healthcare Advertising Education 159

Endless Events

JUNE 20, 2023

They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For event marketers, it can be tricky to understand this up-and-coming generation entering the workforce. How can you market to Gen Z? What events do they enjoy?

Social Media 156

Social Media Audience Events Media 156

Convene by PCMA

MARCH 25, 2024

Leong gave Convene a preview of her talk, and shared how event marketers can take a cue from content creators, and how AI and marketing can work together. How did you get started in marketing? Advertising, media, creativity, content — generally marketing drew me wherever I went since my school days.

Event Marketing 59

Event Marketing Marketing Marketing Social Media 59

Endless Events

JUNE 10, 2022

It’s also how many sponsorships and advertisers you were able to get. Finally, figure out the revenue per attendee , if your event’s goal was to generate income. At Endless Events, we recognize follow-up meetings after events as one of the most important data points for measuring event marketing success.

Meeting 348

Meeting Sponsors Audience Events 348

Endless Events

MARCH 11, 2022

Event platforms allow you to: build anticipation prior to the event and check-in with the attendees after the event, plan smaller follow-up virtual events , repurpose your content and offer it on-demand, higher engagement levels through live polling , Q&As , gamified challenges , etc. Are you in?

Benefits 194

Benefits Sponsors Platform Events 194

ADMEI

NOVEMBER 22, 2023

Even better, when attendees have a seamless and positive experience, you are more likely to hit event objectives! This helps you check off your list of KPIs and provides guests with an “as-advertised” experience.

Destination Management 193

Destination Management Vendor Events Advertising 193

Social Tables

MARCH 14, 2024

Advertising is one of the most important jobs any planning team undertakes, whether organizing an online or in-person event. Event marketing helps planners connect with their audience, making promoting upcoming functions easier, highlighting their mission, and generating leads. What is digital marketing?

Marketing 78

Marketing Marketing Social Media Advertising 78

Eventtia

SEPTEMBER 2, 2022

On the other hand, for the event planner selling more early-bird tickets can allow them to generate revenue faster and maintain a healthier cash flow. Besides creating some sense of urgency to encourage purchase, another key benefit of selling early bird tickets is the fact that you can collect customer data earlier for marketing purposes.

Sponsors 118

Sponsors Advertising Prospect Registration 118

Bizzaboo

MARCH 13, 2023

But because you’re competing against every company in the world (plus all the distractions of life) for attention when you host a virtual event, you may have to employ additional tactics to attract as many participants as you can. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 85

Virtual Events Registration Promotion Social Media 85

Eventtia

MAY 31, 2022

In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

Promotion 77

Promotion Marketing Marketing B2B 77

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Smart Meetings

MARCH 18, 2022

Gold has been with the DMO company since 2003, when she joined as its special events manager and has since become a sales and events leader among those in her field. Coiled , the software development firm, hired Catuogno as its director of event marketing. Mark Catuogno, CGSP. Gina Gemberling Wibben, CDME.

Hospitality 130

Hospitality Promotion Consulting Advertising 130

Smart Meetings

MARCH 18, 2022

Gold has been with the DMO company since 2003, when she joined as its special events manager and has since become a sales and events leader among those in her field. Coiled , the software development firm, hired Catuogno as its director of event marketing. Mark Catuogno, CGSP. Gina Gemberling Wibben, CDME.

Hospitality 130

Hospitality Promotion Consulting Advertising 130

Endless Events

SEPTEMBER 11, 2019

What are the turnoff words, the negative keywords and online advertising parlance? That includes keywords and includes design, a culture that says we don’t design events for one attendee anymore. Strategizing! Once you find these out, then you can find out what the flip side is.

Attendee 275

Attendee Social Media Marketing Marketing 275

Endless Events

FEBRUARY 2, 2018

Here are a couple more tools to reduce your event stress: our helpful event planning checklist and our handy event production guide. Stats All Event Professionals Should Know This 2018. Did you know that 77% of marketers say experiential marketing is already a key component in their advertising strategy?

Social Media 136

Social Media Media Automation Events 136

Social Tables

JUNE 17, 2024

Planners can promote the venue’s one-of-a-kind design, exceptional services, and other amenities to generate online engagement, which can boost event registration and attendance. Create more memorable marketing. Promoting a unique host venue to create event marketing that sticks in viewers’ minds.

Venue 106

Venue Conference Trends Advertising 106

Bizzaboo

OCTOBER 3, 2022

The more creativity an event planner possesses, the easier it will be to create authentic experiences that stand out from other events. For this reason, being able to multitask is a prerequisite to finding success as an event professional. Event Industry News . Events Council Industry Insights . Event Marketer

Certification 98

Certification Events Event Planning Communications 98

Bizzaboo

JANUARY 17, 2023

How To Use ChatGPT for Event Marketing Content. Due to the versatility of ChatGPT, there’s no shortage of ways event marketers can use the tool to work more productively. Event planning and marketing. Use this feedback to improve future events and continue to meet the needs of the ice cream industry.

Marketing 116

Marketing Marketing Social Media Speakers 116

Maritz Global Events

MARCH 3, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things event planners need to be ready for. Related Articles. .

Planner 90

Planner Social Media Events Site Selection 90

Bizzaboo

MARCH 27, 2023

It all began after Google announced that it was ending support for third-party cookies and Apple announced the retooling of identifiers for advertisers. As an event marketer, you need to know the implications of the impending cookiepocalypse and what you can do to prepare. After all, we live in a data-driven age.

Preparation 52

Preparation Organization Advertising Website 52