article thumbnail

B2B In-Person Conferences Strike Back

Smart Meetings

Back to Basics Covid-19 may have stopped the meetings industry in its tracks for a time, but the Bizzabo survey shows attendees and event planners are ready and waiting to connect again. Read More: Will B2B Adopt B2C Strategies to Retain Post-Covid Audiences?

B2B 246
article thumbnail

Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.

MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Tips for Corporate Event Planning, Enterprise Marketing, and Getting Event Sponsors

Endless Events

This guide gives a few examples of B2B and B2C enterprise-level marketing done right, along with some best practices to emulate. Watch These Event Marketing Metrics. AI and Event Apps: Are They the Future? First of all, you should have a capable technology stack to handle all the elements at play. Click To Tweet.

Sponsors 271
article thumbnail

A Guide To Creating Your Virtual Event

Alcor Mice

Before beginning the planning process, it is important for you to settle on a goal for your event. Will your event be a B2B or B2C? If you are organizing these events yourself, another important step would be to settle on the key performance indicators (KPI) for your team to better assess your event once its finished.

article thumbnail

40 Outstanding Event Industry Blogs to Follow

Endless Events

Check it out for tips on deploying chatbots and apps right through to understanding how to use event data. The MeetingPlay blog is an exploration of event technology – perfectly fitting for an event app company! At first glance, you might not think Campaign has much to do with event planning.

article thumbnail

The Top 55 Event Experience Leaders of 2022: Meet the Influencers

Bizzaboo

He has helped define Cramer’s technology offerings and manages a team of event technology specialists, providing solutions in virtual events, webcasting and streaming video, podcasts, event apps, and other experiential technologies that enhance the event experience — both online and inside ballroom. Grace Oggudah.

Meeting 105