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Eventtechnology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of eventtechnology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
Do you know the saying that at the back of successful socialmedia campaigns is an exhausted marketer? But to be honest, with all the work and heart we already pour into our events, adding socialmedia to the mix can be a bit too much. Stats All Event Professionals Should Know This 2018.
EventAutomation. Time and time again event profs have found themselves on the list for most stressful jobs. In fact, CareerCast listed Event Coordinators as the 5th most stressful jobs of 2018. In fact, eventtechnology can not only reduce stress but increase planners’ productivity by 27%. That is huge!
How are you using event tech at your events? Automation and real-time tools can help you a lot, letting you save between 13-25% on your event. According to a report, many events companies aren’t using the newest tools to make projects more efficient. Is SocialMedia Marketing Too Hard?
If planners choose to evolve their event strategies the old way, they often struggle to allocate their budgets to cover all the new ground that’s been established since the virtual revolution. Roughly speaking, planners divide their entire budget into several distinct ‘areas’ of the event.
Since event registration is the first point of contact for your attendees, we think it’s important to make the best of it! In this blog post, we explore how to set up event registration and mention exciting features that will take your event to the next level. All The Exciting EventTechnology!
Welcome to the 2024 eventtechnology guide! Not sure you need eventtechnology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Think again!
Learn more event labor through the article up top. Email Marketing Secrets for Event Professionals. Is email marketing still important in the age of socialmedia? Nick Borelli breaks down what it means to humanize and individualize in today’s highly-automated marketplace, teaching us how to build effective personas.
CMOs earmark 24 percent of their annual budget to live events, so not understanding ROI is a major missed opportunity. With no clear line of sight into event activity, companies focus on the top of the sales funnel. They use basic metrics like number of attendees, leads generated and socialmedia mentions.
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.
Welcome to the 2023 eventtechnology guide! Not sure you need eventtechnology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . What is eventtechnology?
Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events. You can use this tool for everything from graphic design to socialmedia content. Pull Better Post-Event Analytics Was your event successful?
With that being said, for event organisers, leveraging hybrid eventtechnology can help improve the event’s overall quality, providing a better guest experience, and ultimately, attracting more attendance. EventTechnology: The Concept. EventTechnology: The Concept.
This coming decade will be… One of the greatest technology trends will be the implementation of artificial intelligence” “And this covers a really wide range of fields from artificial, from facial recognition to chatbots to marketing automation to”, he continues. “The list goes on and on.
The difference between AI and most technology like socialmedia is that it doesn’t put distance between people,” he said. The term “artificial intelligence” has been around for decades as a description of a technology that learns.
2022 is going to be our best year yet; we’ve embraced exciting new eventtechnology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. A list of best event platforms to use in 2022 ! The result?
Your designated event webpage can operate as a centralized place for information. You also can send out messages through email, socialmedia, and push notifications for a more timely impact. Here is some risk management communication advice for your next event: Include the time and date when updating websites and socialmedia.
Humans generate all of those things now, which can be equally terrible when generated by AI technology. So I think a lot of that automation will be done by AI. He compares it to the naysayers of socialmedia ten years ago. There’s a lot of crap content on the web, whether clickbait or link farms.
Business events professionals already are embracing tools like ChatGPT in large numbers — 64 percent of event professionals surveyed are now using AI in some form, according to respondents to Convene ’s upcoming Meetings Market Survey.
The Role of EventTechnology in ROI All-in-one event management software not only makes it possible to measure otherwise inaccessible data, but it also makes measuring holistic data a heck of a lot easier. Sure, we’re an eventtechnology company, so there’s a good reason why we’d want this to be the case.
All of that helps us get a clearer picture of who we’re targeting, which is essential for achieving our — and our clients’ — goals.” — Christine Johnson , Director of Content “I think there’s a lot of opportunity for generative AI to support and expedite social-media marketing tactics.
For a deeper dive into effective budgeting practices, check out our comprehensive guide on How to Create a Budget for an Event , which covers essential steps, tips, and tools to ensure every aspect of your event budget is accounted for.
Use Event Management Software One of the best event planning tips you’ll hear is to use event management software. They also offer automated reminders and reporting tools that can drastically cut down administrative hours. But event software isn’t the only tool you should invest in.
In the past, attendees were expected to passively consume whatever content the event organizers put forth. This trend is being driven by advances in eventtechnology, which are making it easier than ever for attendees to customize their event experience.
