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Or is it much earlier, at event registration? Since event registration is the first point of contact for your attendees, we think it’s important to make the best of it! In this blog post, we explore how to set up event registration and mention exciting features that will take your event to the next level.
When event planners measure how many attendees have attended their events before, they are getting insights into attendee loyalty. Registration analytics will show how many guests are returning, while session, engagement, and content analytics offer insights into attendee behavior. The answer is to lean on analytics.
Let’s figure out how to measure your event audience engagement. . To measure event audience engagement, track these 14 KPIs for your next event. . Look for sessions with high attendance and low drop-off rates to better understand event audience engagement. . The only problem is that there are so many KPIs to analyze.
Designing accessible events topped almost all meetings industry event agendas in 2024, but few planners understand what is required to make everyone feel welcome even as equal access moves from the desired to the required column in their job descriptions. Let’s learn more. It’s more than just the physical of what they have available.
Ask attendee as part of registration what wellness means to them and what they would like to participate in. Read More : Wellness at Work: How Meeting Planners Can Enhance Productivity, Engagement and Retention Nichols suggested what he calls the GLADS approach. That does not mean that every event needs a 6 a.m. His advice?
One of the hottest topics in the events industry nowadays is hybrid and virtual audience engagement. But as the Event Tech Podcast highlights today, you can’t really talk about audience engagement without including audience response systems in the conversations. Audience Response Systems Are Not New.
Increasing audience engagement can be a challenge even for the best #eventprofs. In order to increase audience engagement, you need to first capture their attention. Next, make registration and check-in a breeze. Your Guide to Event Registrations. This guide gives you the lowdown on event registration.
“Know thy audience!” When it comes to engagement success, “You need to start by diving into what your audience really likes, then dig a bit deeper to uncover what life is like around them,” says Dahlia. Now, more than ever, a feel-good moment is going to resonate, no matter the age of your audience” shares Dahlia.
Inspired by Burning Man’s “Net Positive” approach, planners are designing events that don’t just minimize waste but actively leave a positive impact. In the same way, AI and supportive administrative teams work behind the scenes, handling the details so planners can focus on the heart of the experience.
But while you use those services a lot, do you really know how to engage your audience on social media? If you’re the type who wants to watch instead of reading below, jump into our free audience engagement webinar ! Further, incentivize the games with prizes and you’ll have your audience buzzing with excitement!
Cut the Quality and You’ll Cut Your audience. You need to invest in a platform that supports high-quality broadcast video, and you need skilled professionals who can design compelling content to keep your audience engaged. Food is another way to keep the audience in front of your presentation, instead of getting up to go to the fridge.
How the gig economy is impacting the events industry In honor of Labor Day, Smart Meetings chatted with Tracy Judge, founder and CEO of Soundings , to get the latest scoop on the trends currently emerging within the freelance meeting planner gig economy. SM What types of freelance meeting planner roles are most in demand?
Why This Revision Matters NAICS codes are critical for federal purposes, including tax filings, business registrations, and access to resources, including emergency federal funding during national or global crises. These verticals include nearly 200 unique roles, from event planners and production crews to performers and rental vendors.
Today, there are so many simpler, faster, and more precise ways to track attendees: QR codes, RFID technology, Event platforms and event apps, Event registration software, Other attendee tracking software solutions. That’s why it’s important for event planners to understand what drives them and why. SEAMLESS REGISTRATION PROCESS.
Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. Zoom , in its limited form, is still a choice for many virtual event planners because it’s budget-friendly and easy to use. Registration & ticketing.
Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. What is early bird registration?
Thanks to an absolute boom of event technology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. First, planners define their event goals – what they want to achieve with this event – and break them down into measurable event KPIs. Happy planning!
Unfortunately, event planner networking often falls to the bottom of event planners’ priorities. When it comes to event planner networking ideas, it can be difficult to find new and exciting ways to effectively bring the right people together. Technology is starting to play a big role in event planner networking.
The most common mistake we’ve noticed is that many event planners still plan their virtual or hybrid events based on an in-person-only format. We saw an incredible surge in event platforms , leaving many event planners confused. But here’s the situation: the events industry is not going back to how things used to be.
And as virtual events kept evolving, planners were bombarded with dozens of features and opportunities from platforms swearing they were the next big thing. This will always depend on how tech-savvy your audience is. However, the world of virtual events is as new to attendees as it is to planners. Registration & Ticketing.
And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. As such, they’re the dominant audience at corporate events and conferences. Planners can even plan on going completely paperless. Event Technology Provides Analytics & Data.
If planners choose to evolve their event strategies the old way, they often struggle to allocate their budgets to cover all the new ground that’s been established since the virtual revolution. Among the most popular in the events industry are corporate budgets, attendee registration fees, partner sponsorships, and/or donations.
