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Gamification isn’t about just playing games on an eventapp. But an eventapp is an efficient way of recording proof that the intended behavior has happened and then measuring the results. So, now that you know what it isn’t, I’m going to explain what event gamification really is. Facilitating easier communication.
As a production company, we get a lot of questions about virtual attendee engagement. Because after producing dozens of successful virtual events over the past few months, we’ve learned a lot! Because after producing dozens of successful virtual events over the past few months, we’ve learned a lot!
That’s why we’ve put together this list of creative ways to connect your attendees. Use technology to better connect your attendees. Technology is starting to play a big role in event planner networking. In fact, event planners are continuing to use them more to help increase natural networking at events.
Attendee retention rate is one of the most important event KPIs. When event planners measure how many attendees have attended their events before, they are getting insights into attendee loyalty. So, how can event organizers measure and increase attendee retention ?
“If it was two years ago and you were a pretty good size event, you had an eventapp,” says Brandt. The Extra Costs Of Hybrid Events. ” The next step is thinking about hybrid event interactions and networking solutions. “Is that going to happen through socialmedia?
Your brand went through the time and expense to set up a unique event platform; Whether it’s a web-based platform or an app, you have tons of fun features, tools, and resources in the platform for your attendees. But when it’s time to host your event, attendees aren’t using the platform. What’s going on?
So, we’re going to uncover how to measure event marketing success in these five ways: Setting SMART goals. Measuring event ROI in two ways. Using eventapps and socialmedia to measure engagement. Set goals before event marketing commencement. How will you define marketing success for this event?
Conference eventapps are a must for any conference in today’s world. Adding conference eventapps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference eventapp?
Everybody say attendee personas! Because you’ll have different kinds of people attending your events, it’s important that major focus is put on them. How well do you really know your attendees? How well do you really know your attendees? Video Transcription – How To Create Attendee Personas.
The process for creating a request for proposal (RFP) has wildly changed now that virtual and hybrid events are regularly in our repertoire. While we’re excited to welcome back face-to-face events, we know that attendees and companies require flexibility. This means virtual and hybrid events aren’t going away anytime soon.
Notably, in the form of chatbots as well as integrated into fully-fledged eventapps. Each has their perks for both event profs and event-goers, and we’ll be looking at how the functions you may already know them to have can be pushed further in future events. What are eventapps and their perks?
So keep reading to find out unique virtual event sponsorship ideas you can employ at your next virtual event! Incorporate Sponsors Into Your EventApp. Let’s kick start these virtual event sponsorship ideas with eventapps. Eventapps gained quite the momentum a few years back.
Another excellent tool you need under your belt is a solid socialmedia strategy. Your best attendees are often glued to Facebook, Instagram, and other networks. They are the ones who drive your word of mouth and are also the most engaged participants in your event. What Do Attendees Really Do in Festivals?
It’s not just that technology appeals to our attendees. Event technology solves many common event planning pain points. It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data.
Sessions should also serve to pique the attendees’ interests, not drown them. There should be options too, in the food & beverage section to enhance the attendee experience. Despite the trends in the industry, many event professionals still focus on keeping audiences entertained in order to keep them on track.
Hubspot’s INBOUND is an excellent example of event marketing. Its loyal attendees come year after year, enjoying space to meet and network, and learn about the newest technologies and innovations. After the event, they put all their content online on demand. Once the event is over, event professionals consider their jobs done.
Conference management is so much more than just booking a venue and sending out invitationsits a comprehensive process that covers every stage of planning, organizing, and executing a successful conference or large-scale event. Automate posting schedules and monitor socialmedia performance metrics with analytics tools.
The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.
Making sure attendees use the eventapp you’ve created requires your organization to market the app before your event takes place. Your organization has created an eventapp that will seamlessly integrate with the in-person experience — but how do you encourage attendees to use it?
Automation and real-time tools can help you a lot, letting you save between 13-25% on your event. On the front end, you can enjoy more engagement for less labor by allowing attendees to handle part of the logistics themselves. And for practical event tech, you need to know what AV to use. The Right Way To Add AR Into Events.
Just like with an in-person event, defining the goals and objectives of your virtual event is a crucial step in planning. At this point, you’ll want to define why you’re putting together this event, and what you’re hoping to achieve. What will your brand and attendees get out of the experience?
Here we go as we make predictions on the hottest trends to hit virtual events! 2020 Virtual Event Trend: Personalization for Attendees. Not everyone at your event will be in the same place in their journey. Personalization allows each attendee to get exactly what they need. INBOUND is an event that excels at this.