Well, that depends on the event marketing tools you use. Innovative event marketing tools can help captivate your audience, create buzz, and accelerate your event’s success. A staggering 78% of event planners use more eventtechnology post-pandemic to push boundaries and take charge of their event marketing.
Jasper While both Jasper and ChatGPT use the same large language model, Jasper is designed to help create content for specific business use cases — like emails, articles, ads, socialmedia captions, and even video scripts. You can also use Jasper to create bespoke art and other images. What are the benefits of using generative AI?
Similarly, monitoring and adjusting expenditures in real time can prevent overspending and ensure funds are directed toward event activities that drive the most value. For example, for brand awareness, you might measure ROI through socialmedia impressions and media mentions.
How to tackle this: it’s the event organizer’s responsibility to protect their and their attendees’ sensitive/confidential data. It’s crucial to choose the right virtual eventtechnology solutions with built-in security features and implement cybersecurity best practices throughout the event planning and execution.
To help make the most of the opportunities before you, Stova joined Skift Meetings last month in a webinar entitled “Seizing the Moment: Real-Time Event Data Analysis for Immediate Impact.” Beacons and tracking tools also help you identify hot and cold spots throughout your event. This article shares webinar highlights.
This guide, will teach you how to create a successful event registration strategy that will help you secure event revenue and build event satisfaction among attendees, these event essentials can help any planner succeed and increase attendance for years to come.
Three cost-saving tactics executives are currently deploying to make their event budget plan: Controlling costs on hotel rooms, meeting rooms, food and beverage, concessions, and travel. Consolidating technology into an end-to-end eventautomation platform. This saved the school 25% of its eventtechnology costs.
What other technology is my organization using to capture customer and prospect data? What are the information gaps between my event tech stack and other software? What event data should be shared across my organization’s eventtechnology stack ? How do different event management platform integrations work?
It also includes intersections across multiple channels or environments, such as physical stores, websites, mobile apps, socialmedia platforms, and more. This way, they’ll share their experiences on socialmedia, provide positive reviews, and refer others, contributing to the brand’s reputation and attracting new customers.
Enterprise-level Features and Services For large-scale and complex events, assess the enterprise-level capabilities designed to meet these demands. API Integrations Evaluate the availability and compatibility of API integrations to ensure seamless connections with other tools like CRM systems and marketing automation software.
Discover best practices for collecting event data, how to personalize the event experience, recommendations for measuring event personalization, and more. The noise from socialmedia, emails, and ads has driven more and more people in search of authentic connections. Pre-event Data.
Dedicating a portion of your event budget explicitly to sustainability initiatives is crucial, but you may find that these initiatives sit in different areas of your budget, including the venue, food/beverage, and so on. of organizers say event software has a major impact on the success of their events.
Bespoke Audio Visual Toronto, ON Bespoke AV is a full-service live eventstechnology company, specializing in virtual event production and on-site live events. Dynamic Events, Inc. Our passionate team has two decades of experience managing over 600 in-person, virtual and hybrid events across 40 different countries.
You can use different types of event marketing strategies — including emails, ads, and socialmedia — for various events ranging from small-scale gatherings like workshops and seminars to large conferences, trade shows, product launches, and even virtual events. Digital materials: Think beyond physical materials.
Modern tools offer exciting possibilities – from donor insights through smart analytics to streamlined planning through automation. This practical guide walks you through building your eventtechnology ecosystem. Consider this: 57% of event planners now focus their energy on crafting unforgettable attendee moments.
You might be planning your first hybrid event or trying to improve your current strategy. The ability to use hybrid event tools has become crucial for success. Event professionals (68%) actively look for hybrid eventtechnology that supports both in-person and virtual experiences.
In today’s fast-paced, digitally driven world, event organizers are on the lookout for innovative ways to level up attendee experiences and boost their return on investment (ROI). And thats where event networking technology comes in. Scalability is keychoose software that can evolve with your needs.
Ready to Elevate Your Events and Engage Your Attendees Like Never Before? Build a foundation for Success Before we dive into the exciting tools and features with eventtechnology, let’s lay the groundwork for a winning strategy. Think of it as building the blueprint for an extraordinary event.
It seemed like a good time to take a pulse check on the overall adoption of AI in the business events industry, said Chantal Sturk-Nadeau, vice president for Spark and PCMA Insights. Data analysis and reporting 35 percent Analyze attendee data, tracking event performance, and generate insights to inform future strategy.
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