Sojern

NOVEMBER 29, 2021

In our last blog, 4 Ways to Simplify Your Website Design , we discussed the importance of simplicity in design, such as keeping your branding consistent across your website, using the right images, optimizing your website to avoid long load times, and implementing an easy booking process. . Travelers want a friction-free experience.

SEO 89

SEO Website Advertising Booking 89

Social Tables

NOVEMBER 29, 2023

In the fast-paced world of event management, social media has emerged as a powerful tool for event venues to connect with their audience. Not only can using social media boost your online presence but it may ultimately increase bookings. Here are some of our favorite tricks you can use to fully book out your venue next season.

Social Media 148

Social Media Media Venue Marketing 148

Leonardo

MARCH 16, 2022

Special offers are a key way to increase direct bookings, while showing off the unique experience you provide above and beyond the competition. . Convincing travelers to book with a discounted rate will fill up rooms but it will lower your ADR rely on discounts can impact your ADR. The winners will focus on people, not logos.”.

Website 98

Website Booking SEO Marketing 98

Hotel Engine

MARCH 27, 2023

Audrey Fairbrother Content and SEO Manager Audrey Fairbrother is the Content and SEO Manager at Hotel Engine. She spends her days writing about all things business travel, researching topics that are important to Hotel Engine’s audience and cultivating the company’s brand voice.

SEO 52

SEO Booking Audience Management 52

Social Tables

SEPTEMBER 20, 2017

So we decided to put together a list of five hotel PPC strategies you can incorporate into your marketing plan in order to jumpstart bookings now. However, a recent study showed that Google’s search engine accounts for only 77% of the audience. But reality check: that’s not how hotel marketing works. Click To Tweet. Have a budget.

Booking 60

Booking SEO Location Marketing 60

Hotel Engine

APRIL 20, 2023

Audrey Fairbrother Content and SEO Manager Audrey Fairbrother is the Content and SEO Manager at Hotel Engine. She spends her days writing about all things business travel, researching topics that are important to Hotel Engine’s audience and cultivating the company’s brand voice.

SEO 52

SEO Networking Booking Audience 52

AltexSoft Travel

JANUARY 31, 2020

Just a couple of examples: electronic tickets were first developed for fare ticketing, while one of the first online booking systems was built by airline distribution company SABRE. Cooperating with metasearch engines to provide seamless booking experience. Google doesn’t offer booking, facilitating direct bookings.

Airlines 121

Airlines Advertising Marketing Marketing 121

Bizzaboo

DECEMBER 18, 2022

Audience Reactions. Since you want to engage virtual attendees, it’s important to look for an event management system that offers unique features geared toward virtual audiences — like the ability to clap virtually during sessions. According to Bizzabo data , 52.9%

Management 123

Management Sponsors Registration Speakers 123

AltexSoft Travel

MARCH 26, 2021

Listing your property in metasearch websites and investing in a marketing campaign can help increase visibility and attract more direct bookings. Another advantage is receiving your guests’ contact information which doesn’t happen when your bookings are made through an OTA. Metasearch cost models. Through a connectivity partner.

Hospitality 119

Hospitality Advertising Website Booking 119

AltexSoft Travel

MARCH 23, 2022

A tour operator is a travel company that devises the trip, books its components, markets it, and sells to travelers or travel agents. In most cases, tour operators book travel services from external suppliers. You’ll be able to send booking requests and receive confirmations and other status updates through your own system interface.

Booking 52

Booking Technology Technology Travel Agent 52

Bizzaboo

OCTOBER 18, 2023

Audience Reactions According to Bizzabo data , 52.9% Since you want to engage virtual attendees, it’s important to look for an event management system that offers unique features geared toward virtual audiences — like the ability to clap virtually during sessions. Just 39% of solutions include this feature, according to Skift Meetings.

Management 110

Management Sponsors Registration Speakers 110

Eventtia

AUGUST 12, 2022

Influencer marketing is also a great strategy to use to create authentic content and get your event in front of a large targeted audience. Influencer marketing is one of the best strategies to use to generate buzz about your event and reach new audiences. Search Engine Optimization (SEO). Define Goals and Objectives.

Marketing 62

Marketing Marketing Social Media Audience 62

Eventtia

DECEMBER 30, 2022

Know Your Target Audience. Figure out the marketing channels and tactics that are effective for this specific target audience, and stick to it. With a formal, well-written press release, you invite relevant media, websites, and also influencers to be a part of your event so they can spread the word to their respective audience.

Social Media 91

Social Media Promotion Media Registration 91

Solimar International

JANUARY 16, 2025

They must adapt to new practices like Artificial Intelligence Optimization (AIO) which focuses on enhancing content for AI-driven platforms rather than traditional search engines (SEO). Example: The Jordan Tourism Board uses VR to allow prospective visitors to explore Petra and other iconic sites virtually, boosting interest and bookings.

Destination Management 40

Destination Management Technology Technology Management 40

Bizzaboo

OCTOBER 16, 2022

MozCon is the annual conference from Moz, an industry leader in SEO software. Before attendees even book their plane tickets to Seattle, they have an opportunity to interact with each other via the Moz Facebook community. But they should be recognizable and exciting to your target audience. Source : SXSW.

Attendee 98

Attendee Speakers Events Networking 98

AltexSoft Travel

MARCH 15, 2021

Businesses are challenged to keep their audience well informed at the same time as inspiring them to jet-set. Content strategists will have to find new ways to entice their audiences to provide more information about themselves in a time where users are growing skeptical of having their data collected. Personalization.

