This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events.
Are you ready for the next crisis to strike at your event? What plan do you have in place to communicate important messages to your attendees? Crisis communication is an essential, if often overlooked, element for all events. Communication updates (via email, company chat, etc.)
As Megan Henshall , strategic lead for Google’s globalevents team and co-founder of The Neu Project, explained, helping this majority-minority community participate fully is not a compliance problem; it is a business opportunity. Most have multiple impairments, and that includes the audience and the speakers.
Now that virtual events are fairly normalized, it’s never been easier to access a globalaudience. Whether you’re planning a company event or an exhibition, it’s key that attendees all have the ability to efficiently communicate with one another and engage with the content.
Think then about how event experiences can advance that purpose through alignment with the commercial objectives. Get to know your audience on a deeper level. Great leaders know their audience, whether its customers, partners, board members or team members. Be prepared to interpret data and respond.
At the IMEX America show in Las Vegas in early November, Greg Bogue, enterprise vice president of brand, experience, and innovation systems for Maritz GlobalEvents, cited those five attributes of effective communication with potential event attendees. Attractive. In short, images work better than text.
“There are a few shows that I’ve attended which really understood their virtual audience and did their best really to give them content in a way that makes sense for that experience and not just set up a camera somewhere,” Nick adds. But the thing is that it wasn’t communicated properly.
Now that compression is making available space an endangered resource and inflation is pushing up prices for even the most basic items while companies are hesitant to make binding decisions, the responsibility for explaining the realities of what is possible on both sides of the balance sheet falls to the event planner. Choices, Choices.
Understanding and respecting cultural differences can transform your events into memorable experiences that resonate with diverse audiences. In this blog, we’ll explore how to navigate cultural nuances and plan successful international events. This can provide a richer and more diverse event experience.
Before we even start considering the event tech side of things, for example, we have to go back to basics. The future of events is human-centric! We have to start to communicate around that, as opposed to trying to be all things to everyone,” Megan explains. These two experiences will never be the same.
It’s worth checking out if you’re looking for help attracting and engaging particular audiences or for tips on creating the right type of exhibition. There is honestly something here for every event planner, but what we think sets this blog apart is their “Behavioral Change” category. Connect Association. Kongres Magazine.
People may put you in a box based on their notions of what you can and can’t do, but meeting professionals have to be box-breakers if they are going to have an impact for their audiences. That makes accommodating their needs in the workplace and at events a business opportunity rather than a compliance problem.
On 28 September, Rotterdam Partners shared how they did it with their globalaudience during the third Rotterdam Experiment hybrid event, as well as the lessons learned from being the host city of the 65th edition of the ESC. The ESC is one of the best examples of what a globalevent in the post-pandemic world can look like.
The experiential event format will showcase 150 professions and will allow attendees to engage directly with the employers and ask questions of current apprentices in the programmes. . The EuroSkills and WorldSkills events are two globalevents in which young people compete to showcase their skills and win gold medals for their countries.
Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using event apps to stay organized, and leveraging social media to reach your audience. What Is Event Marketing? Why Does Event Marketing Matter? Ready to get started? Want ideas?
Our audiences are changing. Our attendees have become accustomed to living life on their own terms and are more comfortable communicating their boundaries. At Maritz GlobalEvents, we are ready to embrace this shift. Trend #1: Post-Pandemic Attendees: What Do They Look Like Now?
And Brian Parsely is returning to share new ways to energize cultures with behavioral science and improve communication. No Strings Attached Conversations New this year is Event Profs Unplugged, a 90-minute talk show format that will be staged every day from 11:00 a.m. Audiences can come and go and stay as long as they want.
This project was a sub-project of a larger workstream that spanned all internal and external communications channels and addressed all internal and external stakeholders from both companies. Her team is a dynamic group responsible for delivering end-to-end digital, hybrid, and onsite events for both internal and external audiences.
Tim Simpson and Liz Smith, both from Maritz GlobalEvents, speak during their Convening Leaders 2022 session, “Transforming Event Experiences: How to Deliver Meaningful Human-to-Human Moments.”. Simpson hasn’t yet arrived at a standard definition of what human-to-human design means for the events industry, he said.
Marks was head of events at family-owned Shaw Communications in Calgary, Alberta. She had finally earned a seat at the executive table and was tasked with modernizing the company through events as it was celebrating its 50 th anniversary. “It Here is her story of reinventing joy. In the Beginning. Lisa Marks.
Creating engaging future events will partly involve more active audience participation, says one events organizer. It’s about bringing people together for meaningful connection and allowing them to learn socially from one another and engage as a community.”. Jacob Slaton Photography). Megan Henshall.
Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events. Plus, AI chatbots are available around the clock, so if you’re hosting an international event across time zones, this tool can help you be there for attendees 24/7. It’s a win for everyone.
