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Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events.
Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
Event sponsors are often crucial contributors to event budgets and therefore highly affect the overall attendee experience and the overall success of the event. However, event planners still struggle to secure long-lasting relationships with event sponsors. Event sponsors are not just a source of financial aid.
Today’s episode of the Event Tech Podcast was inspired by a recent Event Leadership Institute summit where Brandt and Will did a fast rundown on ten event technology trends. What are they, what’s their use in the events industry, and are they the next big event technology trend? Tune in and find out. NFTs: Hype.
Rather than having a regular conversation about event technology, Will and Brandt are sharing the contents of a session they led at the FICP Annual Conference in Phoenix, Arizona back in November 2021. Introducing Event Technology Trends 2022. Brandt and Will give the audience a one-hour rundown of event technology trends of 2022.
You need to get sponsors to foot part of the bill for the event. It provides the perfect peer support and networking environment, while also allowing flexibility due to its ability to scale to whatever audience or purpose. Secure Your Sponsors through Marketing. After all, what event doesn’t need extra funds?
Technological considerations play an important role in creating RFPs. Your technology can make or break your event. Make sure you fully understand the client expectations so your technology can support these expectations effectively. Do you need to account for company or sponsor logos? What data do you need post-event?
One presenter at a recent conference made the mistake of scolding her audience to turn phones off and put them under their seats. She was met with groans; about a third of the audience left, and the rest ignored her command. Rather than being a distraction, mobile devices can be the surprising key to increasing audience engagement.
Immersive experiences are easy production hacks In an age where we’re competing with nearly-addictive , user-generated social media content and experiences like Oppenheimer in IMAX 70mm, many of us are kept up at night wondering how we’re going to earn the audience’s attendance, and keep their attention, at our next event. It all matters.
Thanks to an absolute boom of event technology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. Website traffic by promo codes: see which sponsors or promo codes drove the most traffic to your event website. Sponsor revenue. Sponsor logos clicked.
Keeping your audience engaged will be one of the hardest tasks associated with putting together a successful virtual event. Your content will be pivotal in assuring you hook the attention of the audience. Failing to take into consideration the technical aptitude of your audience is up there with the most common virtual event mistakes.
So, how can marketers create impactful hybrid events that resonate with physical and virtual attendees while delivering ROI for hosts, sponsors and exhibitors? The answer is to understand both your in-person and virtual audiences while creating powerful experiences for both. Integrating Emerging Technology.
Today, there are so many simpler, faster, and more precise ways to track attendees: QR codes, RFID technology, Event platforms and event apps, Event registration software, Other attendee tracking software solutions. Modern solutions such as QR codes , RFID technology , or event apps make for a pleasant experience.
So let’s give your audience what they want. That’s why it’s usually better to opt for an event marketing technology platform to do your promotions, community, and events in one place. What made your audience fall in love with your brand? Why does your audience want to attend this event? People are aching for events.
Thanks to this knack for adaptability, a surge in virtual events completely shifted the paradigm, and audiences were introduced to brand new ways to connect and experience the world. Simultaneously, planners learned how to harness the power of technology to continuously deliver exciting events. Both audiences will thank you!
Here at Endless, we frequently produce virtual events managing all of our clients’ technology (from cameras to software, when I say ALL). And what will you do to keep your sponsors happy? Consider Your Sponsors and Exhibitors . Virtual Sponsors. We understand your concerns. What will networking look like?
Content can certainly be consumed at the same time, but the experience for each of those audience sets is going to need to be optimized for both,” Peltier says. That’s really what you’re aiming for with the virtual audience.” See also: 4 Shortcuts to Keep Your Audience from Zoning Out. Peltier says. The Numbers.
It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. For example, your audience can complete challenges , receive points for each completed challenge, and see where they are on a leaderboard. No wonder it has become one of the most popular benefits of event platforms !
For many years, it involved brands shelling out dollars for exposure at conventions that catered to their target audiences. Now, with data and technology bringing advertisers closer to their audiences, brands expect to see clear and conclusive evidence that sponsorships yield sufficient return on investment.
This comprehensive guide will delve into the intricacies of conference management, from the initial planning stages to post-event analysis, equipping you with the knowledge and tools to navigate challenges and leverage cutting-edge technologies to ensure your event’s resounding success.
And obviously, this is all possible thanks to technology and a quality Internet connection. How can you be sure the audience will have the necessary speed and quality of WiFi? How can you be sure the audience will have the necessary speed and quality of WiFi? Activating Exhibitors And Sponsors. So, how can you solve this?
Understand Your Target Audience: Who Are Meeting & Event Planners? Whether its a premier location, personalized service, innovative technology, sustainable options, or a collaborative partnership mindset, your value proposition should resonate with their professional goals. Ready to take your strategy to the next level?