Events cause a lot of waste and leave a large carbon footprint. According to meetgreen.com the typical conference waste attendee produces 1.89KG of waste per day, 1.16KG of that will go directly to a landfill. When you calculate that number for 1000 attendees over 3 days you get 5670KG of waste, the equivalent of 4 compact cars.
This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. Any event can be experiential: conferences, meetings, exhibitions, trade shows, and corporate events. socialmedia wall).
But as the Event Tech Podcast highlights today, you can’t really talk about audience engagement without including audience response systems in the conversations. After all, the best way to learn what makes our beloved attendees tick is to simply ask them. We saw a boom of eventapps and platforms over the past few years.
Make buzz by formatting your event as a party, instead of something serious. Do it like they do in awards nights, with grand entrances and photo ops for socialmedia. Pick a fun theme and experiential activities, but remember to ensure everything is aligned to the overall purpose of the event. Click To Tweet.
Something often overlooked when booking hotel blocks for conferences are hotel amenities for conference attendees. We have gathered a variety of the best hotel amenities for conference attendees to look for when finding the right hotel for your next conference. Today we will show you how to do just that! Amazing Views. Bike Rentals.
It will be years until we see these types of AI at events. In reality currently, AI at events is mostly just programmed answers in technology such as chatbots and some eventapps. We don’t see these robots of the future walking around passing out drinks or registering attendees just yet. Event Automation.
You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. During the event itself, you need to accommodate VIP guests and influencers while also encouraging interaction among the other attendees. As a bonus, here’s our free event planning checklist.
When you find an engaging conference speaker, you are finding someone that will connect with your attendees from the beginning to the end. Ensuring conference speakers are engaging will lead to audience engagement which creates loyal attendees. They should have a mesmerizing charisma that keeps the attendees hooked.
Event sponsors are often crucial contributors to event budgets and therefore highly affect the overall attendee experience and the overall success of the event. However, event planners still struggle to secure long-lasting relationships with event sponsors. Think about your attendees.
. “From the ability to voice message your clients to having an eventapp on your phone, the smartphone has profoundly impacted the events industry.” “So much of our event strategy these days revolve around audience engagement through mobile devices. And let’s not forget about audience engagement.
2020 Event Trends: Personalization for Attendees. Not everyone at your event will be in the same place in their journey. Personalization allows each attendee to get exactly what they need. Personalization for attendees leads to a more successful event. INBOUND is an event that excels at this.
In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. Well start by setting clear goals (because lets just throw an event isnt much of a plan). And after the event is over dont forget to thank everyone for coming and gather their feedback so you can improve.
Are you ready for the next crisis to strike at your event? What plan do you have in place to communicate important messages to your attendees? Crisis communication is an essential, if often overlooked, element for all events. Methods of communication can be eventapps, event websites, text messages, socialmedia and email.
But, have you ever considered how mindfulness could be used to help event participants who often experience information overload? As events become more immersive and stimulating, there becomes a higher chance of overwhelming attendees, so we see an interesting turn in 2018 event trends.
What is event engagement? Event engagement, also known as audience engagement, refers to an event’s ability to hold the attention of its audience as well as promote full participation from eventattendees. Why does event engagement matter? The three stages of event engagement. Pre-event engagement.
CMOs earmark 24 percent of their annual budget to live events, so not understanding ROI is a major missed opportunity. With no clear line of sight into event activity, companies focus on the top of the sales funnel. They use basic metrics like number of attendees, leads generated and socialmedia mentions.
Infusing Events With Hands-On Experiences. Interactivity during events isn’t limited to digital experiences. Attendees want to experience, not just witness, whatever the event is about. Business meetings and similar events are quite grueling, with goals and deadlines to be met at every turn.
Modern communities live online , either on socialmedia and communication platforms or most recently, on event platforms. Where & How To Build An Event Community. When tackling the question of how to build an event community, we first need to define the online space where it can live.
Creating successful recurring events isn’t only good for brands but also for planners. Maintain your momentum by creating events that stick to your attendee’s minds. These tips can apply to almost any event. That should be enough to create a truly remarkable event. Spicing up Your Event Keynotes.
“When I started this journey to create the #EventProfs community, we had a Slack group and community meetups, but it wasn’t a community event. I wanted to build an app people would use off socialmedia.” One app that can do it all.” And for a while, event tech platforms seemed to share that vision.
What do your attendees think about your event? Are they likely to support your event next year? What was the experience like for in-person versus virtual attendees at your hybrid event? You can send surveys to participants before, during, or after the event, and they are often shared digitally.
The platform recently announced that it can host up to 50,000 attendees. These are not just big video conferences, but actual events,” he said. Or will a lack of choice force event designers to compromise to fit into the box? It integrates with any system, creating a global events wallet controlled by the attendee.
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