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In this guest post, Bonfire CMO Kevin Penney draws on his experience in the world of custom apparel to lay out proven strategies for effective event merchandising. Many organizations and businesses rely heavily on merchandise designs that worked beautifully at past events to engage audiences and boost sales. Focus on (and update!)
I had this idea that when you traveled to far-off lands, everyone would be wearing traditional cultural apparel.”. I realized that the fundamental problem was that I was coming to their country and valuing their cultural apparel; meanwhile, they were valuing what I was wearing, pieces I’d bought at a mall.
Instagram users are 70% more likely to purchase a product online. 64% of women say images influence their purchasing decisions when shopping for apparel on mobile. Your audience is being inspired by visuals: therefore, you need to build your brand’s visual influence. Visual Marketing Statistics.
Becoming certified can help set your business on the path to becoming a truly sustainable tourism operator, guiding you to implement structures and policies to support this, as well as being extremely marketable to your audience. Cost ($AUD) Annual fee depends on your annual turnover. From $610 up to $2000.
Becoming certified can help set your business on the path to becoming a truly sustainable tourism operator, guiding you to implement structures and policies to support this, as well as being extremely marketable to your audience. Cost ($AUD) Annual fee depends on your annual turnover. From $610 up to $2000.
Relevance Relevance is a crucial characteristic of in-store retail events because it ensures the event attracts and engages the target audience. The event should align with the brand’s product offerings and showcase them in a way that resonates with the audience. Collect feedback through surveys, comment cards, or online reviews.
Overall, the IRF was optimistic about online retail gift cards and brand-name merchandise. Clothing and apparel (64 percent). While exclusively online retailers like Amazon were the most popular, coffee and big-box stores were also top options. Event gifting is also expected to have a positive year during 2020.
With their focus on premium customization, eco-conscious production, and seamless fulfillment, Printed Mint is uniquely positioned to help brands grow, whether you’re starting your first online shop or scaling up to meet nationwide demand.
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