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How emerging AI and other technology will boost event humanity by putting attendee needs at the center of conference design Attendees expect more from events today and emerging technology is helping to deliver on those demands. It will also be interactive. Kramer shared some highlights.
The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. Attendee Tracking: The Basics.
There are many ways to send out event notifications: via email, SMS, private messaging apps, and event platforms. And as we embrace eventtechnology as the base of our events , they’re becoming increasingly more important. Emails: Overused Event Notifications. And nobody wants that.
On the last episode of #EventIcons, Erica Bishaf said , “A lot of organizations put about 60 – 80% of financial risk into one live event.” Unsurprisingly, companies are heavily invested in attendee satisfaction. Often, event planners turn to metrics and attendee engagement as a measure of an event’s success.
If planners choose to evolve their event strategies the old way, they often struggle to allocate their budgets to cover all the new ground that’s been established since the virtual revolution. Use your event goals to establish your KPIs (key performance indicators), which are quantifiable and can provide useful data insights.
The Event Tech Podcast is often so excited about all the innovation, new event platforms, and other event tech solutions on the market that we forget to talk about the digital divide in the events industry. Let’s face it: most eventtechnology needs a strong internet connection to run smoothly.
You’re focused on providing engaging and interactive sessions for your attendees. You know that conference networking is important, but you’re not sure how to help your attendees make meaningful connections. And it should make you think long and hard about the ways you’re connecting your attendees. Don’t worry. You’re not alone.
In June, organizations across America were excited about the return of in-person events, and the enticing potential of hybrid events. Corporations, universities, government agencies and associations abruptly began rethinking the structure of their conferences and team-building events for the remainder of 2021.
The topic was inspired by Encore’s article, titled ‘ Keep Attendees Engaged with an Interactive Event Platform ‘ The Event Tech Podcast has tackled this topic from multiple angles, but today, we can get an inside scoop from Dustin, Nick, and Thuy, as well. But when event design is bad, the tool is useless.”If
So, how can marketers create impactful hybrid events that resonate with physical and virtual attendees while delivering ROI for hosts, sponsors and exhibitors? Today’s successful hybrid events celebrate and amplify the offline physical event online. Without it, attendees lose interest and log out.
But today, let’s take a few steps back and think about where do our events truly begin. Is it when your attendee walks through the doors of your venue or logs on to your virtual event platform? Or is it much earlier, at event registration? And they want to know that ASAP – when attendees register.
They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Many event planners are yet to catch up with the opportunities that adoption of such technology solutions offers. Event Apps To The Rescue.
Events have evolved significantly over the years, and technology has been at the forefront. Eventtechnology has become an essential aspect of planning and executing successful events. However, mastering the art of eventtechnology is critical to planning and hosting a successful event.
In one of our recent blog posts, we explained why eventtechnology should be the building block of your event strategy. We’re talking about 365 community engagement: one of the most exciting event trends of 2022! No wonder it is one of the biggest event trends to keep an eye on in 2022!
After an almost two-year hiatus, planners and eventorganizers who have moved ahead with physical-only events have been disappointed with attendance. Either way, meeting planners need to organize with both online and physical attendees in mind. Pick the low-hanging fruit.
Welcome to the 2024 eventtechnology guide! Not sure you need eventtechnology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5%
Event marketing is a type of marketing that leverages the power of human connection and experience to reach a pre-established set of goals. Organizations can entertain, educate, inspire, sell, or do all of the above simultaneously. Organizations use event marketing to: Promote the brand to a larger audience.
But this is no easy feat; research shows that 46% of eventorganizers say that speakers struggle to simultaneously engage a virtual and in-person audience. Additionally, they come with an additional set of perks and pose a great opportunity for event planners to start embracing the up-and-coming community model. .
“You’ll see with different eventtechnologies the General Data Protection Regulation (GDPR) requirements specifically for sharing files,” says Kyle. “We That way, the client is always touching the data themselves, and the organizer is just helping them move it to the right places. CRMs don’t have to be expensive.
” Because they have so much on their plates, event planners are usually more than willing to pay extra to have someone do that for them. “Planners have to worry about their sponsors, stakeholders, executives, and attendees. How can they know whether an eventtechnology solution will be well-supported?
“ CrowdSync Technology is an eventtechnology company, specializing in enhancing experiences and efficiencies through LED and RFID wearables. Our bread and butter is everything from music festivals to corporate events. . ” “CrowdPass exists for the eventorganizer and the attendee,” he explains.
