Convene by PCMA

OCTOBER 10, 2022

Connected TV services such as Netflix, Hulu, and Disney+ are good options for marketers looking to advertise their events. In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events.

Advertising 105

Advertising Marketing Marketing B2B 105

Conferences that Work

NOVEMBER 18, 2024

As quality advertisers fled the platform, Twitter’s desperate need for revenue led Musk to allow a barrage of low-quality ads from companies you’ve never heard of. He promoted accounts that paid for meaningless “blue check” verification and eliminated content moderation rules. It didn’t help the bottom line.

Social Media 67

Social Media Platform Media Social Network 67

Bizzaboo

APRIL 19, 2023

Prospective registrants will want to know how they will benefit from attending the event, and the clearer their understanding, the more likely they will attend. Using video testimonials helps to further solidify the experience within the minds of prospective registrants. Track your results with KPIs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Traveler's Q

NOVEMBER 16, 2023

Furthermore, Facebook and LinkedIn are ideal platforms to share event details and target specific demographics through advertising. Lastly, remember to tie all your social media efforts together by using consistent branding and language across all channels.

Social Media 130

Social Media Media Attendee Promotion 130

Eventtia

SEPTEMBER 9, 2022

Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. They also help you reach more people by promoting your event across many social networks. Inbound content attracts prospects with tailored messages that align with their interests.

Social Media 62

Social Media SEO Public Relations Events 62

Maritz Global Events

MAY 31, 2019

However, depending on the demographics and the platform your target audience tends to use, it may be wise to start investing in social media advertisements to promote your event. Social media ads are the quickest way to reach more than just your target audience. According to HubSpot , “over 80% of the U.S. About Emily.

Social Media 40

Social Media Media Advertising Audience 40

Bizzaboo

MARCH 1, 2023

This can range from digital (email or social media) to print mediums (such as flyers or direct mail). Event marketing typically includes event branding, advertising, analytics and success metrics, and more. You can then feature this video on email, social media, and your event website. Does it feel circuitous?

Promotion 52

Promotion Social Media Registration Sponsors 52