And a few months ago, VSef, which stands for Virtual Standard Export Format, released the second iteration of its standards with several new features that better serve events with international audiences. Now, the Events Industry Council, representing more than 30 events-industry organizations, has announced its support for VSef.
People may put you in a box based on their notions of what you can and can’t do, but meeting professionals have to be box-breakers if they are going to have an impact for their audiences. That makes accommodating their needs in the workplace and at events a business opportunity rather than a compliance problem.
Razlan Manjaji, Head of GlobalEvents at South China Morning Post (SCMP). The pandemic had stirred up transformative changes for the events industry in the past year. SCMP developed a set of plans that delineated their responses, timelines and communications for each particular stakeholder, ready to be executed at any moment.
People may put you in a box based on their notions of what you can and can’t do, but meeting professionals have to be box-breakers if they are going to have an impact for their audiences. That makes accommodating their needs in the workplace and at events a business opportunity rather than a compliance problem.
People may put you in a box based on their notions of what you can and can’t do, but meeting professionals have to be box-breakers if they are going to have an impact for their audiences. That makes accommodating their needs in the workplace and at events a business opportunity rather than a compliance problem.
People may put you in a box based on their notions of what you can and can’t do, but meeting professionals have to be box-breakers if they are going to have an impact for their audiences. That makes accommodating their needs in the workplace and at events a business opportunity rather than a compliance problem.
People may put you in a box based on their notions of what you can and can’t do, but meeting professionals have to be box-breakers if they are going to have an impact for their audiences. That makes accommodating their needs in the workplace and at events a business opportunity rather than a compliance problem.
Then, I would connect to this person who will, 9 times out of 10, send me an email in German, and I’ll write back saying, ‘I can write to you in really terrible German, or we can communicate in English’; so, we take it from there, and of course everyone mostly speaks English. The main reason is the volume of business but also objectives.
Offering transcripts of online events is “a good thing to do and one can argue it’s fast becoming essential,” said one member of PCMA’s Catalyst community. PCMA’s Catalyst community offers members a platform to ask each other questions, share ideas, or, as the website says, “communicate and collaborate.”
Although many brands have already started building in-house event marketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations. Communications. Digital Experiences.
CEMA Summit Session: ‘Getting the Green Light: Secrets to Executive Buy-In on Your Event Strategy’ Build trust with executives through relationships and data that clearly demonstrates event impact — that was the overarching theme of the session moderated by Tavar James, global head of field marketing and events at Riskified.
People may put you in a box based on their notions of what you can and can’t do, but meeting professionals have to be box-breakers if they are going to have an impact for their audiences. That makes accommodating their needs in the workplace and at events a business opportunity rather than a compliance problem.
People may put you in a box based on their notions of what you can and can’t do, but meeting professionals have to be box-breakers if they are going to have an impact for their audiences. That makes accommodating their needs in the workplace and at events a business opportunity rather than a compliance problem.
People may put you in a box based on their notions of what you can and can’t do, but meeting professionals have to be box-breakers if they are going to have an impact for their audiences. That makes accommodating their needs in the workplace and at events a business opportunity rather than a compliance problem.
“Safety and security is one of the biggest issues we have in our business currently and people are talking about it continually,” said Ben Goedegebuure, Vice President, Global General Manager of Maritz GlobalEvents. Event security is by no means a new issue. We’re working towards that.”. is critical.
Event organizers are also masters of many other skills. Great communicators: Not only are event planners great at communicating with audiences, but they also keep their colleagues informed of all the latest developments impacting each event. management and communication skills). They are … .
People may put you in a box based on their notions of what you can and can’t do, but meeting professionals have to be box-breakers if they are going to have an impact for their audiences. That makes accommodating their needs in the workplace and at events a business opportunity rather than a compliance problem.
People may put you in a box based on their notions of what you can and can’t do, but meeting professionals have to be box-breakers if they are going to have an impact for their audiences. That makes accommodating their needs in the workplace and at events a business opportunity rather than a compliance problem.
AgencyEA is a full-service brand experience agency, specializing in event and experiential marketing. They unite brands with their target audiences through live experiences, digital engagement and traditional marketing. Banzai provides audience generation solutions for field and event marketing teams from startups to the Fortune 500.
People may put you in a box based on their notions of what you can and can’t do, but meeting professionals have to be box-breakers if they are going to have an impact for their audiences. That makes accommodating their needs in the workplace and at events a business opportunity rather than a compliance problem.
People may put you in a box based on their notions of what you can and can’t do, but meeting professionals have to be box-breakers if they are going to have an impact for their audiences. That makes accommodating their needs in the workplace and at events a business opportunity rather than a compliance problem.
With in-person events regaining dominance, the globalevent sponsorship market size is projected to reach $127.1 Plus, with a constant uncertainty looming over the economy, the competition for event sponsorship is stiff these days. Consider local businesses and larger corporations with a history of sponsoring events.
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content