Remove Automation Remove Booking Remove SEO
article thumbnail

35 Event Marketing Ideas that Work

Social Tables

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Use SEO to boost search results SEO, or search engine optimization, is the process of optimizing online content to improve how high it ranks in search engine results.

article thumbnail

Hotel Booking Engine: How to Boost Direct Bookings

AltexSoft Travel

One of the ways to do this is implementing a booking engine. What is a hotel booking engine and how it makes you competitive. That means that OTAs are not their first choice, rather the most convenient one to choose, book, and pay for hotel rooms. A booking engine is a software connecting customers and travel providers.

Booking 69
MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Metasearch in Hospitality: an Overview of Hotel Search Engines

AltexSoft Travel

Listing your property in metasearch websites and investing in a marketing campaign can help increase visibility and attract more direct bookings. Another advantage is receiving your guests’ contact information which doesn’t happen when your bookings are made through an OTA. Metasearch cost models. Via open APIs.

article thumbnail

Tour Operator Software: Itinerary Creator, Booking Engine, and Other Handy Technologies

AltexSoft Travel

A tour operator is a travel company that devises the trip, books its components, markets it, and sells to travelers or travel agents. In most cases, tour operators book travel services from external suppliers. You’ll be able to send booking requests and receive confirmations and other status updates through your own system interface.

Booking 52
article thumbnail

Understanding Online Travel Agency Business: Partners, Building Blocks, How to Grow

AltexSoft Travel

We will cover three mechanisms running in the background of an OTA: its booking and commission engines, and the back office. We will start from the customer’s perspective first and talk about booking engines – the heart of an OTA that interacts with users on the front and runs all main OTA tasks in the back. Search rules.

Online 72
article thumbnail

Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

It can be anything from booking a homestay instead of a hotel to volunteering at the nearby field to attending a weekend flea market or a local yoga class – you get the idea. They only connect suppliers with consumers and distributors and earn their commission in case the tour is booked. Here’s how it works.

Travel 105
article thumbnail

32 Must-Have Event Management Software Features

Bizzaboo

Bizzabo offers simplified and automated workflows with responsive updating, enabling event teams to work more efficiently. The platform also enables attendees to connect via chat easily, initiate a video call in one click, and book virtual and in-person meetings ahead of time. User Roles and Permissions.