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We also dive into different event types events and how to manage them. There are tips for B2Bevents, conferences and campus events. PS: If you need some help planning your next event, here’s our event planning checklist , yours for free! Make Magic with EventTechnology.
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.
Different platforms serve different purposes and audiences: TikTok is used for discovery, Instagram for engagement, YouTube for education, and X for real-time updates. Platforms with higher ROI may be a better option unless X is a primary engagement tool for your audience. Campaign budgeting.
Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for EventTechnology Platforms. Gartner defines eventtechnology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences.
Following an analysis of its events in 2023, Bizzabo found a 389% increase in leads generated by exhibitors at events powered by Klik, compared to non-Klik events of similar size and scope. The remarkable 400% leap in lead generation with Klik wearable eventtechnology clearly demonstrates its value.
What better way to learn more about the exciting world of eventtechnology than listening to an awesome product spotlight episode of the Event Tech Podcast? Today, Will and Brandt bring two guests in to hear an unbiased review of Accelevents , an all-in-one hybrid, and virtual event management platform.
Following an analysis of its events in 2023, Bizzabo found a 389% increase in leads generated by exhibitors at events powered by Klik, compared to non-Klik events of similar size and scope. The remarkable 400% leap in lead generation with Klik wearable eventtechnology clearly demonstrates its value.
After meeting planners scrambled to add needed technology functionality over the last three years, and event tech companies developed, bought or merged their way to enhanced platforms, many meeting professionals may find themselves with redundant, siloed, or outdated technology.
It’s Monday and there’s no better way to kick off a week than with a brand new episode of Event Tech Podcast. These days, Will and Brandt are bringing in exciting guests to talk about the hottest trends in eventtechnology. And since this is a show about the events industry, Fortnight is an experience.
Read on to learn more about some of the top event planning conferences that 2021 has to offer. Discover some of 2021’s top event planning conferences: 1. It provides inspiration for meeting and event programs and showcases the latest in event planning technology and strategy.
Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for EventTechnology Platforms. Gartner defines eventtechnology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences.
The average number of sessions per virtual event is 12 ( Bizzabo , 2020). 14% of virtual event sessions are a larger keynote format ( Bizzabo , 2020). 62% of virtual events are single-day events ( Bizzabo , 2020). of event marketers work with a production services company to help execute virtual events ( Bizzabo , 2020).
Case in point: On the Bizzabo platform, 51% of events in January 2023 were virtual. of event marketers work with a production services company to help execute virtual events ( Bizzabo , 2020) 93% of event professionals plan to invest in virtual events moving forward ( Bizzabo , 2020) 80.2%
Whether your event has 50 or 5,000 attendees, we have three solid ways to engage your audience to ensure your guests have an unforgettable experience. According to a survey conducted by Hubspot and Constant Contact, 40% of non-profits, B2B, and B2C companies who responded noted using social media as a form of event marketing.
B2BEvents: Events for professionals meaning to meet other professionals, network and make business. These events can take different forms: In-person Events: People, speakers and companies meeting on-site in a dedicated venue. Especially for consumer events and large B2Bevents.
Today, we’re incredibly excited to share that Bizzabo has been recognized as a Leader in The Forrester Wave™: B2BEvent Management Technology, Q1 2023 report. Its wearable tech, event engagement capabilities, mobile app, and day-of-show support are among the best. …
Today, we’re incredibly excited to share that Bizzabo has been recognized as a Leader in The Forrester Wave™: B2BEvent Management Technology, Q1 2023 report. Its wearable tech, event engagement capabilities, mobile app, and day-of-show support are among the best. …
Audience engagement took on an entirely new meaning when virtual and hybrid events arrived during the pandemic. As in-person events regain dominance — 80.4% This guide will help you understand audience engagement strategies from every angle, how to implement engagement efforts, and how to measure engagement accurately.
“Only the outliers have a really strong feeling about where their information goes when attending an event. The social contract of attending a B2Bevent is based on visibility. The case I make for B2Bevents is that no one bats an eye about the idea that you put your name and where you live around your neck.”
Warm leads are those who have actively opted in to receive your emails, allowing you to reach your audience directly. It’s even more important now to gather this data from your in-person events. They learn to trust you and your brand, which is essential if they’re going to attend your events.
Humans are still critical to engineer prompts and identify when the output is inaccurate or falls short — including tone and terminology that doesn’t align with the industry, audience, or message. Just start talking to it,” Michael Weiss, co-founder of AI-focused event Ai4, said during the event.
This recognition comes directly from Bizzabo’s customers and their independent reviews shared on G2, underscoring Bizzabo’s relentless pursuit of excellence and innovation in event management. This achievement reflects our dedication to pushing boundaries and providing unparalleled solutions for event organizers worldwide.”
