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The Event Brew squad is tackling a complex topic today; a topic most event planners have contemplated in the last two years. It’s time to talk about audience engagement on eventplatforms! Event professionals are divided when it comes to implementing eventtechnology to boost audience engagement.
Eventtechnology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of eventtechnology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
Rather than having a regular conversation about eventtechnology, Will and Brandt are sharing the contents of a session they led at the FICP Annual Conference in Phoenix, Arizona back in November 2021. They go over several favorite event tech tools, future predictions, and general event planning tips.
Event app platforms have been all the rage for quite some time now in the world of event tech, so it’s only natural that investments in eventplatforms come next. Hopin , the 2019 London-based start-up, is considered a unicorn among event apps. Investments in eventplatforms are a double-edge sword.
Today’s episode of the Event Tech Podcast was inspired by a recent Event Leadership Institute summit where Brandt and Will did a fast rundown on ten eventtechnology trends. Most of the trends have gotten their own standalone Event Tech Podcast episode already. No one wants to download another event app.”
One of the hottest topics in the events industry nowadays is hybrid and virtual audience engagement. But as the Event Tech Podcast highlights today, you can’t really talk about audience engagement without including audience response systems in the conversations. Audience Response Systems Are Not New.
As listeners of the Event Tech Podcast already know, choosing the right eventplatform is one of the most important decisions event planners can make for their long-term event strategy. Last week, the Endless Events team published the list of the 22 best eventplatforms to use in 2022.
This week, Brandt and Endless Events’ Kyle Kocinski do a case study on Remo , one of the top 22 eventplatforms to use in 2022. The competition among eventplatforms is stiff these days, so event planners must understand what makes a certain platform stand out from the rest. What is Remo?
Eventplatforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Event ROI Stems From Goals & KPIs.
2022 is going to be our best year yet; we’ve embraced exciting new eventtechnology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. Which virtual eventplatform features to look for?
What better way to learn more about the exciting world of eventtechnology than listening to an awesome product spotlight episode of the Event Tech Podcast? Today, Will and Brandt bring two guests in to hear an unbiased review of Accelevents , an all-in-one hybrid, and virtual event management platform.
Today on the Event Tech Podcast we are talking all about how to choose eventtechnology and why cost should not be the sole deciding factor. Cost is always a factor when planning events but if it shouldn’t be the deciding factor when choosing event tech then what should be? Plan Your EventTechnology Early.
Pricing transparency in eventtechnology companies is lacking, to say the least. Many eventplatforms offer no pricing structures at all while others only give ballpark estimates. But as Will and Brandt point out in this episode, transparency is not easy to achieve in the world of SaaS and eventtechnology.
If planners choose to evolve their event strategies the old way, they often struggle to allocate their budgets to cover all the new ground that’s been established since the virtual revolution. Roughly speaking, planners divide their entire budget into several distinct ‘areas’ of the event.
A long-anticipated reckoning after the boom of investment in virtual meeting platforms during Covid and an aggressive return to in-person events has sent many streaming platform companies scrambling to position themselves in the best light for a possible looming merger and acquisition season. But it isn’t one or the other.”.
Thanks to an absolute boom of eventtechnology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event.
But that approach is hardly doable for corporate events, conferences, conventions, and other large-scale events. Today, there are so many simpler, faster, and more precise ways to track attendees: QR codes, RFID technology, Eventplatforms and event apps, Event registration software, Other attendee tracking software solutions.
When we talk about the most popular eventplatform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. But what good are any of those if event planners are not taught how to use them or if they stop working mid-event?
But 40% of events are expected to be virtual this year, and recreating the excitement of an in-person experience in an online setting can be a challenge. That’s where virtual eventplatforms come into play. For virtual events, the eventplatform is the venue. Benefits of Using Virtual EventPlatforms.
Event gamification has revolutionized the way we plan events and measure their success. It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of eventplatforms ! How To Gamify Events?
The Event Tech Podcast is often so excited about all the innovation, new eventplatforms, and other event tech solutions on the market that we forget to talk about the digital divide in the events industry. Let’s face it: most eventtechnology needs a strong internet connection to run smoothly.
What makes a hybrid event synchronous is that both hybrid audiences experience the same event, at the same time. But this is no easy feat; research shows that 46% of event organizers say that speakers struggle to simultaneously engage a virtual and in-person audience. Why asynchronous events?
Hubilo is the leading global virtual and hybrid eventtechnology company. He and Karmen will talk about how Hubilo got started, what challenges they faced along the way, and what are the dos and don’ts of the events industry, as learned in 2021. ” The Value Of Virtual Events. Let’s jump right in!
