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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

In-Person Events In-person events, also known as live events, involve face-to-face meetings with customers and prospects. These events allow for meaningful conversations and instant feedback which can lead to business and loyalty. Next Steps for Event Marketers According to Exploding Topics.

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Do You Need a KPI Event Playbook?

Convene by PCMA

Joe Federbush (right), president and chief strategist for EVOLIO Marketing, talks about how he and his client, Jon Wolff, global events manager for consumer electronics company Lenovo, put together a KPI playbook. Download the EVOLIO Marketing’s Event KPI Playbook template. Two Dudes Photo) Focus on measuring what matters. “If

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The Ultimate Event Strategy Guide 2023

Stova

The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team.

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Top 27 Event Marketing Tools for Working Smarter

Bizzaboo

The right project management software will ensure you stay organized, easily collaborate with your team members, set appropriate deadlines, finish tasks on time, and track progress throughout the event planning process. Here are three powerful tools that will remove some of the biggest headaches of event planning.

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The Top US and Canadian Event Management Agencies for 2024

Bizzaboo

Billups New York, NY Billups supports advertisers, agencies and media owners through services and platform technology that make out-of-home as automated and attributable as the most effective digital ads. We intercept and engage prospects and customers anywhere they congregate in large numbers. Meetings & Incentives Worldwide, Inc.

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The Definitive Guide to Event Registration 2024

Stova

Maybe you'd like to automate registration to save time or have an integrated mobile app. Whatever your priorities are, discuss them with your team and keep the top two or three in mind throughout your journey to discovering your next event registration system. Multilingual and multi-payment options help streamline global events.

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The Ultimate Guide to Event Analytics and Reporting 2023

Stova

Event intelligence is the cornerstone of every event as it gives organizers a deeper understanding of attendees' thoughts, behaviors, and intent. It is what will support and enrich your current event and future events to come. For events geared toward sales (revenue) generation, this could refer to buyer intent.

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