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Maximizing Your Event’s Online Presence: Top Strategies for Showcasing Your Event on Your Website

Traveler's Q

With the rise of event promotion websites and the increasing number of features, it’s easier than ever to showcase your event in a way that will attract and engage potential attendees. Once you have these basics covered, you’ll have a strong foundation for promoting your event on your website.

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Automation—the Next Big Step for Meetings Management?

Smart Meetings

Meeting automation is potentially positioning itself as the next technology to shake up the planning game. While apps and meeting management systems have been grabbing headline and topping lists of “tech to watch,” more complete meeting automation could take those principles another step forward.

MICE professionals

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How To Make Marketing Automation Work For Your Virtual Event

Eventtia

Automated marketing can initiate and follow-up with customers without having to devote your marketing team to such tasks. Why marketers need to embrace automated marketing to deliver a modern customer experience. Instead, ads litter the sides of web pages, are scattered into social media feeds, and run between videos and/or T.V.

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A Guide to Digital Marketing for Events: What, Why, and How? 

Social Tables

Popular forms of digital event marketing you may encounter include: Social media marketing (e.g., newsletters, special promos, ad retargeting ) Websites (e.g., blog posts, social media campaigns, informational series) How does digital marketing help with events? Are your target attendees social media savvy?

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High-Tech Connectivity – AI Chatbots in Event Management

Traveler's Q

The Role of AI Chatbots in Event Management AI chatbots do more than assist; they help manage events better by automating tasks, boosting efficiency, and personalizing experiences. You can add these chatbots to websites, mobile apps, and social media, giving attendees one central place to interact.

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35 Event Marketing Ideas that Work

Social Tables

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. On the business or organization’s primary website, link the main event page, or design a unique landing page for the event if one does not already exist.

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How to Successfully Market Your Next Event

Smart Meetings

Marketing content can be divided into three types: earned media, owned media and paid media. Earned media refers to content others publish or share about you. Owned media is simply any content you generate yourself. This can include your blog, website, email campaigns and more. Optimize Your Website.

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