Endless Events

FEBRUARY 21, 2018

In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

Promotion 214

Promotion Marketing Marketing Automation 214

Endless Events

MARCH 30, 2018

Attendee engagement is our main focus this year and part of that is interacting with them way before the event starts. Below we have a few tips for engaging with people at all stages of your event. Up-And-Coming Rules for Event Marketing. Have you ever used VR for event planning? Click To Tweet.

Social Media 281

Social Media Audience Media Events 281

Eventtia

JUNE 28, 2022

Enter event marketing automation — the marvel can help you eliminate tedious marketing chores and get things done in less time while helping you achieve more than you ever thought possible. Keep reading to learn how marketing automation makes event planning less of a slog. Or can you?

Automation 77

Automation Event Marketing Event Planning Marketing 77

Convene by PCMA

JANUARY 24, 2022

Since the start of the pandemic, Freeman has studied how attendee sentiments have shifted. A Freeman attendee profile conducted in October 2021 polled more than 5,400 respondents across widespread industries. There were several key findings from this research: Point 1: Delta shook attendee confidence. The Strategy.

Event Marketing 98

Event Marketing Attendee Marketing Marketing 98

Smart Meetings

JUNE 15, 2024

At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.

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Registration Meeting Proposal Trade Show 264

Endless Events

SEPTEMBER 14, 2018

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. What matters is that your event software does what your goals require it to do.

Management 280

Management Event Apps Platform Automation 280

Endless Events

MARCH 23, 2018

[Webinar] The Best Way To Ensure Cybersecurity in Your Events. Events collect a lot of private information about its attendees, and it’s important to ensure this data is protected against any form of breach. Online event security needs to be on your radar. Digital Marketing Strategies That Work.

Events 248

Events Automation Audience Marketing 248

Smart Meetings

JANUARY 28, 2019

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. Paid media refers to marketing content you purchase, such as online ads. Leveraging all types of media helps you cast a wide net for attendees. Optimize Your Website.

SEO 245

SEO Marketing Marketing Website 245

Smart Meetings

OCTOBER 8, 2018

Despite the enthusiasm, companies may be missing out on the competitive advantage events offer, warned the report, titled “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact.”. CMOs earmark 24 percent of their annual budget to live events, so not understanding ROI is a major missed opportunity.

Technology 211

Technology Technology Automation Social Media 211

Endless Events

OCTOBER 5, 2018

How are you using event tech at your events? Automation and real-time tools can help you a lot, letting you save between 13-25% on your event. On the front end, you can enjoy more engagement for less labor by allowing attendees to handle part of the logistics themselves. The Many Challenges of Event Marketing.

Social Media 232

Social Media Trade Show Automation Events 232

Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Biggest Takeaways.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Bizzaboo

MARCH 17, 2025

Deals influenced by an event may close months later, and attribution can be murkywas it the keynote session that made the difference, or the networking opportunity at the reception? Many event teams use multiple toolsCRMs, event management platforms, marketing automation softwarethat dont communicate with each other.

Automation 59

Automation Events Social Media Media 59

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. Consider a roadshow event.

Event Marketing 98

Event Marketing Marketing Marketing Platform 98

Endless Events

MAY 9, 2023

Not only will this give attendees more networking opportunities, but it’s also a great way to build a community around your event and brand. Every event planner wants community, but you need to match the right types of people together to form that community — and that’s no small feat. It’s a win for everyone.

Event Planning 177

Event Planning Automation Social Media Panel 177

Smart Meetings

MAY 26, 2023

And it’s changing the expectations that people have for the events and experiences they attend. Attendees and event leaders are ready and hungry for something new, exciting, memorable, and shareable, and the demand for event innovation is rumbling beneath the surface. It was the most crucial part of everything we did.

Healthcare 221

Healthcare Panel Technology Technology 221

Endless Events

JULY 6, 2018

That means it’s also important to keep your team engaged and impressed just as much as your event attendees. Finally, creating a sense of belonging to the brand ensures that your attendees will be greeted by warm and genuine smiles. SaaStr’s Dayna Rothman, and The Biggest B2B Event in the World.

Trade Show 214

Trade Show SEO B2B Social Media 214

Endless Events

FEBRUARY 2, 2018

Whether it’s automating using apps or bots, or encouraging your audience to spread the word themselves, there are many ways to boost your social media without the stress. Did you know that 77% of marketers say experiential marketing is already a key component in their advertising strategy? Fear not, there is a solution!

Social Media 136

Social Media Media Automation Events 136

Endless Events

MAY 14, 2018

That includes knowing what event tech to use, how to properly check-in attendees and marketing your event so it stands out. If all this planning is making you dizzy, it’s best you use our free event planning checklist to guide your way. The Six Event Conferences You Need to Keep in Your Calendar.

Proposal 201

Proposal Marketing Marketing Social Media 201

Endless Events

APRIL 27, 2018

You can use these to learn what will best resonate with the attendees during the live event. Make sure to prepare surprises as well, and to understand just what figures you are gunning for a truly successful event. Online Event Marketing Techniques. Choosing Your Event Software Might Be Harder Than You Expect.

