Smart Meetings

MAY 5, 2021

Yet, despite the high potential for virtual events due to cost savings and ease of access, there is a considerable challenge ahead for event organizers to deliver a truly valuable experience by replicating the networking opportunities for attendees that exist during live events. How to Spread the Word.

Virtual Events 279

Virtual Events Attendee Social Media Speakers 279

Endless Events

SEPTEMBER 11, 2019

Everybody say attendee personas! Because you’ll have different kinds of people attending your events, it’s important that major focus is put on them. How well do you really know your attendees? How well do you really know your attendees? Video Transcription – How To Create Attendee Personas.

Attendee 275

Attendee Social Media Marketing Marketing 275

Endless Events

FEBRUARY 22, 2019

Event gamification comes in many forms and has the power to transform your event into one that delights your audience. It works by accessing the emotions and the motivations of attendees – because, at heart, we like to collect, complete and compete. Improving the proactivity of attendees. Generating positivity.

Attendee 310

Attendee Social Media Event Apps Sponsors 310

Smart Meetings

FEBRUARY 15, 2022

The last two years served as a chance to learn the ins and outs of virtual events. So why have 64 percent of surveyed event marketers said they’re only “moderately” or “not effective at all” at creating virtual events that provide value? In the study, hybrid events were found to be the least effective event form.

Virtual Events 246

Virtual Events Event Marketing Marketing Marketing 246

Endless Events

SEPTEMBER 20, 2022

With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd. But how do you measure the impact of these efforts and ensure they’re helping you reach your event goals? RSVPs to the Next Event.

Event Marketing 194

Event Marketing Marketing Marketing Social Media 194

Smart Meetings

AUGUST 27, 2018

Thanks to social media—and a whole host of event marketing platforms—it’s never been easier to set up a networking event. The challenge is ensuring that the event is a genuine success for those in attendance. Being transparent about the purpose prepares attendees for getting the most out of your event.

Networking 368

Networking Attendee Social Media Preparation 368

Eventtia

JANUARY 15, 2025

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Endless Events

OCTOBER 2, 2019

Can we get an event marketing plan up in here? Because no matter how you feel about it, marketing is a fundamental part of any business. And it’s a fundamental part of your job as an event professional as well. And more specifically, of creating an event marketing plan. Event Marketing Plan: Goals!

Event Marketing 207

Event Marketing Marketing Marketing Events 207

Social Tables

FEBRUARY 17, 2022

Event promotion and social media have always been a match made in heaven. Event marketing on TikTok is no different. From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences. Get started today.

Event Marketing 179

Event Marketing Marketing Marketing Social Media 179

Endless Events

MARCH 22, 2018

That’s why we’ve put together this list of creative ways to connect your attendees. Use technology to better connect your attendees. Technology is starting to play a big role in event planner networking. In fact, event planners are continuing to use them more to help increase natural networking at events.

Networking 251

Networking Planner Attendee Social Media 251

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Endless Events

AUGUST 24, 2018

Some might even say they border on cheating, but they always capture attendees attention. Below, we rounded up a few articles that give you these and other tips that will make your event remarkable and sticky. Hopefully, it’ll also make your event sticky enough to turn event goers into customers and repeat attendees.

Attendee 189

Attendee Trade Show Social Media Airlines 189

Endless Events

JULY 27, 2018

Facebook has long been known as a major platform for planning and promoting events, but a new challenger now wants in on the action. Pinterest has just launched new tools that allow professionals to plan events on the platform. That’s why it is important to design your meetings for event networking. Click To Tweet.

Networking 200

Networking Attendee Registration Events 200

Convene by PCMA

JANUARY 24, 2022

Since the start of the pandemic, Freeman has studied how attendee sentiments have shifted. A Freeman attendee profile conducted in October 2021 polled more than 5,400 respondents across widespread industries. There were several key findings from this research: Point 1: Delta shook attendee confidence. The Strategy.

Event Marketing 98

Event Marketing Attendee Marketing Marketing 98

Endless Events

JUNE 14, 2018

Something often overlooked when booking hotel blocks for conferences are hotel amenities for conference attendees. We have gathered a variety of the best hotel amenities for conference attendees to look for when finding the right hotel for your next conference. Today we will show you how to do just that! Amazing Views. Bike Rentals.

Attendee 174

Attendee Conference Event Apps Transportation 174

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. Any event can be experiential: conferences, meetings, exhibitions, trade shows, and corporate events.

Marketing 296

Marketing Marketing Audience Social Media 296

Smart Meetings

JANUARY 24, 2025

In the recently released report from The Exhibitor Advocate and Evolio Marketing, “The State of the Event Industry: From the Perspective of Exhibit and Event Marketers,” nearly half of exhibitors expressed a mistrust of show organizers. Its a win-win-win-win!

Trade Show 130

Trade Show Communications Communications Certification 130

Eventtia

JANUARY 2, 2023

No matter how well you’ve planned and organized an event, it will be doomed as a failure if you can’t secure enough attendees to visit the event. Get your event planning template and checklist. What Is Event Marketing? Event marketing can be B2C or B2B in nature. In B2B event marketing (i.e.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Endless Events

MAY 20, 2022

While it is impossible to give event planners a generalized estimate of the budget for hybrid events, we can break it down into bite-sized items that’ll make the budgeting process much more manageable. Hybrid Event Budgets: How Much? Budget-friendly tip: Hybrid event staffing does not always require a bigger budget.

