Endless Events

SEPTEMBER 20, 2022

With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd. Read on to learn about the Event Marketing KPIs that should be an essential part of your event marketing strategy: .

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Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. REAL-TIME INSIGHTS INTO EVENT TRAFFIC.

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Eventtia

JANUARY 15, 2025

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.

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Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.

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Endless Events

FEBRUARY 28, 2023

Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers. 60% of business leaders and 80% of marketers believe that events are critical for success. People are aching for events. So let’s give your audience what they want. What makes your event unique?

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Endless Events

MARCH 24, 2022

Thanks to an absolute boom of event technology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event.

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Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. Why asynchronous events?

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Endless Events

MAY 20, 2022

While they are typically more expensive than in-person events, there are also many ways event planners can save money with a hybrid event and see a higher event ROI. When it comes to hybrid event budgets, let the audience and event goals be your guide. Hybrid Event Budgets: How Much?

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Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

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Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success.

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Endless Events

JULY 5, 2022

Here’s what you’ll find: Will’s journey from starting a DJ company as a high school student to being a CEO of one of the most influential event management companies, a candid conversation about audience engagement as one of the event profs’ biggest pain points: are smartphones the enemies or friends of engagement?

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Endless Events

NOVEMBER 15, 2022

It’s also a sign of a returned confidence in event planning. Of course, our event marketing budgets will need to be higher in 2023 than in 2021 or 2020. After all, most events were virtual and demanded lower budgets. In an era of virtual and hybrid events, outstanding production has often been the event’s saving grace.

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Endless Events

SEPTEMBER 16, 2020

Thanks to this knack for adaptability, a surge in virtual events completely shifted the paradigm, and audiences were introduced to brand new ways to connect and experience the world. Simultaneously, planners learned how to harness the power of technology to continuously deliver exciting events. Not Hiring An Emcee.

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Smart Meetings

APRIL 15, 2022

The emphasis was on real-world solutions through Cvent’s Attendee Hub that enables digital engagement before, during and after the in-person live event and integrates the content for virtual and post-event audiences. Read More : Hybrid Events: What Cvent Says You Need to Know. David Quattrone. capabilities. Brian Ludwig.

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Endless Events

MARCH 15, 2019

Event tech trends are evolving faster than ever before. We are seeing giant leaps forward in technology. These giant leaps forward impact and shape the way we execute and plan events. The event tech trends we are listing today are being used everywhere at events and behind the scenes in planning. Hybrid Events.

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Smart Meetings

JANUARY 4, 2024

While virtual event platforms help enhance meeting and event experiences, expand audiences and provide more options for participating, marketing power in the form of pre-event omnichannel marketing strategies and post-event actions is critical for maximizing the success of these events.

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Smart Meetings

APRIL 27, 2021

In Smart Meetings ’ webinar, “ Hybrid How-To: A Step-by-Step Guide to Hosting a Successful Hybrid Event ,” Alyssa Peltier, senior event marketing manager for Cvent , shared strategies to get us there with fewer hiccups. That’s really what you’re aiming for with the virtual audience.” Peltier says. The Numbers.

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Endless Events

APRIL 10, 2020

So before meeting with a virtual event production company, start by asking yourself the general questions you would ask normally for any event: If everything was possible, what would the virtual experience look like? Virtual events offer a lot of brand new possibilities. What kind of marketing do you want to surround your event?

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Endless Events

JUNE 8, 2018

Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. Secure Your Sponsors through Marketing. Click To Tweet.

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Endless Events

FEBRUARY 11, 2022

Event gamification has revolutionized the way we plan events and measure their success. It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! How To Gamify Events?

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Endless Events

JANUARY 14, 2022

In one of our recent blog posts, we explained why event technology should be the building block of your event strategy. We’re talking about 365 community engagement: one of the most exciting event trends of 2022! If you’re curious to see how Endless Events does it, check out our community !