Benefits 86

Benefits Marketing Marketing Travel 86

AltexSoft Travel

SEPTEMBER 3, 2020

We will cover three mechanisms running in the background of an OTA: its booking and commission engines, and the back office. We will start from the customer’s perspective first and talk about booking engines – the heart of an OTA that interacts with users on the front and runs all main OTA tasks in the back. Booking desk.

Online 72

Online Travel Travel Airlines 72

Eventtia

OCTOBER 26, 2022

Not to mention, more and more people are exclusively browsing the internet (including shopping, booking appointments, and registering for events) on their mobile devices. Thus, the first step you should take is to identify and understand your website’s target audience (in most cases, your event’s prospective attendees.)

Website 62

Website Prospect Registration Events 62

Stova

JULY 19, 2024

Tool #2: Event email marketing attracts the right audience. They feature tried-and-tested layouts AND customize sections to engage different audience segments with relevant, up-to-date content. Tailor reminders to different audience segments and improve conversion rates. Because it works. Optimize results.

Registration 52

Registration Communications Communications Prospect 52

AltexSoft Travel

FEBRUARY 15, 2022

Speaking of websites, globalization means making your site functional and accessible to the global audience, including translating and adapting your content (localization) as well as tailoring technical aspects (internationalization). Also, you risk not having good rankings in targeted countries without focused SEO activities.

Website 52

Website Travel Travel SEO 52

Bizzaboo

DECEMBER 6, 2023

We’ve compiled a list of 70+ marketing conferences, summits, and other events that focus on a wide range of topics, from SEO, to social media, to content marketing. 1—SEOday invites you to a full day with over 20 sessions, networking and plenty of inspiration for your work with SEO. Register and book your Austin stay today!

Marketing 105

Marketing Marketing Conference Affiliate 105

Eventtia

OCTOBER 19, 2022

Mobilize Audience via Competitions. As a result, the event accommodated audiences who wanted to hear what the guest speaker had to say. Here are tips on how to book these speakers: Visit speaker websites – Check websites like SpeakerHub and the National Speaker Association. Send Outreach Emails to a Wide Audience.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Eventtia

APRIL 1, 2022

While one of the key perks of hosting a hybrid event is the fact that you can draw a bigger audience by making your event available online, you still need the right marketing and promotion strategy to attract your target audience. live stream) to a virtual audience. Effective Ticketing/Pricing Strategy for Both Audiences.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Stova

MARCH 23, 2023

It connects online and on-site audiences through shared content and experiences. When utilized efficiently, these formats can broaden audiences, establish fresh revenue streams, boost sustained engagement, and minimize risk while also reducing environmental impact. Identify your audience. How many people do you hope to attract?

Audience 40

Audience Online Speakers Event Technology 40

AltexSoft Travel

JUNE 21, 2023

The formula for vacation rental ADR is as follows: In the formula: the “total rental revenue represents the total revenue earned from a reservation, including daily rates and cleaning fee; the “number of nights booked” is the sum of all individual nights that guests have stayed or will stay at the property.

Hospitality 52

Hospitality Management Booking Networking 52

Bizzaboo

NOVEMBER 15, 2018

Search Marketing Expo is the leading conference for SEO & SEM professionals, helping marketers succeed with actionable tactics. Lean Startup Summit brings the big ideas from Eric Ries’s books off the page to show how organizations are making them real around the world. San Jose, CA. East Meets West. Waikiki, HI. back to top.

Conference 141

Conference Events Technology Technology 141

Stova

MARCH 25, 2024

Include Hotel & Travel Booking Options A simple way to make travel management easy is to include hotel booking options right in the registration form. Step up Your Social Media Game Social media allows event professionals to reach their audience on a more personal level via platforms they regularly use and love.

Registration 40

Registration Social Media Event Apps Website 40

Bizzaboo

NOVEMBER 22, 2023

As we enter 2024, the event industry continues to thrive and transform, adapting to new technologies and audience expectations. Elevating that event experience, we find new and exciting ways to inform, engage and inspire your audience. BMB believes in the power of creative empathy and ‘talking up’ to an audience.

Advertising 52

Advertising Events Communications Communications 52

Stova

MARCH 20, 2023

This comprehensive list covers several key industries such as event management, marketing, and technology, and will allow you to find the perfect events for you to attend in 2023 based on goals, audience, and more! Find the complete list of host cities here. In fact, it’s considered the world's largest all-PPC conference.

Conference 52

Conference Healthcare B2B Banking 52

Stova

MARCH 17, 2023

There is no time to think about whether our audience will care. Each event is different, it has different audiences, different content, and different culture. Be Original "Last chance to book." Introduction We are all familiar with the adoption rates of social networks and online communities. Early bird rates extended."

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

ITA Group

FEBRUARY 4, 2021

10 of the Best Sales Books to Read in 2021 | Knowledge Enthusiast. What better way that read some of the best sales books around? The 108 Best Sales Books for Boosting Your Skills & Performance in 2021 | Sales Hacker. The 108 Best Sales Books for Boosting Your Skills & Performance in 2021 | Sales Hacker.

Training 79

Training B2B Prospect Booking 79

AltexSoft Travel

DECEMBER 23, 2019

Without changing its business model and broadening distribution channels, Thomas Cook was destined to be overthrown by Booking Holdings and Expedia. Booking Holdings with its 41 percent share and Expedia with about 32 percent are dominating the online travel agencies market. Investigate and define your market and target audience.

Online 23

Online Travel Travel Marketing 23