B2C Communications Social Media 
Eventtia
JANUARY 2, 2023
Event marketing can be B2C or B2B in nature. B2C, when you promote your event directly to a target audience with the hope of getting them to register as an attendee and/or buy a ticket, as well as inviting their friends and peers to also attend. Social Media Marketing. In B2B event marketing (i.e.
Social Tables
JUNE 1, 2023
Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. Include easy-to-spot icons linking to the event’s social media pages, registration page, and so forth.
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Endless Events
OCTOBER 19, 2018
With a big tech focus, you’ll find plenty of reads on social media and apps, among more general event industry news. Follow their articles on technology, B2B events and B2C events to see what others are doing right and how you can take inspiration for your own event. Techsytalk. Campaignlive.
Social Tables
APRIL 23, 2019
Focus on one key hook to clearly communicate your best selling point. They’ll be proud to share they’re attending on all their social media platforms. SmartSocial Summit The SmartSocial Summit brings together visionaries in social media and marketing. What’s your event all about?
ITA Group
DECEMBER 3, 2020
While the B2C world has been employing customer loyalty tactics for decades—such as your credit card that generates airline miles—the B2B world hasn’t quite caught up to speed. And, as one Forrester report finds , applying tactics that work well in a B2C setting may not be as much of a stretch in B2B situations as you think.
AltexSoft Travel
MAY 8, 2020
In the next sections, we’ll explore how IBEs vary based on: business model (B2C, B2B, and B2E), type of a travel company (direct supplier or reseller), specifics of products offered (flights, hotels, car rentals, etc). IBE business models: B2C, B2B and B2E. B2C booking engines for OTAs and leisure travelers.
Alcor Mice
APRIL 29, 2021
Attendees in the B2C sector however might find weekends more preferable. As an organizer, a lot of your work will involve communicating with multiple people all at the same time. They will also be the ones communicating directly with vendors for your event, allowing you to direct your attention to other aspects of the event.
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