You can also get in touch with your audience before, and further develop that sense of community that is so paramount. But on the other hand, you still need to keep your target audience in mind. Having 1,000 relevant attendees is far superior to having 15,000 unqualified people in the audience. Be Upfront With The Event Agenda.
At Endless Events, we believe that event platforms and technology should be the basis of a modern event strategy. But money saved also means ROI lost: the champion of March 2020 does not deliver on audience engagement and valuable data insights – and these are essential for an event’s success. Event gamification.
The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Survey Your Audience To Get Post-Event Feedback. Did we promote to the right audience for the event?
What makes a hybrid event synchronous is that both hybrid audiences experience the same event, at the same time. But this is no easy feat; research shows that 46% of event organizers say that speakers struggle to simultaneously engage a virtual and in-person audience. Why asynchronous events? Each gets full, undivided attention.
Projection mapping technology allows you to give even the mos t mundane venues a gorgeous makeover. They stated they created “ultimate fusion of art, fashion & technology in a visual feast for the 5 senses. Leverage Technology. LED tunnels are a perfect example of a grand entrance idea that leverages technology.
In one of our recent blog posts, we explained why event technology should be the building block of your event strategy. The pandemic ushered in changes that many event planners are still getting adjusted to, such as the normalization of virtual events, futuristic event technology, and new ways of delivering content.
By including your audience in your marketing efforts, your brand will connect with them in a much more effective way. Create a memorable hashtag and give your audience a chance to participate in an activity they will want to share on their profiles (ie. Highlight your sponsors in organic ways. social media wall).
That’s because technology is merely the tool for gamification, it isn’t the strategy or the solution. It would be like a presenter throwing a CatchBox mic into the audience, without telling them why or how to use it. Event gamification comes in many forms and has the power to transform your event into one that delights your audience.
Speakers want to present remotely, and attendees and sponsors are starting to drop off. The following tips will allow you to leverage technology to: Improve Covid safety. What if travel policies change, and speakers, attendees and sponsors start to cancel? Know your audience. Make sure it stays true to audience needs.
They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Many event planners are yet to catch up with the opportunities that adoption of such technology solutions offers. Event Apps To The Rescue. Conclusive Thoughts.
Ponder this – in a world where technology develops and improves at an impressive speed, it’s our job as events profs to keep up with the motions. In the process, you’ll also want to define your target audience clearly, since this is a stepping stone for many aspects of planning and execution.
Along the way, I started running into challenges that I thought technology could help with,” Ryan says. My sponsor dollars went through the roof.” . “The The idea of non-transferable invitations to targeted audiences was feature #1. We ended up landing on NFC and RFID technology to do that. Will agrees.
In this particular case, we’re not talking about engagement between attendees, but rather the complex relationship between the talking heads and the audience. In order to combat webinar fatigue, presenters and speakers alike must make a serious effort in order to establish a consistent, engaging dialogue with the audience.
For sure, there are a significant percentage of meeting attendees that can’t wait to participate in person; but organizers and planners found out during the first several months of 2022 that a sizable audience of previous attendees were more than happy to participate virtually. Have stakeholders demo the technology and practice dry runs.
“Technology companies have had so much more freedom to build out features at a much faster rate than a lot of the other companies that started with being an event mobile app. Those already had their technology framework in place and their limitations for what they could build. ” he asks Kyle.
The launch this week of Bizzabo’s SmartBadge technology, branded as Klik Experiential wearables, is the next step in delivering virtual meeting-level data at in-person events. Organizer/Sponsor Benefits. Rewarding attendees for desired behaviors can increase interaction with sponsors and messaging. Attendee Benefits.
2022 is going to be our best year yet; we’ve embraced exciting new event technology and hybrid events as the way of the future! What we’ve been preaching instead is a radical shift in your event planning mindset: putting event technology at the center of your event strategy. And so naturally, the market followed.
One of the biggest problems I saw was involving your exhibitors or sponsors. Right now, there’s a lot of technology in the events world. Do you need to address sponsor churn? They want to be able to broadcast their content to a wider audience.”. Erica continues: “At this time, community wasn’t the buzzword it is today.
While we were cooped up inside our homes, waiting for the return to in-person events , many event technology companies got to work and came up with amazing software solutions that make the event registration process even more valuable to event planners. All The Exciting Event Technology! Get your RFIDs and join the royal feast.
Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. Its loyal attendees come year after year, enjoying space to meet and network, and learn about the newest technologies and innovations. Data helps event marketers: Understand their target audience better.
Hubilo is the leading global virtual and hybrid event technology company. Before they tackle the topic of the dos and don’ts of 2021, Karmen asks her guest to give the audience some insight into how he got into the events industry and how Hubilo started. You have a different type of audience. Let’s jump right in!
Events should move from 3 days to 365 days, and from a week activation into a year-long activation with technology being a part of that solution,” said Giberti. Customers, sponsors, and exhibitors are demanding a different value proposition. Plus visitors and speakers want a different way to engage with the event.”.
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