Corporate Meeting 209

Corporate Meeting Trends Meeting Entertainment 209

Convene by PCMA

DECEMBER 26, 2023

What are your event marketing resolutions for the new year? this year’s disruptors were largely positive for event marketers — like AI and new audiences with changing values. Disruption was the name of the game in 2023.

Event Marketing 72

Event Marketing Marketing Marketing B2B 72

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Eventtia

DECEMBER 1, 2022

Marketing the event will help you warm and retain customers; nevertheless, someone has to do the job of designing and sending out ads. Automated marketing can initiate and follow-up with customers without having to devote your marketing team to such tasks.

Automation 62

Automation Virtual Events Marketing Marketing 62

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Event revenue.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Convene by PCMA

AUGUST 7, 2023

That frees us up to explore more, because we don’t have to spend time — and our budget — creating complicated composite Photoshop files just to find out that something doesn’t work.” — Kacia Reilly , Group Director, Creative “We’ve always known that localization is essential for hitting attendee-acquisition targets.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Endless Events

JUNE 22, 2018

Of course, your event has to run smoothly so as not to distract attendees from why they are in the trade show in the first place. And if you want to run an event this way, use our free event planning checklist to get started! Marketo, for example, makes automation with other platforms easier. Trade Shows Made Easy.

Trade Show 218

Trade Show Promotion Social Media Venue 218

Endless Events

MAY 22, 2020

?? The Best of the Best: Generating Revenue: Podcasting As A New Revenue Stream For Events: Learn How! Event Pricing: Event Pricing: Attendees Paying What They Choose. ? Worried you might be missing something while planning your virtual event? How to Use Podcasts & Events as Marketing Tools.

Virtual Events 177

Virtual Events Automation Social Media Online 177

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Bizzaboo

APRIL 22, 2024

The event industry is propelled by continuously evolving event technology and increasingly demanding and specific attendee expectations. The Strategic Use of Data Analytics for More Informed Decision-making Data analytics are critical for tailoring event strategies to attendee behaviors and preferences.

Event Technology 98

Event Technology Technology Technology Trends 98

Convene by PCMA

DECEMBER 11, 2024

Millennial and Gen Z event attendees prefer immersive experiences, personal relevance, and immediate engagement trends that are poised to change meetings and events. 2024 has certainly been event ful year. In 2025, video with dominate event marketing, and data will remain the most valuable asset to build on in 2025.

Trade Show 52

Trade Show Social Media Events Trends 52

Social Tables

JUNE 12, 2024

Popular event vendors and why we recommend them Vendor needs vary by event, fluctuating with event size, attendee count, budget, and other vital factors. While some planners look for all-inclusive venues with contracted vendors on site, others prefer to find particular vendors that match their event style and message.

Vendor 158

Vendor Contracts Contracts Events 158

Endless Events

FEBRUARY 6, 2023

“You need to take one step back and say, why are we doing this event? What do attendees want to get out of it? One of the things I’ve been saying is to get rid of catered lunches and instead give attendees a three-hour lunch. For example, there were no live captions for streaming in a platform, so we paid for automated captions.

Contracts 177

Contracts Contracts Events Vendor 177

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. “ “We use the platform for all our events (virtual, hybrid and in-person) from anything of 30 – 2k attendees. and/or its affiliates in the U.S.

Event Technology 116

Event Technology Platform Technology Technology 116

Bizzaboo

DECEMBER 18, 2022

Keep reading to learn more about event management software, why your selection matters, and 32 must-have features the ideal solution will include. These event management software features fall across seven categories: Event Management. Event Engagement. Event Networking. Event Marketing. Integrations.

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Management Sponsors Registration Speakers 123

Eventtia

NOVEMBER 10, 2023

Even with the best team, organization and expertise, an event strategy can’t succeed completely without the right event management software. However, with the great variety of options, choosing the right event management software can feel overwhelming. Gathering attendee feedback is essential for improving future events.

Management 117

Management Registration Vendor Proposal 117

Bizzaboo

OCTOBER 18, 2023

of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% of attendees say they expect in-person conferences to use modern technology (e.g.

Management 110

Management Sponsors Registration Speakers 110

Convene by PCMA

MARCH 16, 2022

A quality website that provides your audience with key attributes that bring them back often will serve another function: marketing your events. Yet the web remains the backbone of the internet — and, likely, your attendee acquisition campaign. Your website looks good — everywhere.

Website 111

Website SEO Automation Social Media 111

Bizzaboo

MARCH 6, 2025

Many teams struggle with clunky, expensive systems that slow them down and make attendee engagement harder than it should be. But theres good news: 2025 is the year of smarter event technology. The right tools can automate repetitive tasks, centralize data, and elevate the attendee experience. Data silos.

Management 52

Management Automation Logistics Registration 52