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The Event Brew squad is tackling a complex topic today; a topic most event planners have contemplated in the last two years. It’s time to talk about audience engagement on event platforms! Event professionals are divided when it comes to implementing event technology to boost audience engagement.
While the buzz about immersive experiences right now leans a little into the future of augmented reality, or even holograms, it’s worth looking at how the quality of your event production, with tools at your fingertips right now, can deliver that immersive wow-factor that gets your attendees talking.
Eventnetworking can be both a fun and confusing experience. While people love making new friends, it can be awkward at times, especially if there’s no specific venue and time to network. Today’s favorites are all about how to make eventnetworking better. Facebook Finds a New Event Rival in Pinterest.
How can we bridge the gap between the virtual and the in-person audience? But we are getting ahead of ourselves – tune in and learn what else our lovely hosts have to say about hybrid audience engagement and interactions between the two audiences. Hybrid Event Interactions: What’s The Price?
Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Get Started Free.
A quiz based on the findings was designed to help participants self-identify their dominant motivational triggers and interactive exercises were built to bring the ideas to life in a portable “lab” that is being featured at Marriott customer events across the country.
So, how can we implement innovative ideas and audience-focused design thinking to plan events that create a magnetic communal experience that is personalized to each attendee? How can we give them the opportunity to choose their own journey pre-, on site, and post-event?
Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers. 60% of business leaders and 80% of marketers believe that events are critical for success. People are aching for events. So let’s give your audience what they want. What makes your event unique?
Live streaming events is a great way to expand your reach and make your content and programming available to a new audience. There’s a lot of benefits to live streaming events, but truly successful live streamed events are more about audience engagement and less about technology. Create a Strategy.
A while ago, the Event Brew talked about social networks , wondering whether it was time to log off. If that truly is the case, another question quickly arises: how to promote events without social media? Community is one way to go about promoting events without social media, but it’s not just any community that will do.
Roughly speaking, planners divide their entire budget into several distinct ‘areas’ of the event. the event venue : a huge piece of the budget cake goes towards renting ballrooms, f&b, and room blocks. event production : event AV costs include all things video, audio, lighting, power, and internet.
If you read our last piece on why collaborative learning is the future of event-networking , you are already familiar with e180 as the creator of Braindate , an online platform and an in-person experience that helps participants at events meet for topic-driven, knowledge-sharing conversations called braindates.
Megan Finnell, CMP, director, meetings & conferences, MGMA, and Tim Simpson, brand & engagement chief strategist for Maritz Global Events’ Design Studio, speak to EduCon attendees Monday during their session. But after spending $120,000 on a party, the event’snetworking scores went down again, she said.
Meeting professionals rely heavily on the event servicing teams behind the scenes to execute on the best-laid plans for effective meetings. In addition to the program contributing to better outcomes, the program will build a network of professionals that will work together to craft the future of the industry,” Robinette added.
Aside from the basics, what do attendees expect from this event? If they expect a big networking space and the venue doesn’t have an appropriate space for that, it could be a deal-breaker. Data tracking for ROI: Event technology is a must to track attendee engagement. You want attendees to feel a certain way at your event.
Lately, we’ve been diving deeper into the exciting world of hybrid events. And since topics such as networking and production value have already been discussed, we figured it was time to bring some inspiration to the table. In the form of hybrid event examples you can learn from! Webinar World. That’s right!
Many meetings still focus on creating audiences rather than community. Here’s how Damon Kiesow , Knight Chair for Digital Editing and Producing at the Missouri School of Journalism , compares the concepts of community versus audience from a journalistic perspective. Audience scales. Audience is centralized for profit.
With two indoor/outdoor spaces, the venue is perfect for hosting breakout sessions and networkingevents. The venue can host up to 150 guests seated and 250 guests standing and lends itself to various types of events: product launches, conferences, company parties, networkingevents, and team-building events.
As she builds out her shows’ educational and networking opportunities, Tinsley Conway of Connect Meetings stays ahead of mainstream trends because her attendees want fresh ideas and activations they can use at their own events. One notable exception: Tinsley Conway, vice president of events for Connect Meetings.
The World Education Congress (WEC) is a gathering where both MPI members and non-members alike come to gain education, network and more. The event has grown to about 2500 attendees and each year MPI is working to raise the bar. EventDesign Collective. They strive to change the way we meet and it’s working!
Choosing what to do at an event especially larger scale events with hundreds of sessions, networkingevents, keynotes and more can feel very overwhelming. Having data-driven activity suggestions in your event app. For example, an event app might suggest an event marketer go to a content creation workshop. .
Embrace EventDesign to Satisfy All Stakeholders. In today’s experience economy, event professionals are in a similar situation. Now that being present has taken on many new dimensions with evolving virtual and hybrid technologies, attendees expect more immersive, participatory and authentic event experiences.
