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Running a tradeshow both an art and a science. Aligning all aspects of your show from getting the right venue, to publicity, to staffing is a job for professionals. You may only get the chance to get an annual show right once a year, so it is essential that you get it right. Customer Service Enhancement. Team Morale.
It’s worth checking out if you’re looking for help attracting and engaging particular audiences or for tips on creating the right type of exhibition. For instance, the most recent volume is “All About Audiences” including how to attract new ones. Tradeshows, exhibitions, and brand activation. Connect Association.
EMS is an industry-leading event planning conference, and it describes itself as “the event industry’s mega-show,” which “brings together b2b and b2c brand-side marketers, executives from leading event agencies, meeting planners, tradeshow organizers, event strategists, experience designers, event technology gurus and more.”
In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. How should you be thinking beyond the traditional so that you can identify and reach colder audiences who are aren’t?
Conferences - Conferences are the backbone of the tech events industry and can be both B2C or B2B events. TradeShows - Tradeshows give companies in a specific industry the opportunity to showcase their products and services. CES (Consumer Electronics Show). Las Vegas, NV. Future Festival: Orlando.
Conferences: Both IRL and virtual conferences powered by virtual event software are the backbone of the tech events industry and can be both B2C and B2B events. Tradeshows: Tradeshows give companies in a specific industry the opportunity to showcase their products and services. CES (Consumer Electronics Show).
Conferences: Both IRL and virtual conferences powered by virtual event software are the backbone of the tech events industry and can be both B2C and B2B events. Tradeshows: Tradeshows give companies in a specific industry the opportunity to showcase their products and services. Metavsummit 1/11/24 Dubai, UAE Jan.
Jared Easley is a cofounder and co-organizer of Podcast Movement , the world’s largest international conference and tradeshow for the podcast industry. With more than 10 years of experience, she is dedicated to curating immersive virtual and in-person experiences driven by innovative strategies that transform audiences.
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