Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Endless Events

OCTOBER 2, 2019

Can we get an event marketing plan up in here? Because no matter how you feel about it, marketing is a fundamental part of any business. And it’s a fundamental part of your job as an event professional as well. And more specifically, of creating an event marketing plan. Event Marketing Plan: Goals!

Event Marketing 207

Event Marketing Marketing Marketing Events 207

Convene by PCMA

AUGUST 7, 2023

All of that helps us get a clearer picture of who we’re targeting, which is essential for achieving our — and our clients’ — goals.” — Christine Johnson , Director of Content “I think there’s a lot of opportunity for generative AI to support and expedite social-media marketing tactics.

Event Marketing 98

Event Marketing Marketing Marketing SEO 98

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Biggest Takeaways.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Increase Event Registrations. #

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Social Tables

MARCH 14, 2024

Advertising is one of the most important jobs any planning team undertakes, whether organizing an online or in-person event. Event marketing helps planners connect with their audience, making promoting upcoming functions easier, highlighting their mission, and generating leads. What is digital marketing?

Marketing 78

Marketing Marketing Social Media Advertising 78

Endless Events

OCTOBER 5, 2018

How are you using event tech at your events? Automation and real-time tools can help you a lot, letting you save between 13-25% on your event. For example, some companies said their event financials take as much as 60 days to get sorted out. The Many Challenges of Event Marketing. Try This Shortcut.

Social Media 232

Social Media Trade Show Automation Events 232

Endless Events

MAY 9, 2023

Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events. You can use AI to streamline: Event logistics: ChatGPT can’t plan everything for you, but it can certainly speed up research. Pull Better Post-Event Analytics Was your event successful?

Event Planning 177

Event Planning Automation Social Media Panel 177

Eventtia

NOVEMBER 12, 2024

Marketing Automation : Integrate with tools like Mailchimp, Marketo, and Eloqua. Key features include: Online and On-Site Event Registration: Offer flexibility for participants and streamline data management for organizers. Event Ticketing and Payments : Secure processing with integrations like Stripe and PayPal.

Registration 62

Registration Automation Platform Virtual Events 62

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Endless Events

MAY 5, 2022

Event technology solves many common event planning pain points. It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data. Event technology is not something that only concerns virtual and hybrid events.

Event Technology 317

Event Technology Benefits Technology Technology 317

Endless Events

MARCH 15, 2019

Event Automation. Time and time again event profs have found themselves on the list for most stressful jobs. In fact, CareerCast listed Event Coordinators as the 5th most stressful jobs of 2018. In fact, event technology can not only reduce stress but increase planners’ productivity by 27%. Saves Planners Time.

Trends 314

Trends Automation Events Technology 314

Endless Events

FEBRUARY 21, 2018

In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

Promotion 214

Promotion Marketing Marketing Automation 214

Smart Meetings

JANUARY 28, 2019

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. Loyal customers may visit your website often, follow you on social media and subscribe to your email list. More : A Killer Event Should Have a Killer Website.

SEO 245

SEO Marketing Marketing Website 245

Endless Events

MAY 14, 2018

By allowing you to automate and keep all the data in one place, you can spend less time on manual work. But the debate continues whether “consent” or “legitimate interests” can be best used by event marketers when finding a basis to contact those on their mailing lists. What Changed Under GDPR ?

Proposal 201

Proposal Marketing Marketing Social Media 201

Smart Meetings

OCTOBER 8, 2018

Despite the enthusiasm, companies may be missing out on the competitive advantage events offer, warned the report, titled “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact.”. CMOs earmark 24 percent of their annual budget to live events, so not understanding ROI is a major missed opportunity.

Technology 211

Technology Technology Automation Social Media 211

Eventtia

NOVEMBER 13, 2024

For larger enterprises with more complex event management needs, Tripleseat offers advanced features and services to help manage projects efficiently, including: Advanced CRM Capabilities: Enhanced tools for managing large volumes of customer data, segmenting audiences, and automating personalized communications.

Registration 62

Registration Platform Automation Event Apps 62

Endless Events

JULY 6, 2018

Building Attendance through Social Media Influence. Influencers have become a very important part of the social media and marketing landscape, and they are an effective means to boost event returns. Understanding how to build structured data and use Google’s event tag can help you get more exposure.

Trade Show 214

Trade Show SEO B2B Automation 214

Convene by PCMA

MARCH 16, 2022

A quality website that provides your audience with key attributes that bring them back often will serve another function: marketing your events. The last two decades have seen the rise of mobile devices, app stores, and social media.

Website 111

Website Automation SEO Social Media 111

Endless Events

MARCH 23, 2018

Learn more event labor through the article up top. Email Marketing Secrets for Event Professionals. Is email marketing still important in the age of social media? Digital Marketing Strategies That Work. He also shares tips on setting attainable goals and effectively handling influencer marketing.

Events 248

Events Automation Audience Marketing 248

Bizzaboo

MAY 7, 2023

Since there are only so many hours in the day, many event teams are turning to generative AI tools like ChatGPT to expedite the event planning, marketing, and content creation processes. ChatGPT has generated a ton of buzz over the last several months, but it’s not the only generative AI tool on the market.