Now that the celebratory dust has settled, it’s a great time to check out 2022 event trends. Can we solve the audience engagement challenge once and for all? What’s the best way to plan hybrid events? What technology solutions should we pay attention to? 2022 Event Trends Guide: What You’ll Find.
While they are typically more expensive than in-person events, there are also many ways event planners can save money with a hybrid event and see a higher event ROI. When it comes to hybrid event budgets, let the audience and event goals be your guide. EventPlatform & Other EventTechnology.
In one of our recent blog posts, we explained why eventtechnology should be the building block of your event strategy. We’re talking about 365 community engagement: one of the most exciting event trends of 2022! No wonder it is one of the biggest event trends to keep an eye on in 2022!
In this past year, the events industry has been through quite a shakeup. New trends emerged: we embraced hybrid events , put safety first, and saw an incredible surge in event app platforms. Young professionals as well as seasoned event profs are migrating towards technology companies! .
Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers. 60% of business leaders and 80% of marketers believe that events are critical for success. People are aching for events. So let’s give your audience what they want. What makes your event unique?
Most have multiple impairments, and that includes the audience and the speakers. And because the event was at Rogers Centre Ottawa (formerly Shaw Centre) in Canada’s Capital, all content had to be delivered in French and English. Look at everything from the attendee perspective, reviewing your platforms and your registration site.
Virtual and hybrid events were nowhere near as common. While every big event already had its own event app, event app design was something only a few businesses dealt with. Eventtechnology is no longer just one aspect of an event. It’s the very heart of hybrid and virtual events!
Is it when your attendee walks through the doors of your venue or logs on to your virtual eventplatform? Or is it much earlier, at event registration? Since event registration is the first point of contact for your attendees, we think it’s important to make the best of it! All The Exciting EventTechnology!
The Event Tech Podcast hosts believe that eventtechnology is an amazing foundation for events. Numerous data insights, continuous audience engagement, and endless sponsorship opportunities – what’s not to love? Helena elaborates on how she ended up in the eventtechnology space.
Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for EventTechnologyPlatforms. Gartner defines eventtechnologyplatforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. Truly great customer service.”
Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. Hubspot’s INBOUND is an excellent example of event marketing. Eventplatforms and other online platforms are a great way to connect with your community at any place, any time.
With hybrid events, attendees can choose between attending in-person or online. You can host the event in a smaller (and cheaper) space, which is a bonus. You just need to hook up sound and audio to your eventtechnologyplatform and share your content virtually. Just don’t use platforms like Facebook Groups.
Eventtechnology wasn’t even a thing back then. And as we floated through the years, we saw a lot of returns on our early adoption of technology, particularly as it aligned with the community. We were trying to cultivate this multimedia event turned into interactive. What are your goals and who is your audience?
There are many ways to send out event notifications: via email, SMS, private messaging apps, and eventplatforms. And as we embrace eventtechnology as the base of our events , they’re becoming increasingly more important. “SMS is an old technology that is coming back.
They claim that event planners should take note. After all, the world-famous exercise equipment company has managed to grow a strong community through its content delivery, social media presence, and audience engagement. Brandt admits that he never thought of Peloton content as a hybrid event case study. High Production Value.
In the context of today’s corporate, nonprofit and for-profit world, events allow participants to turn slogans, products or ideas into tangible experiences. Brands use events to showcase their achievements, personalities and missions while delivering their message to a captive audience. The Changing EventTechnology Landscape.
Welcome to the golden age of eventtechnology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. While these platforms were good, they were limited. The result was that it was difficult to find event management software that fits like a glove. What types of events am I running?
They’re event partners who have their own interests and goals tied to the event. Event planners must find a good match in a sponsor and make sure they have a positive experience before, during, and after the event. Who are they and which brands would they like to see as your event sponsors?
After two years of testing streaming platforms, meeting professionals are asking for more comprehensive solutions and a number of eventtechnology companies have risen to the challenge. How it impacts you: The more turnkey streaming engagement platforms are, the easier it will be to distribute content more widely.
And with the right technology , the networking and interaction in online events can mimic the natural mixing and mingling of in-person gatherings.”. Meeting and event planners recognize these benefits, and are taking advantage of significant advances in virtual eventtechnology over the past 18 months.
“You have to know what you’re trying to accomplish before you even try and think about doing the technology,” urged Brandt Krueger, technical producer, owner of EventTechnology Consulting and Smart Meetings’ event tech correspondent, during the Smart Chat Live! webinar, “Top Event Tech Tips From a Year of Change.”.
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