Event services Whether providing exceptional onsite dining services, high-tech meeting rooms, or event staffing, unique conference centers offer services that outshine competitors. From valet parking to hybrid eventtechnology , the most memorable venues provide products and services that set them apart.
We use generative tools to supplement our existing audience research, transcribe interview recordings, and even produce a unique and evocative image of the person we’re hoping to attract with our campaign.
Additionally, we are proud to be recognized as the EMEA and UK Enterprise Leader in four categories: Europe Event Management Platforms, EMEA Event Management Platforms, UK Webinar, and EMEA Event Marketing. These honors reflect our dedication to serving diverse global audiences and addressing their unique needs.
You must do your due diligence to ensure you pick the right solution that helps you seamlessly execute your event strategy. Consider these findings from our State of in-person B2B conferences report : 68.9% of organizers say event software has a major impact on the success of their events 67.4%
According to some proponents, the key features of Web 3 will be decentralization and democratization, where technologies like blockchain and NFTs enable users to not just create content but control its ownership and usage. evolves in this direction, it may present event producers with new methods of audience engagement.
Simple events for employees and clients are typically all about improving intangible things like company culture, customer satisfaction, and employee happiness. If people are having a good time during the event, that can sometimes be enough to call it a success. Lee has been with Pinnacle for over six years.
As event organizers look for new ways to plan and execute events that matter, these small-scale gatherings are redefining the way we think about meetings and conferences. With fewer attendees, it’s also possible to avoid material waste by going digital and leveraging eventtechnology for more engaging networking opportunities.
Additionally, we are proud to be recognized as the EMEA and UK Enterprise Leader in four categories: Europe Event Management Platforms, EMEA Event Management Platforms, UK Webinar, and EMEA Event Marketing. These honors reflect our dedication to serving diverse global audiences and addressing their unique needs.
Looking for an event or experiential marketing agency in 2024? Check out this comprehensive list of the best event agencies in the United States and Canada. According to The state of in-person B2B conferences report , 80.4% Their unrivaled marketplace in B2B travel provides exceptional choice, value, and experiences.
Embracing the Future of Event Strategies Alon Alroy, our CMO and cofounder, summed it up perfectly: “Bizzabo’s report validates the growing trend toward complementing conference-style events with intimate experiences designed to engage regional audiences year-round.
Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.
In the Convene Live: “ From Stats to Stories — Making Event Data Work for You ” session at Convening Leaders 2023, Joe Colangelo, founder of event data company Bear Analytics, shared the challenges event organizers are facing when it comes to figuring out how to make data work for them.
In a post-pandemic, in-person-first world, ticketing is vital for getting participants onboarded to your full event experience. Luckily, according to Bizzabo’s The state of in-person B2B conferences report , 61.7% of event organizers have seen growth in registration. Meanwhile, 56.2%
They can also be a staple to any company’s event strategy. But what, exactly, is a team-building event? What is a team-building event? Team-building events are a specific type of b2bevent marketing where your primary audience is, in fact, your very own colleagues. Source: Craft.co. Source: Cronos.
Northwest Event Show 2024 April 3-4, 2024 Seattle, WA + Virtual From Seattle to San Francisco, Vancouver to Boise, and beyond, the Pacific Northwest boasts remarkable destinations, venues, and suppliers that captivate audiences from all corners. Event professionals are our audience, so you know we’re getting this right.
Eventtia Eventtia is a cutting-edge US-based technology company with thousands of customers around the world, specializing in delivering a highly advanced all-in-one event management solution tailored to consumer events, corporate events, and B2Bevents. Discover more details on Eventtia’s pricing page.
With a magnitude of options to choose, it’s easy to get lost in all of the different eventtechnology out there. You’ve got new products like HopIn, older products like Cvent and Bizzobo, event ticketing platforms like Eventbrite , and more marketing-oriented platforms like Splash.
To triumph in 2024, you must embrace strategic resource allocation — a concept that goes beyond the numbers and delves into the art of putting your event budget where it truly matters. According to our recent State of in-person B2B conferences report, a striking 80.4% Convincing attendees to travel to our event is challenging.
Bizzabo is continuing to strategically invest in people and in the future of eventtechnology. In December 2020, Bizzabo announced a $138 million financing round to meet surging demand for its all-in-one, end-to-end events platform globally, with a focus on enhancing the attendee experience in the hybrid events market.
They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning. Events have never been more critical.
The goal of event personalization is to provide more curated, engaging, and successful event experiences that target a specific audience. What is event personalization? When tailoring your events, you can personalize the experience for three types of people. Pre-event Data. Let’s get to it!
Clients can also opt for premium modules and enterprise-level features and services, including white labeling, custom URLs, SMS alerts, extended API use, email domains, additional admin users, B2B matchmaking, additional sponsors, and premium support. Its mission is to define the future of events, focusing on B2B conferences.
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