At least, according to a recent survey from the event management technology company Bizzabo that showed in-person conferences are once again the darling for attendees and organizers alike. McCullough credits the pandemic for ultimately causing a shift in event tech expectations. “The They want that flexibility.
For years, the event industry has operated on an “If it ain’t broke, don’t fix it,” approach. Eventorganizers want to focus on delivering exceptional experiences to attendees via smooth-running events. The Changing EventTechnology Landscape. This resistance makes sense. Innovation is somewhat risky.
What makes this list credible is the fact that none of these top event platforms paid Endless to be featured on the list. Kyle says that he and his team considered over 500 eventtechnology providers and ranked them based on several parameters. Top Event Platforms 2022: It’s All About The Features!
The Event Tech Podcast hosts believe that eventtechnology is an amazing foundation for events. Today, they discuss yet another amazing eventtechnology solution: data-based matchmaking services. Helena elaborates on how she ended up in the eventtechnology space. It was a game-changing moment.”
And w hile 66% say that they have postponed their events, 25% of events are being rescheduled for September or later. Venues will have to mainly focus on key areas to provide a safe environment for eventattendees by leveraging contactless solutions. . Post-pandemic events will notice a surge in personalization.
Keaton is going on his ninth year in the events industry. He’s worked in hotels in Dallas, Cleveland, Florida, and joined the Endless Events team a year ago. He firmly believes that eventtechnology should be at the core of any event strategy in this day and age.
Welcome to the 2023 eventtechnology guide! Not sure you need eventtechnology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . What is eventtechnology?
The launch this week of Bizzabo’s SmartBadge technology, branded as Klik Experiential wearables, is the next step in delivering virtual meeting-level data at in-person events. More robust tracking can more meaningfully bring events into the marketing funnel securely and sustainably. “As Attendee Benefits.
Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for EventTechnology Platforms. Gartner defines eventtechnology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences.
The event industry is propelled by continuously evolving eventtechnology and increasingly demanding and specific attendee expectations. Without further ado, here are the trends shaping the future of events: 1. This strategic use of data sets apart successful events in today’s technology-driven landscape.
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.
Welcome to the golden age of eventtechnology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. What matters is that your event software does what your goals require it to do.
The number of attendees, sales, engagement, profit, new contacts – whatever is relevant to you and your organization. What are you struggling with most planning a virtual event? Assuming this is your first virtual event, you’re probably struggling with several aspects. Who are your attendee personas?
Building on our range of onsite solutions for registration, check-in, and lead retrieval, Bizzabo’s SmartBadge — part of the Klik Experiential suite of solutions — empowers Event Experience Leaders to deliver enhanced experiences for attendees and exhibitors while capturing insightful behavioral data.
We are thrilled to announce the launch of our latest and most comprehensive report to date: The state of in-person B2B conferences: Analyzing organizer and attendee insights on today’s most impactful gatherings. Hear from organizers and attendees on what they prioritize, their challenges, and how they’re planning for 2024 and beyond.
The “next pandemic” is called “Disease X” by the World Health Organization — an unknown, currently nonexistent illness that may differ from COVID-19 and require a different type of response. The three individuals zeroed in on how eventtechnology could make or break events in this hypothetical scenario.
The emphasis was on real-world solutions through Cvent’s Attendee Hub that enables digital engagement before, during and after the in-person live event and integrates the content for virtual and post-event audiences. It is easier to set up and everyone wins,” he said.
Event sponsors are often crucial contributors to event budgets and therefore highly affect the overall attendee experience and the overall success of the event. However, event planners still struggle to secure long-lasting relationships with event sponsors. Think about your attendees.
2022 is going to be our best year yet; we’ve embraced exciting new eventtechnology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. A list of best event platforms to use in 2022 ! The result?
This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. Any event can be experiential: conferences, meetings, exhibitions, trade shows, and corporate events. social media wall).
You’re focused on providing engaging and interactive sessions for your attendees. You know that conference networking is important, but you’re not sure how to help your attendees make meaningful connections. And it should make you think long and hard about the ways you’re connecting your attendees. Don’t worry. You’re not alone.
InfoComm 2018 aims to use this conversation as a way to merge disciplines to craft a better and more immersive experience for eventattendees. Steal These AV Tricks for Your Next Event. Audio and video is still the technological linchpin of many events, so we need to ensure we do it right. Click To Tweet.
What makes your event unique? Why does your audience want to attend this event? What value will attendees get from your event? Will people think the event is worth it? Sponsors provide financial assistance or in-kind support for your event in exchange for advertising, publicity, or other benefits.
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