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4 Foolproof Tactics to Generate Event Buzz

Smart Meetings

Offer a special deal to registered attendees on the limited-edition logo gear for that year’s conference, allowing guests to purchase or request theirs online in the weeks prior to the event. Allow attendees to customize their session schedules or reach out to other attendees. Mobile Engagement Tools.

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Retailers: Hoteliers of the Future

Smart Meetings

Brands known for being luxury watchmakers, specialists in home decor and pushers of simple apparel are all trying their hand in the hospitality industry. Event planners know this world well, as what’s expected of them from attendees is no different.

Retail 215
MICE professionals

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6 Steps to Creating Event Merchandise That Your Attendees Actually Want

Social Tables

In this guest post, Bonfire CMO Kevin Penney draws on his experience in the world of custom apparel to lay out proven strategies for effective event merchandising. Remember, event attendees very often buy merchandise like t-shirts on impulse! Bold, iconographic designs, typically making a statement. Wrapping Up.

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Is Sustainable Swag Really Possible?

MeetingsNet

But when it comes to meeting giveaways, the scale often tips toward trash, with too many tchotchkes littering attendees’ guest rooms when they head to the airport. What’s a gift-buying planner to do? If you give away apparel, look for products made of ethically sourced, organic material. One person’s treasure is another’s trash.

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5 Corporate Event Themes for Unforgettable Company Parties

Social Tables

When choosing a party theme for company get-togethers, corporate planners need to make sure that the theme is relevant and fun. Maybe the best part is that everyone can be comfortable in their casual summertime apparel, so it’s a little less formal (or a lot, depending on your company). Decor: Team colors for the win.

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Data-driven Tips for Using Email Marketing to Promote Events

Endless Events

While the value of live events are uncontested, when it comes to spreading the word about live events to attract attendees, your brand has several digital options. With a limited marketing budget, how do you know the best way to digitally promote your event to attract the most attendees? I’m glad you asked.

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Covid in China Could Affect Event-Merchandise Orders

MeetingsNet

With Chinese factories producing less and freight trips across the Pacific being cancelled more often, meeting hosts, sponsors, and exhibitors might want to rethink their approach to attendee gifts and giveaways this year. MeetingsNet: What else would you say to planners as they procure products for events in 2023 and early 2024?

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