Creating a safe, friendly and memorable event Forging a safe and engaging space can be a tall order for some meeting planners, but there is a road map to creating an inspiring event that will continuously drive engagement for your current and future events. It is always important to remember one size does not fit all. No answers are wrong.
Thousands of event professionals and leading third-party planners already rely on Reposite for their vendor sourcing needs and now they will be part of Cvent’s supplier discovery and coordination engine that sources more than $16 billion in 2023.
They go over the recent changes in the events industry, ROI metrics, diversity and inclusivity, sustainability, and her favorite resources for event planners. “Event planners are realizing that they need to evolve to be event marketers. One of the biggest things that you should adjust is registration and conversion rates.
While they are typically more expensive than in-person events, there are also many ways event planners can save money with a hybrid event and see a higher event ROI. When it comes to hybrid event budgets, let the audience and event goals be your guide. Is the majority of your audience in-person or virtual? F&B / Catering.
In the past two years, we’ve covered nearly every aspect of planning virtual events and keeping virtual audiences entertained from the safety of their homes. Our Chief Einstein, Will Curran, recently gave event planners some really sound advice at his talk at Untethered 2021. Safe Event Layouts In 2021.
No wonder registrations soared off the charts. Know your audience. Conduct surveys, analyze behavioral data from past events, talk to registrants and read comments they post in chat. Make sure it stays true to audience needs. What if registrants are divided? This is the question planners ask me the most.
This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. Whether event planners intentionally design them or not, attendees will have had an experience at an event. In a sense, all events are experiential.
Planners were inundated with information about masks, sanitizers, and social distancing. While it’s important to emphasize that no event is risk-free, event planners can implement many safety processes that ensure the safety of their attendees, exhibitors, and staff. Contactless registration & payment.
Event platforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Not only is event planning somewhat of an art form, it can now also be a science!
Audience engagement plays a significant role in the success of any event. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event.
But while it’s easier for planners to have control over their own connection and train the speakers in the same sense, it’s not quite as easy on the attendee side. How can you be sure the audience will have the necessary speed and quality of WiFi? So, how can you solve this? Communicate! Cybersecurity Concerns.
Now that virtual events are fairly normalized, it’s never been easier to access a global audience. After the pandemic hit us, event planners had no choice but to make an unprecedented pivot to virtual events. It’s not just the attendee who saves some money, it’s also the event planner. Yes, you read that right.
Using AR Can Improve the Speaker-Audience Relationship. AR for events can also significantly change how presenters and event planners communicate with attendees. . How do you truly connect with virtual and in-person audiences ?” AR could remove those challenges while enhancing audience participation. asks Will. “AR
Often, event planners turn to metrics and attendee engagement as a measure of an event’s success. The idea of non-transferable invitations to targeted audiences was feature #1. That’s where Event Farm deviated from being a registration company to being an experience and engagement company. And then where are you now?”. “We
So planners everywhere are wondering – how can I combat webinar fatigue? In this particular case, we’re not talking about engagement between attendees, but rather the complex relationship between the talking heads and the audience. Well, we are currently at the driver’s seat to make a change.
It’s a topic that he’s talked about in the past, from dissecting AV proposals at the AV Audit to giving useful AV audit tips to planners at Whiteboard Wednesdays. “When producing hybrid events , we want to treat the in-person and virtual audiences differently. “Before the pandemic, you just had registration.
As soon as attendees get access into the platform, they’re able to see what sessions would be most interesting to them based on how they signed up in the registration process. According to Will, event planners’ biggest nightmare is that platforms aren’t exempt from Murphy’s law. ” Personalization Is Key!
Event trends 2022 are here and let us tell you, it’s an exciting year for event planners who dare to dream big. Others, however, might seem a little bit too daunting for a novice planner, but they’re just what innovative and tech-savvy planners are looking for. Most trends in our guide are beginner-friendly.
Yet the biggest events in the world didn’t use it for the registration. A lot of times when we’re sitting here thinking that the events industry is getting a lot of attention, it never trickles down to production companies or planners.” They were still just a registration platform or an engagement app.
After an almost two-year hiatus, planners and event organizers who have moved ahead with physical-only events have been disappointed with attendance. Either way, meeting planners need to organize with both online and physical attendees in mind. Meeting planners will be able to track which PDFs were downloaded and how many times.
As an event planner, you host events to get results. If you’re planning the biggest shindig of the year, you’re busy worrying about registrations, sponsors, and catering. Registrations. Registrations are a simple way to measure event ROI. If you see an uptick in registrations, that’s a form of ROI. .
Most planners are now scrambling to figure out how to replicate the in-person experience in a virtual environment. What existing event technologies do you already have for registration and/or networking? Do you already have registration or networking tools? Do you think it’s important to provide this feature to your audience?
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