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Brandt Krueger & Will Curran’s Favorite Event Apps

Endless Events

It’s like your daily assistant to let you know about all your upcoming meetings”, while Buzzsumo “allows you to type in a keyword like “event technology” and it’ll show you the number one article shared across the web all across all social networks.” GIPHY for Gmail. Super duper cool.

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Airline Marketing and Advertising Use Cases from American Airlines, Ryanair, Air France, and Others

AltexSoft Travel

So, the aim of this article is to explain how airlines market their products. Google’s top rank without any SEO, how’s that? Integrating social networks as a part of travel experience. In 2009, it has pioneered the usage of social networks to send customers flight documentation. So did American airlines.

Airlines 121
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Storytelling and Digital Destination Marketing – Why is it Important and What to Consider

Solimar International

As opposed to social media, blog posts are “evergreen”, as they never disappear in constantly changing feeds. It is also beneficial for SEO purposes, targeting certain terms, and this increases visitation to your website and builds authority on the web. How to use storytelling in digital destination marketing?

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Your Complete Guide To PR For Events

Eventtia

Collaboration between PR and marketing teams can amplify your company’s key messages, increase creativity, and improve brand consistency and SEO rankings. Improved brand consistency: Aligning marketing and PR messages ensures a consistent brand identity across all mainstream and social media platforms. It must also help to drive sales.

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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

Consider reading our article about an OTA’s back office to learn about their tech infrastructure in detail or watch a short video explainer by our travel expert. Work on SEO, connect to customers on social media, promote your company on review and local information websites. Back office in OTAs explained.

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How to Build a Conversion-Focused Event Website

Eventtia

In this article, we will discuss all you need to know about creating a perfect event website to help your event and your business succeed. Use social media analytics tools to gain information about who is engaging with your brand on these social networks. Event Website: The Concept.

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Powerful Referral Marketing Strategies for Events

Eventtia

In this article, we cover powerful referral marketing strategies that you can use to reduce the heavy lifting and ensure more people come to your events. It applies to many social networks like Twitter and Instagram. Then, apply SEO techniques to enhance visibility, make it more readable, and increase click-throughs.