Social Media 348

Social Media Virtual Events Events Audience 348

Endless Events

MARCH 30, 2018

Attendee engagement is our main focus this year and part of that is interacting with them way before the event starts. Below we have a few tips for engaging with people at all stages of your event. Up-And-Coming Rules for Event Marketing. Have you ever used VR for event planning? Click To Tweet.

Social Media 281

Social Media Audience Media Events 281

Endless Events

MAY 5, 2022

It’s not just that technology appeals to our attendees. Event technology solves many common event planning pain points. It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data.

Event Technology 317

Event Technology Technology Technology Benefits 317

Endless Events

MARCH 24, 2022

While the main event goal of some events is to sell as many tickets as possible, others strive for higher brand recognition or good event marketing metrics. Registration & Attendee KPIs. Attendee demographics : age, region, job title, industry. Active people in the event platform each hour.

Platform 334

Platform Sponsors Events Social Media 334

Endless Events

APRIL 10, 2020

This will be a great starting point for what you’d want your virtual event to look like. The number of attendees, sales, engagement, profit, new contacts – whatever is relevant to you and your organization. What are you struggling with most planning a virtual event? What will attendees accomplish by attending your event?

Virtual Events 347

Virtual Events Production Meeting Registration 347

Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. What Are Asynchronous Hybrid Events? .”

Audience 306

Audience Virtual Events Events Communications 306

Smart Meetings

DECEMBER 12, 2018

A new study by Freeman illustrates the dramatic role event data is playing in helping event professionals deliver bigger and better meetings. Additionally, the study found: 88 percent of companies surveyed use event data to inform other marketing strategies and decision-making. Increasing Data Budgets. Data in Action.

Events 222

Events Attendee Planner Event Marketing 222

Endless Events

FEBRUARY 28, 2023

And you can’t host your event and community in the same place, either. That’s why it’s usually better to opt for an event marketing technology platform to do your promotions, community, and events in one place. What makes your event unique? Why does your audience want to attend this event?

Sponsors 304

Sponsors Fashion Virtual Events Social Media 304

Bizzaboo

DECEMBER 4, 2024

What do your attendees think about your event? Are they likely to support your event next year? What was the experience like for in-person versus virtual attendees at your hybrid event? You can send surveys to participants before, during, or after the event, and they are often shared digitally.

Sponsors 105

Sponsors Speakers Attendee Virtual Events 105

Convene by PCMA

JANUARY 19, 2023

Have you made resolutions for your 2023 event planning? With the return of in-person trade shows and conferences, event marketers got back to doing what they love — bringing people together for inspiring, educational, and productive experiences. We’re looking forward to doing more of the same in 2023, but with a fresh outlook.

Event Marketing 98

Event Marketing Marketing Marketing B2B 98

Smart Meetings

APRIL 15, 2022

The emphasis was on real-world solutions through Cvent’s Attendee Hub that enables digital engagement before, during and after the in-person live event and integrates the content for virtual and post-event audiences. Read More : Hybrid Events: What Cvent Says You Need to Know.

Meeting 264

Meeting Vendor Platform Proposal 264

Endless Events

SEPTEMBER 16, 2020

And now that things slowly start opening up again, event professionals are faced with a new challenge – hybrid events. Yes, it’s time to bring together virtual and in-person knowledge so as to create riveting and immersive experiences for attendees. Keep reading to find out 15 hybrid event mistakes to avoid at all costs!

Rehearsal 358

Rehearsal Virtual Events Audience Sponsors 358

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Create a compelling event message.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Endless Events

FEBRUARY 22, 2022

This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. ” From event planning to event marketing.

Event Planning 347

Event Planning Virtual Events Events Audience 347

Endless Events

JUNE 15, 2018

Forever gone are the days when event registration meant signing a sheet of paper. Today there are multiple options for attendees to check in to events, whether offline or online. Also, take into account the real-time feedback of your attendees. Just make sure to mind the coherence of the whole event.

Registration 258

Registration Events Sponsors Event Marketing 258

Smart Meetings

JANUARY 4, 2024

For maximum effectiveness, event email campaigns should be personalized to give this outreach a better opportunity to stand out among the 121 other emails the average person receives each day. Read More : 6 Tips to Write an Email Newsletter for Event Marketing Another must for email marketing campaigns today is to make them mobile-friendly.

Marketing 264

Marketing Marketing Social Media Advertising 264

Endless Events

NOVEMBER 9, 2020

However, the world of virtual events is as new to attendees as it is to planners. Remember that, due to pandemic-adjacent circumstances, the virtual event market is quite saturated. And this means that attendees will have no problem leaving your event and opting for one that offers a no-frills approach.

Virtual Events 364

Virtual Events Platform Registration Events 364

Endless Events

JULY 5, 2022

the biggest lessons over the last 15 years in the events industry, predictions about the future of Endless Events and the events industry in general, the difference between event marketers and event planners, and many more miscellaneous fun facts about the Endless team. Event Marketer Or Event Planner?

Events 317

Events Audience Social Media Planner 317

Endless Events

FEBRUARY 11, 2022

Most event platforms on the market offer both in-person as well as virtual event gamification solutions. From missions and challenges to competitions, there are many ways to make your attendees feel truly immersed in the experience. Why Event Gamification? How To Gamify Events?

Platform 317

Platform Sponsors Social Media Events 317