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The Event Brew squad is tackling a complex topic today; a topic most event planners have contemplated in the last two years. It’s time to talk about audience engagement on event platforms! Event professionals are divided when it comes to implementing event technology to boost audience engagement.
Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. At Endless Events, we believe that event platforms and technology should be the basis of a modern event strategy. 10 Benefits Of Event Platforms.
Heres why and how print can play a key role in your next multi-platform marketing strategy. Why Print Still Matters in Advertising Despite the dominance of digital platforms, print advertising offers tangible benefits that digital ads simply cant match.
But perhaps none other brings as many questions as the infamous choice of platform. And as virtual events kept evolving, planners were bombarded with dozens of features and opportunities from platforms swearing they were the next big thing. One of the worst things you can do is rush into your choice of platform.
So much so that many event platforms are now in fact calling themselves community platforms too! Perhaps one of the biggest perks this paradigm shift brings along is continuous audience engagement – one of the most talked-about pain points for event planners. Audience Engagement Stretches Beyond Singular Events.
This week, Brandt and Endless Events’ Kyle Kocinski do a case study on Remo , one of the top 22 event platforms to use in 2022. The competition among event platforms is stiff these days, so event planners must understand what makes a certain platform stand out from the rest. Remo must be something right!
When event planners measure how many attendees have attended their events before, they are getting insights into attendee loyalty. If you want to increase attendee retention, you need to figure out what makes your audience come back. Check social media platforms to see what your attendees like most about your event.
The most common mistake we’ve noticed is that many event planners still plan their virtual or hybrid events based on an in-person-only format. In a world of lockdowns and social distancing, virtual platforms took over the function of event venues (and then some). Which virtual event platform features to look for?
It’s high time we talk about virtual audience engagement. From the choice of platform to the intricacies of re-enacting the in-person experience, planners have their plates full. And perhaps the biggest concern of all lies in the fact that engaging virtual audiences is hard. Nurture Your Audience.
Our resident hosts, Will and Brandt, welcome a guest to talk about virtual and hybrid event platforms. In one of the most resourceful conversations in the history of this podcast, Kyle talks about how event platforms have adapted since last year and where are they going next. Virtual & Hybrid Event Platforms: All About Automation.
With countries shutting down and social distancing measures put in place, virtual experiences are the only choice planners have to stay afloat. However, there are still quite a few misconceptions flying around regarding the differences between a virtual event platform and a virtual event production company. To share their stories.
As listeners of the Event Tech Podcast already know, choosing the right event platform is one of the most important decisions event planners can make for their long-term event strategy. Last week, the Endless Events team published the list of the 22 best event platforms to use in 2022. How did they go about creating this report?
Event platforms took the events industry by the storm. He says: down with third-party event platforms! He says: down with third-party event platforms! He’s all about building meaningful relationships and event planners staying in full control of their events. Third-Party Event Platforms Rule The Industry.
Let’s figure out how to measure your event audience engagement. . To measure event audience engagement, track these 14 KPIs for your next event. . Look for sessions with high attendance and low drop-off rates to better understand event audience engagement. . The only problem is that there are so many KPIs to analyze.
One of the hottest topics in the events industry nowadays is hybrid and virtual audience engagement. But as the Event Tech Podcast highlights today, you can’t really talk about audience engagement without including audience response systems in the conversations. Audience Response Systems Are Not New.
Event platforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Not only is event planning somewhat of an art form, it can now also be a science!
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events.
an interactive video streaming and marketing platform. Deboards company allows planners to create virtual event spaces as well as customized experiences. Read More : Winning at Maximizing Virtual Audience Engagement: 10 Fun Ideas from Dahlia El Gazzar Virtual travel also offers flexibility.
How to improve audience engagement? Try these six audience engagement techniques at your next event. It takes ages for the microphone to be passed from audience member to audience member while everyone waits in awkward silence for the next question. Engaged audience members participate more, learn more, and are happier.
?? The Best of the Best: Event Tech: Virtual Event Platform Features: What To Look For? Features you need to watch out for when choosing a virtual event platform (10-min read). Our Endless Events Einsteins have done continuous research on the best event platforms since the beginning of the pandemic. Future Of Events Survey.
How can planners help presenters compete with the ubiquity of handheld devices? One presenter at a recent conference made the mistake of scolding her audience to turn phones off and put them under their seats. She was met with groans; about a third of the audience left, and the rest ignored her command.
Once you understand how your audience behaves on different platforms, you can focus on being consistent and captivating where it matters. Across the more than 70 sessions, audience participation was encouraged.
But while you use those services a lot, do you really know how to engage your audience on social media? If you’re the type who wants to watch instead of reading below, jump into our free audience engagement webinar ! Further, incentivize the games with prizes and you’ll have your audience buzzing with excitement!