Automation 52

Automation Social Media Events Training 52

Eventtia

DECEMBER 11, 2021

The term “event technology” refers to any software, hardware (machine), or digital tools that assist the planning, management, and execution of an event, and in this case, a hybrid event. Event Technology Enhancing Experience. Why do we need event technology in the first place?

Event Technology 62

Event Technology Technology Technology Social Media 62

Endless Events

MAY 22, 2020

No, having their names read by an automated voice and watching a pre-recorded speech from their dean was not their ideal graduation, but they sure made the most of it! However, if you have a unique, exciting, niche subject to talk about, podcasts are a great way to generate revenue and market your event/business. ?

Virtual Events 177

Virtual Events Automation Social Media Online 177

Stova

AUGUST 1, 2024

Compounding these are increasing expectations from attendees who, according to a recent Skift report , “are taking a pass on events for a number of reasons, including flight hassles, budgetary restraints, a growing fear of mass shootings, and having little-to-no desire to venture out after becoming accustomed to remote work.”

Networking 52

Networking Marketing Marketing Registration 52

Eventtia

JUNE 13, 2023

By the end of this guide, you’d have learned about the following: How to identify the ideal audience for your event Crafting compelling event content that attracts potential attendees How to leverage various marketing channels to increase event attendance: social media marketing, email marketing, content marketing, etc.

Social Media 48

Social Media Registration Audience Events 48

Eventtia

NOVEMBER 12, 2024

Event Marketing: Integrated marketing tools enable event promotion through email campaigns, social media integration, and customizable event pages. Reporting and Analytics: Detailed insights into event performance and attendee behavior, supporting data-driven decision-making.

Venue 62

Venue Registration Platform Event Apps 62

Social Tables

OCTOBER 5, 2023

The platform boasts an array of features encompassing individualized video conversations, real-time messaging, automated screening, insightful reporting, and beyond. With the rise of online and hybrid events, technology plays a crucial role in facilitating virtual engagement, live streaming, video conferencing, and interactive sessions.

Event Technology 88

Event Technology Technology Technology Vendor 88

Stova

MARCH 30, 2023

Why is post-event engagement so important? Capitalizing on a successful event should not be left to the last minute. Post-event marketing is one of the most important aspects of event planning – it’s right up there with pre-event marketing. What are post-event engagement strategy best practices?

Social Media 52

Social Media Sponsors Events Publishing 52

Endless Events

JUNE 22, 2018

This guide lists two of the most common marketing tools and how to work with event marketing software. Marketo, for example, makes automation with other platforms easier. Facebook and Events: Answers to Your Questions. There are too many questions surrounding the hows and whys of Facebook events.

Trade Show 218

Trade Show Promotion Social Media Venue 218

Bizzaboo

AUGUST 19, 2024

Understanding the basics of event ROI starts with recognizing the different types of event goals, which include: Increasing brand awareness Generating leads Enhancing customer engagement Driving sales Improving sponsor experiences Forming new partnerships To define ROI for each event goal, you need to establish clear, quantifiable metrics.

Sponsors 52

Sponsors Events Social Media Audience 52

Convene by PCMA

NOVEMBER 29, 2023

Explore exciting and useful AI platforms and technologies relevant for event organizers. Identify real-world use cases where AI can revolutionize event marketing, audience engagement, and attendee experience. Learn how to leverage AI to automate event logistics, streamline processes, and improve operational efficiency.

Event Planning 52

Event Planning Telecommunications Logistics Automation 52

Endless Events

APRIL 27, 2018

Make sure to prepare surprises as well, and to understand just what figures you are gunning for a truly successful event. Event job growth outpaces the average rate by 4%, owing to the sheer number of meetings they serve (more than 5,000 each day!) Online Event Marketing Techniques. Click To Tweet.

Corporate Meeting 209

Corporate Meeting Trends Meeting Entertainment 209

Eventtia

JUNE 27, 2023

At the moment, Cvent is a leading provider of event management solutions, with its event management platform designed to help event planners streamline and even automate the event management process to maximize efficiency and results. What is Aventri?

Management 48

Management Automation Virtual Events Platform 48

Eventtia

NOVEMBER 12, 2024

Event Marketing and Email Campaigns: Tools for promoting events and managing email outreach. Real-Time Analytics and Reporting: Insights into event performance and attendee behavior. To date, Eventtia has supported over 35,000 events with over 12 million attendees worldwide.

Registration 62

Registration Event Apps Platform B2B 62

Eventtia

JANUARY 20, 2023

Also, it works with existing ticketing systems and social media, so everything stays in order from start to finish. 6 Best Cvent Alternatives and Competitors in 2023 As a result of Cvent’s success in the events management industry, there are now a number of other event management platforms that do the same thing.

Registration 48

Registration Automation Vendor Social Media 48

Eventtia

JANUARY 20, 2023

Also, it works with existing ticketing systems and social media, so everything stays in order from start to finish. 6 Best Cvent Alternatives and Competitors in 2023 As a result of Cvent’s success in the events management industry, there are now a number of other event management platforms that do the same thing.

Registration 48

Registration Automation Vendor Social Media 48