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Endless Events

SEPTEMBER 14, 2018

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. What matters is that your event software does what your goals require it to do.

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Smart Meetings

JUNE 15, 2024

At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.

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Endless Events

JUNE 10, 2022

It’s rare to get everyone on your team on the same site, so don’t waste it and start your pre-event planning right after. Survey Your Audience To Get Post-Event Feedback. Getting feedback is probably the most important thing you need to do during your follow-up meeting after events. Check Your Event ROI.

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Endless Events

JULY 25, 2018

Planners want someone that enjoys their brand, loves to incorporate technology, is full of charisma, and knows how to work an audience. To really engage the audience you’ll need to find someone that appeals to them and can provide a unique feel to your event. Being “spoon-fed” what to do is a thing of the past.

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Endless Events

FEBRUARY 14, 2023

With hybrid events, attendees can choose between attending in-person or online. You can host the event in a smaller (and cheaper) space, which is a bonus. You just need to hook up sound and audio to your event technology platform and share your content virtually. In 2023, more brands are investing in communities.

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Endless Events

FEBRUARY 16, 2018

Despite the trends in the industry, many event professionals still focus on keeping audiences entertained in order to keep them on track. While the idea isn’t too far-fetched, that’s the wrong approach if you want to make your event meaningful. Your Guide to Choosing the Best Event Management System.

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Smart Meetings

APRIL 14, 2022

Events should move from 3 days to 365 days, and from a week activation into a year-long activation with technology being a part of that solution,” said Giberti. Plus visitors and speakers want a different way to engage with the event.”. Read More : Survey: Many Event Marketers Say Orgs Not Effective at Virtual Events.

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Endless Events

MARCH 23, 2018

Is email marketing still important in the age of social media? There are norms for subject lines, audience segmentation, catchphrases, and more that you need to be aware of. Digital Marketing Strategies That Work. Many event marketing strategies the industry uses today hark back from a time when digital wasn’t the norm.

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Smart Meetings

MAY 26, 2023

New ideas and technologies set to shake things up in 2024 Our industry declared the pandemic was a long-awaited opportunity to reimage events and brand experiences. Demand for Something New Humans are experiencing technological innovation at warp speed. Clients are looking for visionary events beyond the most expected ones.

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Smart Meetings

AUGUST 30, 2024

The marketplace has seen a significant shift towards hiring senior roles that require specific vertical experience and technological expertise. This includes roles like event technology specialists, event registration specialists, meeting and event planners, event marketing roles, and marketing specialists.

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Traveler's Q

NOVEMBER 2, 2023

Events have evolved significantly over the years, and technology has been at the forefront. Event technology has become an essential aspect of planning and executing successful events. However, mastering the art of event technology is critical to planning and hosting a successful event.

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Smart Meetings

FEBRUARY 20, 2019

However, there are two big contributors that led to this shift: a changing workforce and technological advances. More : How to Run a Successful Email Event Marketing Campaign. And with this new technology comes an easier learning curve.

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Bizzaboo

OCTOBER 11, 2023

Welcome to the 2024 event technology guide! Not sure you need event technology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Think again!

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Endless Events

JUNE 22, 2018

This guide lists two of the most common marketing tools and how to work with event marketing software. They dabble not only in bleeding edge technology but also in a very diverse set of interests. Due to this, keeping your techie meetings simply all about technology would be a waste.

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Endless Events

FEBRUARY 22, 2019

Will this improve the quality of the event you’re organizing? That’s because technology is merely the tool for gamification, it isn’t the strategy or the solution. It would be like a presenter throwing a CatchBox mic into the audience, without telling them why or how to use it. Final thoughts on event gamification.

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Endless Events

JANUARY 19, 2018

We all want our audiences to feel special when they come to our events. It merged technology with new ways to connect the performers to the audience. Partnership event marketing or co-marketing of events is also an idea that’s getting more popular. Are you willing to go ultra high-tech?

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