Endless Events
FEBRUARY 21, 2018
You have traditional advertising, paid search, organic search, social media, content marketing, and email marketing to promote events at your disposal. With a limited marketing budget, how do you know the best way to digitally promote your event to attract the most attendees? I’m glad you asked. Sephora follows this exact plan.
Smart Meetings
MAY 13, 2021
We reached out to prominent promotional companies PMSI , iPromo , Wet Paint and Halo to find out. Laurie Amigo, strategic branding director at Halo, notes that apparel branding expanded to shirt collars and shoulders so that company and event logos were visible for virtual meetings. What’s most in demand as live events return?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
MeetingsNet
FEBRUARY 25, 2022
Promotional products companies are coming out with more giveaways that you can feel good about. If you give away apparel, look for products made of ethically sourced, organic material. Cost: $58 to $118 per item for apparel; $98 to $148 per pair for footwear. Let’s face it, gift-giving is tricky. Plastic is a no-no. •
Smart Meetings
FEBRUARY 12, 2019
The Greater Ontario Convention & Visitors Bureau is the official destination marketing organization to promote the cities of Ontario and Rancho Cucamonga, California to visitors nationally and internationally. The oval track designed mall is single story with several restaurants and entertainment options.
Social Tables
DECEMBER 5, 2018
In this guest post, Bonfire CMO Kevin Penney draws on his experience in the world of custom apparel to lay out proven strategies for effective event merchandising. The Global Meetings and Events Forecast reports that the average B2B event, for instance, operates on this budget breakdown: 43% marketing and promotion. 18% venues.
Convene by PCMA
DECEMBER 15, 2022
WorkLife spoke to apparel industry insiders and scoured retail data — specifically examining searches and sales for professional attire — as a way to read the RTO tea leaves. As The Wall Street Journal writes, people-pleasers can teach us a lot about promoting our contributions and interacting with the boss.
Blue Spark Event Design
FEBRUARY 26, 2024
Tactile Experiences Offer branded merchandise or promotional items such as pens, notebooks, or apparel that attendees can touch, feel, and take home as souvenirs. Use sound effects or audio cues to signal transitions between different segments of the meeting agenda and maintain attendees’ engagement.
Expert insights. Personalized for you.
214 
Let's personalize your content