Cut the Quality and You’ll Cut Your audience. You need to invest in a platform that supports high-quality broadcast video, and you need skilled professionals who can design compelling content to keep your audience engaged. A distracted audience is a lost audience. But we’re not so forgiving anymore.
Thanks to an absolute boom of event technology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. First, planners define their event goals – what they want to achieve with this event – and break them down into measurable event KPIs. Happy planning!
And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. As such, they’re the dominant audience at corporate events and conferences. Planners can even plan on going completely paperless. Event Technology Provides Analytics & Data.
It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Most event platforms on the market offer both in-person as well as virtual event gamification solutions. Why Event Gamification?
Designing accessible events topped almost all meetings industry event agendas in 2024, but few planners understand what is required to make everyone feel welcome even as equal access moves from the desired to the required column in their job descriptions. Most have multiple impairments, and that includes the audience and the speakers.
When we talk about the most popular event platform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. But what good are any of those if event planners are not taught how to use them or if they stop working mid-event? The success of their event depends on it!
Unfortunately, event planner networking often falls to the bottom of event planners’ priorities. When it comes to event planner networking ideas, it can be difficult to find new and exciting ways to effectively bring the right people together. Technology is starting to play a big role in event planner networking.
Arguably one of the biggest pain points for planners, driving engagement isn’t quite as hard as one might think. Back before virtual events were the norm, planners already dabbled in event apps. Because audiences are participating from home, it’s easy to get sidetracked by the dog or the mailman. Gamification Wins.
While they are typically more expensive than in-person events, there are also many ways event planners can save money with a hybrid event and see a higher event ROI. When it comes to hybrid event budgets, let the audience and event goals be your guide. Is the majority of your audience in-person or virtual? F&B / Catering.
Today, there are so many simpler, faster, and more precise ways to track attendees: QR codes, RFID technology, Event platforms and event apps, Event registration software, Other attendee tracking software solutions. That’s why it’s important for event planners to understand what drives them and why. MEASURING AUDIENCE ENGAGEMENT.
If planners choose to evolve their event strategies the old way, they often struggle to allocate their budgets to cover all the new ground that’s been established since the virtual revolution. Roughly speaking, planners divide their entire budget into several distinct ‘areas’ of the event. Nothing more, nothing less!
Since the pandemic, many planners have started playing with using pre-recorded sessions rather than live and offering event content on-demand. What makes a hybrid event synchronous is that both hybrid audiences experience the same event, at the same time. Event Planners Have Less On Their Plate. Why asynchronous events?
How the gig economy is impacting the events industry In honor of Labor Day, Smart Meetings chatted with Tracy Judge, founder and CEO of Soundings , to get the latest scoop on the trends currently emerging within the freelance meeting planner gig economy. SM What types of freelance meeting planner roles are most in demand?
Even though virtual events are set to become the new normal, not many planners have experience with this paradigm. Because planners and companies aren’t sure which way is North right now, it’s easy to disregard the things that could make or break the virtual experience for everyone involved. 1 PowerPoint Heavy Content.
Some of the tools that can help with ROI tracking are CRM systems, attribution models, and analytics platforms. Consider implementing: Customer Relationship Management (CRM) Systems: Modern CRM platforms like Salesforce or HubSpot allow you to track the entire customer journey, from initial inquiry to final booking and post-event feedback.
. “The ones that got in front of it started making connections to platforms handling it for their clients. Unfortunately, that left 50% of planners to do it on their own because their production companies weren’t doing it. They had to find their own platforms, which they knew nothing about. What platform can I use?’
They claim that event planners should take note. After all, the world-famous exercise equipment company has managed to grow a strong community through its content delivery, social media presence, and audience engagement. The two audiences do not have the same experience, but they have an equal footing. High Production Value.
Can we solve the audience engagement challenge once and for all? These topics present some of the biggest pain points for event planners. Both a novice planner as well as a seasoned veteran will undoubtedly find some value in this e-book. In 2021, we saw huge investments in event platforms as well as many notable acquisitions.
It’s a great episode to catch up with everything Will and Brandt have been talking about in the past year and to see just how engaging this dynamic duo sounds in front of a live audience. Brandt and Will give the audience a one-hour rundown of event technology trends of 2022. “Think of the platform as your digital venue.
However, event planners still struggle to secure long-lasting relationships with event sponsors. Finding, pitching, and keeping event sponsors is not a gamble – it’s a process that event planners need to carefully prepare for. Choose brands that share their core values with your audience. Think about your attendees.
But as the world moves towards more inclusivity each day that passes, planners must ensure that the experiences they craft reach as many people as possible. Different platforms will have different methods of access, and these can vary widely. Most, if not all, virtual event platforms have the option to dial in by phone.
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