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35 Event Marketing Ideas that Work

Social Tables

Social media event marketing ideas With more than 53% of the world’s population on social media, marketers who fail to utilize the platform may be falling behind. Run ads across multiple platforms Link the Instagram account for your event or organization to your Facebook account via Facebook Business Manager.

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B2B Travel Platform For Corporate Travel Management

AltexSoft Travel

A well-structured B2B travel platform is no longer just a “nice-to-have.” This guide delves deep into the specifics of building a custom B2B travel booking platform specifically tailored for corporate travel. But what does a B2B travel platform entail? Legacy GDS limitations. Let’s delve deeper into this.

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B2b platform ‘MyBiz’ records 3X growth over pre-covid period

Travel Daily Media

The post B2b platform ‘MyBiz’ records 3X growth over pre-covid period appeared first on TD (Travel Daily Media) Travel Daily. MakeMyTrip’s B2B platform, MyBiz, fueled by its differentiated product offering and a unique go-to market strategy is growing much faster than the corporate travel industry.

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OTA Platform: How to Choose a White-Label Solution, and When to Go Custom

AltexSoft Travel

The simplicity of the launch attracts even non-travel players: Over the past two years , a number of financial companies, retailers, and loyal clubs have presented their branded booking platforms. Plug-and-play platforms have many hidden limitations, preventing you from standing out in a saturated travel market. billion in 2022.

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Booking and Ticketing for Non-IATA Travel Agencies

AltexSoft Travel

While there are a few titans in the consolidator industry, most are smaller players specialized in air tickets for a specific country or are a part a larger organization – you may find consolidators as the hidden force behind a popular B2C online travel agency (OTA) or as the air purchasing agent of a tour operator.

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Tour Operator Software: Itinerary Creator, Booking Engine, and Other Handy Technologies

AltexSoft Travel

There’s a wide selection of software developed for tour operators, ranging from specialized tools focused on one aspect to full-blown, multi-featured platforms covering the entire workflow. To streamline your relationships with suppliers and automate reservation processes, you can connect your software to travel providers via APIs.

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OTA Rates and Building ?ommission Engine: Best Practices and Lessons Learnt

AltexSoft Travel

But to make the most of it, agencies require special software for adjusting rates and automating complex pricing operations. Some OTAs set different commissions on bookings coming from the direct channel (the travel agency’s website) and metasearch platform. What is an OTA commission engine? Booking channel. Type of device.