But one of the most interesting things is, it seems like people under the age of 40 are still interested in live events.” I would guess that folks want to build networks at events rather than make purchasing decisions. Understanding your audience is a big deal.” Arianna has an idea about why that might be the case. “I
What eventdesigners are learning is that exposing participants to micro-stimulants can ease the process of reaching their ultimate satisfaction during the event by winning their attention over and over again. To connect with the audience and make the activity even more inclusive, take part in exercises yourself.
It is a non-profit that organizes practitioner-based events and workshops and brings together companies to explore enterprise improvement methods, exchange best practices and network. She leads successful events with the help of the AttendeeHub app. For these reasons, eventdesign only grows more imaginative and experiential.
GO WEST is the largest gathering of event professionals in Western Canada. The event focuses on education, innovation, and networking. Getting everyone connected and building relationships is one of the events main goals. and Arlene Schilke of Timewise Event Management Inc.
Wasser-Agenda 21 , a forum and network organisation for Swiss water stakeholders, organised the first International Symposium on Bedload Management which took place at the Lindner Grand Hotel Beau-Rivage in Interlaken from 8 to 10 November 2021. I interviewed the event organiser, Dr. Carlos R. Target audience. Side programme.
Event creative is what makes the attendee experience immersive from start to finish. It includes everything from graphic design and video production to branding, scriptwriting, and consulting. In short, event creative is all about eventdesign ! It’s what sets your event apart. 3D Event Renderings.
At the same time they’re competing with their own wifi network, and that, I think, is going to delay that progress. And more importantly, the latency difference that the 5G network is going to offer people”, adds Jim. As long as that promise comes to pass” Storytelling & 2020 Event Tech Trends.
Whether your event has 50 or 5,000 attendees, we have three solid ways to engage your audience to ensure your guests have an unforgettable experience. According to a survey conducted by Hubspot and Constant Contact, 40% of non-profits, B2B, and B2C companies who responded noted using social media as a form of event marketing.
At its core, eventdesign is all about deliberately crafting every aspect of an event to achieve specific organizational objectives and create memorable event experiences. Successful eventdesign seamlessly integrates all of these elements to reflect the event’s purpose and create a truly unique experience.
One of the most effective ways to achieve this is through event branding. When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition.
Whether you’re a meeting design novice or seasoned pro, you will learn really important things from this book. Intentional EventDesign ( ebook or paperback ). Amidst the myriad books on creating and running events, Intentional EventDesign , by Tahira Endean and published in 2017, stands out.
So good, it should be shared with a wider audience. Tools and techniques for engaging the audience. For sure, I help drive the attendee experience and engagement and deliver on the networking value of the virtual event. At what audience size do you find that “all mics open” breaks down? Thom Singer.
The barriers to attending events, learning and networking have been lowered thanks to the virtual and hybrid event solutions available. With these new tools and knowledge base at their fingertips, association event planners can truly excel at delivering events in 2022 and beyond. Combatting screen fatigue.
Networking parties were another big in-person experience we were missing during the pandemic. Adjust Your EventDesign Tactics Towards Liminality. Liminality is an important event element that has a significant role in the way you design virtual events. Liminality at In-person Events. Nightclubs.
Through the rise of virtual events , planners have been able to extend their reach and scale their events to a wider audience. Adobe Summit enlisted the help of digital photo booth company Snapbar to let attendees capture branded selfies and share them on social media ahead of the event. . Digital event invitations.
Darren Mendola, vice president of global conferences and events at the Alzheimer’s Association, accepts his EventDesigner of the Year honor at the 2022 PCMA Visionary Awards. What lessons did you learn from your 2021 hybrid event that you’ve carried with you into planning events since? people,” Mendola said.
While the shifts are plentiful, there are five that stand out from the fold when it comes to modern eventdesign. Events became the professional development pipeline for that generation.” ” For these reasons, millennials value networking over almost any other aspect of events. labor force , at 35%.
Networking and those little breaks can’t be 15 minutes anymore because you have to create that time for people to find each other and to connect.” You can’t put people in a line and say that this is who you need to meet today. “You need to give people more time than you did before.
Client Objective: Craft an exclusive branded eventdesign centered around the launching a new marketing message. This eventdesign was meticulously designed for a masculine audience, offering them valuable networking opportunities alongside unforgettable live music performances.
Event planners will need to stay ahead of these changes to create memorable and impactful experiences. Moreover, these trends underscore the importance of sustainability and personalization, which are becoming increasingly critical to meeting the expectations of modern audiences.
Conversation pods are a great way to keep attendees from feeling overwhelmed at events. We must re-evaluate our pre-COVID event models and restructure them to meet audiences where they are today.” — Beth Surmont. How are you maximizing the educational opportunities for your audience? Networking is the No.
Don’t miss a beat, it’s Event Tech Podcast time! In The Beginning… As of today, Marteen has decades of experience with eventdesign. Multi-hub meetings also play a huge part in the quality of networking. You’re still going to be in national silos in a way for the networking.
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