Convene by PCMA

DECEMBER 11, 2024

Marketers have embraced data-driven personalization, automation, and the growing power of influencers, among other key trends. This could be thought leader ads, whitepapers, brochure and report downloads all with the aim of driving engaged first-party data in the shape of emails. 2024 has certainly been event ful year.

Trade Show 52

Trade Show Social Media Events Trends 52

MeetingsNet

NOVEMBER 1, 2017

Nurture via automation. Why You Need to Start Doing Content Marketing Most organizations spend their entire marketing budget during the three to six months leading up to the event. whitepapers. • There are three ways to transition from event thinking to brand thinking, he added. Create more content. how-to guides. blog posts. •

Marketing 67

Marketing Marketing Meeting Website 67

AltexSoft Travel

MARCH 15, 2021

Email marketing software generally allows you to automate large parts of the process to make it easier to execute these strategies in higher volumes. Automate Interactions. Informative content (recipes, whitepapers, etc). They offer a custom email automation feature and advanced email tracking. Promote and boost sales.

Benefits 86

Benefits Marketing Marketing Travel 86

Gavel International

JULY 13, 2021

Effective types of pieces include whitepapers, checklists, articles, infographics, checklists, etc. PRO TIP: Sales professionals should always try to map out who possible contacts within an organization before outreach and how they connect and who might help them get their foot in the door. Invite Them to Events .

Prospect 52

Prospect Social Network Automation Website 52

Bizzaboo

NOVEMBER 5, 2023

Exhibitors, organizers, and sponsors all must capture leads, score leads, and retrieve them post-event for meaningful follow-up. Organizer-provided badge scanners can quickly capture attendee details, but since these are typically rented devices, it can be an uphill battle for people to familiarize themselves with how they work.

Trade Show 52

Trade Show Event Technology Events Sponsors 52

Stova

MARCH 16, 2023

Event Intelligence is the cornerstone of every event as it gives organizers a deeper understanding of attendees' thoughts, behaviors, and intent. Event analytics determines if event goals were met and whether events delivered value for a company or organization. Why is Event Intelligence Important?

Events 40

Events Technology Technology Consulting 40

Bizzaboo

FEBRUARY 14, 2025

In today’s fast-paced, digitally driven world, event organizers are on the lookout for innovative ways to level up attendee experiences and boost their return on investment (ROI). By automating key processes like attendee matchmaking and offering real-time analytics, event networking platforms are game-changers.

Networking 84

Networking Technology Technology Automation 84