Smart Meetings

APRIL 4, 2025

This article explores proven strategies for hotel sales directors to enhance their meeting and event marketing ROI. Sign up for the monthly Behind the Bookings newsletter here The Importance of Data in Event Marketing When you track ROI, you can see which marketing efforts are working and which ones aren’t.

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Proposal Prospect Booking Sustainability 130

Convene by PCMA

FEBRUARY 13, 2023

And that’s what makes social proof such an effective tool for marketers, including event marketers. Here are six ways to leverage this tried-and-true concept to convert attendee prospects: Bring in the experts (and celebrities). Showcase past attendees. Don’t forget the friends.

Marketing 98

Marketing Marketing Prospect Affiliate 98

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. ” A modern, open platform designed for scale Bizzabo’s Event Experience OS is a modern, intuitive end-to-end platform built for managing events of all sizes, types, and formats.

Event Technology 116

Event Technology Platform Technology Technology 116

Eventtia

OCTOBER 19, 2022

The best approach is to use Norbert, RocketReach, UpLead, or any email finder to look up the email addresses of prospects. Launch an Affiliate Program. Get help from other people or affiliates to promote your event. In exchange, affiliates will receive a commission for every successful ticket sale.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Social Tables

MARCH 14, 2024

Advertising is one of the most important jobs any planning team undertakes, whether organizing an online or in-person event. Event marketing helps planners connect with their audience, making promoting upcoming functions easier, highlighting their mission, and generating leads. What is digital marketing?

Marketing 78

Marketing Marketing Social Media Advertising 78

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. ” A modern, open platform designed for scale Bizzabo’s Event Experience OS is a modern, intuitive end-to-end platform built for managing events of all sizes, types, and formats.

Event Technology 69

Event Technology Platform Technology Technology 69

Maritz Global Events

JANUARY 28, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. For many associations, events are key strategies for member outreach and growth. To increase event attendance, yearly conferences must consistently achieve their goals for growth and evolution. Think again!

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Social Media Attendee Events Event Design 52