Audience B2C Platform 
Endless Events
OCTOBER 18, 2022
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. Data helps event marketers: Understand their target audience better.
Endless Events
JUNE 8, 2018
It provides the perfect peer support and networking environment, while also allowing flexibility due to its ability to scale to whatever audience or purpose. Post-event surveys can be much more than just a measure of whether the audience had fun at your event. Secure Your Sponsors through Marketing. Click To Tweet.
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The MICE Blog
DECEMBER 17, 2020
It offered both online and offline audiences a theoretical and practical glimpse into the world of mixed reality using virtual reality (VR). We are using new platforms, creating new types of events: hybrid, online, luckily also live again in small groups, but we are all attempting to adapt, and we are experimenting without even knowing it.’.
Eventtia
JANUARY 2, 2023
In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. Event marketing can be B2C or B2B in nature. Without further ado, let us begin.
Convene by PCMA
OCTOBER 10, 2022
While tried-and-true digital media strategies such as paid search and social media are still vital to the success of a marketing campaign, these platforms are most effective when targeting audiences who already are somewhat familiar with the brand or event. These channels might not be cost-effective for a smaller audience.
Social Tables
JUNE 1, 2023
Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. We review event marketing ideas designed to help planners and marketers craft better content, reach a wider audience, and increase event attendance.
The MICE Blog
MARCH 31, 2022
By introducing the topic of the circular economy to the wider audience and making people aware of its potential to the economy, the organisers contribute to the agenda setting, pushing important and relevant subjects forward and helping to transfer knowledge within society. All aligned in order to keep it most engaging for the audience.
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